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Optometry Online Reputation Management
Helpful articles and resources for Optometrists to help manage their online reputation
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Social Media as a Customer Service Early Warning System | Social Media Today

When customers are unhappy with your products or service, who hears about it first?
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Google Updates The Business Rating Scale On Google+ Local, Numbers Be Gone

Google rolled out its own integrated, social review system for businesses with Google+ Local in May of this year.  
Recently, they have changed the way people rate businesses by getting rid of the number system.  

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Study: 72% Of Consumers Trust Online Reviews As Much As Personal Recommendations

Study: 72% Of Consumers Trust Online Reviews As Much As Personal Recommendations | Optometry Online Reputation Management | Scoop.it
The findings of this year’s Local Consumer Review Survey (2012) show a positive shift in consumer trust and appreciation of online reviews.
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How Yelp Crushed Citysearch & Yahoo Local ... & Why Google Is Stealing Yelp's Playbook

How Yelp Crushed Citysearch & Yahoo Local ... & Why Google Is Stealing Yelp's Playbook | Optometry Online Reputation Management | Scoop.it
A fascinating study published last year compares the reviews and reviewers at three local business websites: Yelp, Citysearch and Yahoo Local.
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Use patient reviews to improve your Google rankings

Use patient reviews to improve your Google rankings | Optometry Online Reputation Management | Scoop.it
Look no further than online patient reviews to discover what is good, bad, and downright ugly about your practice.
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5 Ways Negative Reviews Are Good For Business - Small Business Trends

5 Ways Negative Reviews Are Good For Business - Small Business Trends | Optometry Online Reputation Management | Scoop.it
We talk a lot about online reviews. We talk about how important they are in influencing buying decisions, how SMBs need to respond to them, and how Google is starting to give more weight to reviews as social signals.
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How to Get More Online Reviews

How to Get More Online Reviews | Optometry Online Reputation Management | Scoop.it
Getting people to review your business online takes some strategic thinking and proactive calls to action. Here's how.
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How to Stand-Out on the Web Using Free Online Business Listings

How to Stand-Out on the Web Using Free Online Business Listings | Optometry Online Reputation Management | Scoop.it
According to Google, 97 percent of consumers search for local business online. Does your online business listing stand out from the crowd?

 

The largest online listing hubs are Yelp, Google+ Local, Yahoo! Local, and YP.com (Yellow Pages).

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Yelp Official Blog: Yelp's Review Filter Explained

We frequently get asked about our review filter. As part of our ongoing efforts to educate the business community, we worked with Epipheo Studios to create this video. It's designed to help folks understand why Yelp's review filter exists and...
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Garnering Reviews – Multi Step Approach

Garnering Reviews – Multi Step Approach | Optometry Online Reputation Management | Scoop.it


We are asked many times about our methods in helping our clients garner reviews from their clients. The simple fact is, is that it takes a bit of work, however, it can be a game changer.

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