Optometry Online Reputation Management
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Optometry Online Reputation Management
Helpful articles and resources for Optometrists to help manage their online reputation
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Turn Negative Online Comments into Business Opportunities | Social Media Today

Any publicity is good publicity! Turn negative online comments into business opportunities

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Instructions for review responses - Google Places Help

Instructions for review responses - Google Places Help | Optometry Online Reputation Management | Scoop.it
As a verified Google Places business owner, you can publicly respond to reviews posted directly on Google in the "Reviews by Google users" section on the Place Page.
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10 Ways to Deal With Upset Customers Using Social Media

10 Ways to Deal With Upset Customers Using Social Media | Optometry Online Reputation Management | Scoop.it

Article on responding to customer complaints online

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Why Social Recommendation Services Need to Get Even More Personal

Why Social Recommendation Services Need to Get Even More Personal | Optometry Online Reputation Management | Scoop.it

Social recommendations are more important in brand awareness than ever.

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Support Center | Yelp for Business Owners

Support Center | Yelp for Business Owners | Optometry Online Reputation Management | Scoop.it

Check out this video and information about responding to negative reviews on Yelp.

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Welcome to Google Places for Business

Welcome to Google Places for Business | Optometry Online Reputation Management | Scoop.it

This is the link to set up a Google Places Account

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Would You Rather Have Klout… or Kred? - SocialTimes.com

Would You Rather Have Klout… or Kred? - SocialTimes.com | Optometry Online Reputation Management | Scoop.it
Would You Rather Have Klout… or Kred?...


Helpful article reviewing two of the top online influence metrics

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Social Media

Social Media | Optometry Online Reputation Management | Scoop.it
Yelp gives your business fast and localized exposure to millions of Yelp users + helps build your authority with search engines!
No matter how small or large your business is, you need to be on Yelp.
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How to List Your Business on Yelp - Sprout Insights

How to List Your Business on Yelp - Sprout Insights | Optometry Online Reputation Management | Scoop.it
How to List Your Business on Yelp...
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Are You Getting The Most Out Of Yelp?

Are You Getting The Most Out Of Yelp? | Optometry Online Reputation Management | Scoop.it
Don’t think there’s a Web savvy small business owner that doesn’t know about Yelp. It’s one of the most powerful and authoritative review sites on the Web.
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Manage Your Practice Image Via Strategic Use of and Response to Online Reviews - Review of Optometric Business

Manage Your Practice Image Via Strategic Use of and Response to Online Reviews - Review of Optometric Business | Optometry Online Reputation Management | Scoop.it

Helpful article by Dr. Bazan on how to manage online review sites including how to respond to negative reviews.

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4 Tools for Measuring Your Online Influence

4 Tools for Measuring Your Online Influence | Optometry Online Reputation Management | Scoop.it
In the online marketing world, you’re only as good as the content you create and the network you share it with.
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7 Tips for Dealing With Upset Facebook Fans

7 Tips for Dealing With Upset Facebook Fans | Optometry Online Reputation Management | Scoop.it

What do you do when you've just received a less-than-complimentary Facebook wall post from a customer

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How to respond to reviews - Places Help

How to respond to reviews - Places Help | Optometry Online Reputation Management | Scoop.it
As a verified Google Places business owner, you can publicly respond to reviews posted directly on Google in the "Reviews by Google users" section on the Place Page.
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Your Healthcare and Social Media Presence: Reputation Management

Your Healthcare and Social Media Presence: Reputation Management | Optometry Online Reputation Management | Scoop.it

The sheer velocity at which healthcare information travels online today means that establishing a digital presence is rapidly becoming a necessity for healthcare professionals, medical practices, and institutions.

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Reputation Management and Social Monitoring Made Easy

Reputation Management and Social Monitoring Made Easy | Optometry Online Reputation Management | Scoop.it
Why spend money on monitoring and defending a brand when you can spend money promoting a brand? Let me introduce you to some of my favorite online reputation management tools that are of an immeasurable value for combating negative brand mentions.
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Local Biz Show - Setting Up Google Places

Good video on how to set up a Google Places Page

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How to Add Photos and Videos to Your Yelp Business Page

How to Add Photos and Videos to Your Yelp Business Page | Optometry Online Reputation Management | Scoop.it
Increase the impact of your Yelp business page by adding photos and videos to your listing. Here's how to do it.
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Myths | Yelp

Very helpful info from Yelp listing answers to the common myths about Yelp

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4 Places that Every Business Must Be - Sprout Insights

4 Places that Every Business Must Be - Sprout Insights | Optometry Online Reputation Management | Scoop.it
4 Places that Every Business Must Be. 80% of all non search engine business searches come from 4 sites - Yelp, Linkedin, Facebook and Twitter.
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5 Ways to Rock Customer Review Sites

There's been a fair amount of coverage recently about the ins and outs, good and evil, usefulness and rudeness of customer rating and reviews sites.
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10 Easy Ways to Supercharge Your Small Business' Yelp Presence

10 Easy Ways to Supercharge Your Small Business' Yelp Presence | Optometry Online Reputation Management | Scoop.it
Yelp Boston community manager Leighann Farrelly talks about how businesses can take advantage of their presence on Yelp, a popular review site.
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Effective Online Reputation Management: a Powerful Marketing Tool - Review of Optometric Business

Effective Online Reputation Management: a Powerful Marketing Tool - Review of Optometric Business | Optometry Online Reputation Management | Scoop.it

Helpful advice from Dr. Bonilla-Warford on how to manage online reputation.

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