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Optometry Web Presence
Key articles outlining strategies for improving the web presence for optometry practices
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What will mobile marketing look like in 2012? - Mobile Marketer - Strategy

What will mobile marketing look like in 2012? - Mobile Marketer - Strategy | Optometry Web Presence | Scoop.it
There were a few major trends in the mobile industry that will play a big role in determining how 2012 will pan out for mobile marketers, brands, agencies and media companies.
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Finding the Right Media - Review of Optometric Business

Finding the Right Media - Review of Optometric Business | Optometry Web Presence | Scoop.it

"I began using social media in 2007. To do it comfortably, I started learning how people were searching for doctors and small businesses. I had been listening to practice managers who said that The Yellow Pages didn't really work anymore. I had been given good advice by practice managers in the past, and I was anxious to eliminate the $3,000 a month I was spending on Yellow Pages ads..."

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Top 5 Secrets To Hyper-Local Marketing

Top 5 Secrets To Hyper-Local Marketing | Optometry Web Presence | Scoop.it
You could double, maybe even triple holiday profits by employing just a few hyper-local marketing strategies.
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Google Services for Entrepreneurs | SubHub

"If you're launching a new business and you want to keep your software costs down, while maintaining a basic level of functionality, look no further than the ubiquitous Google for your enterprise needs.

Using Google's handy suite of office applications which includes a robust email program, an online office software suite, internal and external web development apps, website statistics tracking, interactive calendar, advertising and ad revenue sharing programs, and a nifty RSS reader, you can get your business up and running quickly without the headache of setting up your own internal IT department..."

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Content - Snackable Content: The Key to Engagement : MarketingProfs Article

Content - Snackable Content: The Key to Engagement : MarketingProfs Article | Optometry Web Presence | Scoop.it
Content - Whether it's listening to an iTunes 30-second free snippet or grabbing a snack pack of chips, people like to sample. Apply that idea to marketing, and learn why it pays ...
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