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Curating all things SEO - link building, content, tech and maybe some other bits...
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29 Internet Marketing Folk You Should Connect With on Google+ (Plus)

29 Internet Marketing Folk You Should Connect With on Google+ (Plus) | Organic SEO | Scoop.it
Google+ has been neither the disaster that everyone expected nor the roaring success that Google had hoped.
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Google+ Brand Page Verification: How To Do It

Google+ Brand Page Verification: How To Do It | Organic SEO | Scoop.it

From the article intro: "Anyone building a brand or business page on Google+ quickly comes to a rather unsettling realization: at no point in the process does Google do anything to check that you have any real connection to the brand name on your page.

 

...but

 

Google has provided a way for you to verify your page to Google.

 

As a verified page, you should get preference in Google and Google+ search results, and you’ll also qualify for Direct Connect when it rolls out more broadly. (Direct Connect allows searchers on Google to go straight to your Google+ brand page by entering a “+” in front of your brand name. It is currently available only to a select few brands.)

 

If you use the fullest version of the badge, it even displays friends of the visitor who have +1ed you, a +1 button, and an “Add to Circles” button. The +1 button will display your aggregated number of +1s from your home page, your Google+ Page, and any AdWords ads you’ve linked to +1."

 

Recommended. 8/10

 

Here's how to how to verify your Google+ Page:

http://www.virante.com/blog/2011/11/15/how-to-verify-your-google-brand-page-with-google/ 


Via Robin Good
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YouTube Changes: Everything You Need To Know

YouTube Changes: Everything You Need To Know | Organic SEO | Scoop.it

Aaron Biebert wrote this timely and very helpful piece on his blog 8pmWarrior about all the new changes on Youtube.

 

YouTube announced changes to channels that feature a news feed integrated with Google+, Twitter, and Facebook for videos shared on other platforms.

 

Here's an intro:

 

"I’m sharing from experience as a producer of several online shows and video productions that were created to build community and sell a product in a social savvy way".

 

Video changes the game.

 

Here’s why YouTube matters:

 

**YouTube is the #2 search engine in the world (think SEO)It is the largest video-based social network

 

**Google+ is now integrated even closer with YouTube for additional community building (more on the way)

 

**YouTube is simple to use and even offers a free video editing feature Video is perfect for the Attention Era

 

Lots of valuable "how-to" information here.

 

Aaron says:

 

"If you have any questions about the new YouTube upgrade, feel free to post the questions below, on the 8pm Warriors Facebook discussion forum, or on twitter @Biebert I'll do my best to answer or point you in the right direction".

 

Selected by Jan Gordon covering "Content Curation, Social Media and Beyond"

 

See full article here: [http://bit.ly/t1lLfd]


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Aaron Biebert's comment, December 5, 2011 4:19 AM
Jan, once again...thank you for sharing my post. You are so helpful and thoughtful. I really appreciate it.

Hopefully it gets folks thinking more about video. Now's the time.
janlgordon's comment, December 5, 2011 9:48 AM
@Aaron Biebert
It's a pleasure to share your articles thank you for always posting quality information and inspiration. Yes, video is a very important part of the media/marketing mix. Would love to chat with you offline soon, let's DM and set something up.
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Content Really Is King - Find out why with this excellent infographic

Content Really Is King -  Find out why with this excellent  infographic | Organic SEO | Scoop.it

Calling Social Media Marketers everywhere: This infographic demonstrates why content really is king. Is your digital presence just brochureware or does it actually encourage genuine interaction and brand loyalty? . . .


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Rescooped by wayneb77 from Internet Marketing Strategy 2.0
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The Complete Google+ SEO Guide

The Complete Google+ SEO Guide | Organic SEO | Scoop.it

Robin Good: Here is a truly comprehensive Google+ SEO guide which covers every aspect of Google+ and how it impacts your visibility inside search results.

 

Key sections in this guide include:

 

Google+ Search Facets Google+ Search Results Google+ People and Pages Results Google+ Search Spam Search+ People and Pages Google+ Posts Google +1 Button Google+ Social Snippets Google+ Content Google+ Formatting Google+ Brand Pages Google+ Authorship Google+ Influence Circle Count

Three key takeaways:

 

1) Google+ search results are personalized but through some crowdsourcing I’ve been able to determine the search signals.

The most important signal is whether the query term appears in the Introduction, Employment, Education or Places lived section of your profile. Danny Sullivan rarely shows up in a search for SEO because he doesn’t have the term in any of those fields.

 

2) People and Pages are defined, curated lists of people by topic. That means there’s nothing you can really do to optimize for these slots.

 

3) Panda separated low-quality and high-quality sites. AuthorRank would do the same for people and their associated content. As the tidal wave of digital content roars in Google’s ears finding ways to sort the good from the bad quickly will be of increasing importance. Content without Authorship could become a second-class citizen.

 

It is indeed a must-read. 9/10


Full guide: http://www.blindfiveyearold.com/google-plus-seo  


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