When Google+ and Google+ Pages for business were introduced a little less than a year ago many people in the local search arena began anticipating the day when Google would merge or integrate Google Places and Google+ Pages.
Even if you don’t think your customers are yet active on Google+, you need to get on it for the SEO value. By doing some simple steps like consistently post on the same topics and grow your Google+ followers, you help Google drive even more customers to your site.
Adding to its growing portfolio of mobile search ads exploiting location, Google is introducing a “hyper-local” ad capability that shows users the precise distance to the advertiser’s business or location — right now. The ad units are denoted by a...
Earlier this summer Google rolled out Expandable Map Ads for mobile devices. These ads appear on the mobile web and in apps. To participate advertisers must enable location extensions and be opted in to the content network for mobile.
Google Insights for Search allows you to monitor the local searches within your community to help you develop better copy for your website, Facebook, blog, etc that includes keywords optimized for search.
"If you're launching a new business and you want to keep your software costs down, while maintaining a basic level of functionality, look no further than the ubiquitous Google for your enterprise needs.
Using Google's handy suite of office applications which includes a robust email program, an online office software suite, internal and external web development apps, website statistics tracking, interactive calendar, advertising and ad revenue sharing programs, and a nifty RSS reader, you can get your business up and running quickly without the headache of setting up your own internal IT department..."