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Optometry Web Presence
Key articles outlining strategies for improving the web presence for optometry practices
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Outbound Links: Why Using Them Benefits Your SEO Efforts

Outbound Links: Why Using Them Benefits Your SEO Efforts | Optometry Web Presence | Scoop.it
Outbound Links: Why Using Them Benefits Your SEO Efforts. Read more about how using outbound links in your web content can boost your credibility with users and with Google!
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How Social Signals Affect SEO | Business 2 Community

How Social Signals Affect SEO | Business 2 Community | Optometry Web Presence | Scoop.it
Do social signals really play a big role in SEO?  We know for certain that social media plays an essential role in increasing website traffic and creating
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The Definitive Guide to Local SEO

The Definitive Guide to Local SEO | Optometry Web Presence | Scoop.it
If your business has a physical location, you've undoubtedly been told that you need local SEO. But for many business owners, local SEO remains...
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The Super Rad Whitespark Blog

The Super Rad Whitespark Blog | Optometry Web Presence | Scoop.it

Blog about Local Search. Resources, stats, tools, strategies for improving your local search presence. 

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SEO for startups in under 10 minutes

Maile Ohye from Google advises your startup as if she had only 10 minutes as your SEO consultant.
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Why Social Media Is Important To Your SEO In 2012 | Business 2 Community

Why Social Media Is Important To Your SEO In 2012 | Business 2 Community | Optometry Web Presence | Scoop.it
You have heard it all before – Social media is an important element to your marketing strategy.
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Healthcare Blogging 101: How A Blog Can Help You Engage Online

Healthcare Blogging 101: How A Blog Can Help You Engage Online | Optometry Web Presence | Scoop.it
Healthcare Blogging 101 by Angela Dunn @blogbrevity How to: healthcare physician hospital blog, engage online medical consumers, patients.
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Does social media have an affect on SEO? | Social Media Today

Does social media have an affect on SEO? | Social Media Today | Optometry Web Presence | Scoop.it

How creating a Google+ Page will have positive impact on your search engine rankings.

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Google's Matt Cutts | How to Get Better Visibility on Google |SEO Miami Website Design Miami

 USA TODAY's Jefferson Graham interviews Google engineer Matt Cutts on how to get your site to the top of Google with 5 basi...

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Get to the Point: Nine Questions to Ask When Hiring an SEO Expert

Get to the Point: Nine Questions to Ask When Hiring an SEO Expert | Optometry Web Presence | Scoop.it

"If you're not an SEO expert, you might wonder what to ask when hiring SEO staff or consultants. How do you tell the difference between someone who knows exactly what he or she is doing and someone who just knows a lot of lingo.."

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Search Engine Optimization - Review of Optometric Business

Search Engine Optimization - Review of Optometric Business | Optometry Web Presence | Scoop.it

Great feedback from Dr. Nathan Bonilla-Warford on the importance of blogging to build your practice.

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10 Things SEOs & SMBs Should Know About New Google Places Dashboard

10 Things SEOs & SMBs Should Know About New Google Places Dashboard | Optometry Web Presence | Scoop.it
Recently, Google announced some significant changes to their Google Places dashboard. The wires have been humming ever since, and the reaction has ranged from fall-off-seat excitement to ‘humph, is that it!
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Google+: A Quick Start Guide

Google+: A Quick Start Guide | Optometry Web Presence | Scoop.it
If you've been sitting on the sidelines expecting Google+ to fade away, forget it. No serious marketer can afford to ignore the implications of Google+ and authorship. This guide will help you navigate the often confusing landscape that is Google+.
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Google+ Local Pages are Indexed: So What?

Google+ Local Pages are Indexed: So What? | Optometry Web Presence | Scoop.it
Google+ Local pages are indexed in a way Google Places pages never were. You now need to think of everything on your places page like a website.
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Local Search Ranking Factors | Local SEO Best Practices for Ranking in Google +Local

Local Search Ranking Factors | Local SEO Best Practices for Ranking in Google +Local | Optometry Web Presence | Scoop.it
Local Search Marketing experts weigh in on the importance of over 80 criteria that influence rankings in the Google and Local search algorithm.
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Google Places Replaces By Google+ Local

Google Places Replaces By Google+ Local | Optometry Web Presence | Scoop.it
Google Maps, Google Local, Google Places and now Google+ Local - yep Google has yet again renamed their local results to bring in Google+, as expected.

The new experience ties in Google+ into Google Maps and business listings...
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Google Insights for Search | SEO Book.com

Google Insights for Search | SEO Book.com | Optometry Web Presence | Scoop.it

Google Insights for Search allows you to monitor the local searches within your community to help you develop better copy for your website, Facebook, blog, etc that includes keywords optimized for search.

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8 Ways to Drive Traffic to Your Site With Google+

8 Ways to Drive Traffic to Your Site With Google+ | Optometry Web Presence | Scoop.it

Even if you don’t think your customers are yet active on Google+, you need to get on it for the SEO value. By doing some simple steps like consistently post on the same topics and grow your Google+ followers, you help Google drive even more customers to your site.

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Basics of Web Design: SEO in Mind | CooperVision

How to get your website to show up at the top of search results

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Creating Optimized Content in Flash - Search Engine Optimization for Flash - O'Reilly Media

Creating Optimized Content in Flash - Search Engine Optimization for Flash - O'Reilly Media | Optometry Web Presence | Scoop.it
Search Engine Optimization for Flash dispels the myth that Flash-based websites won't show up in a web search by demonstrating exactly what you can do to make your site fully searchable -- no matter how much Flash it contains.
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4 Ways Small Business Websites Can Drive More Sales

4 Ways Small Business Websites Can Drive More Sales | Optometry Web Presence | Scoop.it
Don’t have the resources to invest in a web designer or consultant? Try these tips to optimize your small business website on your own.
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Qualities of a good site

Matt Cutts answers Google questions: - Does Sitemaps depend on pageviews? - What are the top things to do in SEO? - How does Google decide to use a DMOZ snip...
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Search Engine Optimization in Ten Easy Steps

Search Engine Optimization in Ten Easy Steps | Optometry Web Presence | Scoop.it
Search engine optimization can be intimidating, but it doesn't have to be.Learn more about search engine optimization and how you can optimize your site for search engines and searchers in ten easy steps.
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