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Instructions for review responses - Google Places Help

Instructions for review responses - Google Places Help | Optometry Online Reputation Management | Scoop.it
As a verified Google Places business owner, you can publicly respond to reviews posted directly on Google in the "Reviews by Google users" section on the Place Page.
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Optometry Online Reputation Management
Helpful articles and resources for Optometrists to help manage their online reputation
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Rip Away: Yelp Finally Adds Mobile Reviews

Rip Away: Yelp Finally Adds Mobile Reviews | Optometry Online Reputation Management | Scoop.it
Yelp, the restaurant and local review site, has finally added the ability for consumers to write mobile reviews.
CVPlus's insight:

#yelp #reviews #mobilereviews #onlinereputation

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10 Terrific Ways to Generate User Reviews - 'Net Features - Website Magazine

10 Terrific Ways to Generate User Reviews - 'Net Features - Website Magazine | Optometry Online Reputation Management | Scoop.it
By now, businesses of all sizes should know the importance of leveraging consumer reviews in both their online and offline marketing efforts.
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5 Ways Negative Reviews Are Good For Business - Small Business Trends

5 Ways Negative Reviews Are Good For Business - Small Business Trends | Optometry Online Reputation Management | Scoop.it
We talk a lot about online reviews. We talk about how important they are in influencing buying decisions, how SMBs need to respond to them, and how Google is starting to give more weight to reviews as social signals.
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10 Things You Need to Know About Google+ Local Reviews

10 Things You Need to Know About Google+ Local Reviews | Optometry Online Reputation Management | Scoop.it
70% of consumers trust a business with a minimum of 6-10 reviews. With all of Google’s changes, here are ten things business owners need to know about the new Google+ Local reviews.
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Google Updates The Business Rating Scale On Google+ Local, Numbers Be Gone

Google rolled out its own integrated, social review system for businesses with Google+ Local in May of this year.  
Recently, they have changed the way people rate businesses by getting rid of the number system.  

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How to Get More Online Reviews

How to Get More Online Reviews | Optometry Online Reputation Management | Scoop.it
Getting people to review your business online takes some strategic thinking and proactive calls to action. Here's how.
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Study: 72% Of Consumers Trust Online Reviews As Much As Personal Recommendations

Study: 72% Of Consumers Trust Online Reviews As Much As Personal Recommendations | Optometry Online Reputation Management | Scoop.it
The findings of this year’s Local Consumer Review Survey (2012) show a positive shift in consumer trust and appreciation of online reviews.
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How Yelp Crushed Citysearch & Yahoo Local ... & Why Google Is Stealing Yelp's Playbook

How Yelp Crushed Citysearch & Yahoo Local ... & Why Google Is Stealing Yelp's Playbook | Optometry Online Reputation Management | Scoop.it
A fascinating study published last year compares the reviews and reviewers at three local business websites: Yelp, Citysearch and Yahoo Local.
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How to Turn Complaints Into Compliments & Compliments Into Brand Advocates

This post will teach you how to monitor your online brand mentions, turn complaints into compliments, and turn those with compliments into brand advocates.
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Google Places Replaces By Google+ Local

Google Places Replaces By Google+ Local | Optometry Online Reputation Management | Scoop.it
Google Maps, Google Local, Google Places and now Google+ Local - yep Google has yet again renamed their local results to bring in Google+, as expected.

The new experience ties in Google+ into Google Maps and business listings...
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Google Places Launches New Bulk Listing Management Tool

Google Places Launches New Bulk Listing Management Tool | Optometry Online Reputation Management | Scoop.it
Google Places has announced changes and new features to its bulk listing management tool that it hopes will make it easier for business owners with multiple locations (and local search marketers who manage multiple locations).
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How to manage online reputation | Knowledge Miner

How to manage online reputation | Knowledge Miner | Optometry Online Reputation Management | Scoop.it

"A good way to get a good reputation online is to have and promote presence on social networks, so that you can inform clients and others, gain a better reputation and manage comments on the company as users of social networks may tend to put their complaints or concerns on the website of the company, and this way you can more easily respond to negative comments."

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Garnering Reviews – Multi Step Approach

Garnering Reviews – Multi Step Approach | Optometry Online Reputation Management | Scoop.it


We are asked many times about our methods in helping our clients garner reviews from their clients. The simple fact is, is that it takes a bit of work, however, it can be a game changer.

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Google Launches City Experts Program To Encourage Higher Quality Google+ Local Reviews | TechCrunch

Google Launches City Experts Program To Encourage Higher Quality Google+ Local Reviews  | TechCrunch | Optometry Online Reputation Management | Scoop.it
Google has quietly launched a new program called Google City Experts to encourage more high-quality local business ratings and reviews on Google+.
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Social Media as a Customer Service Early Warning System | Social Media Today

When customers are unhappy with your products or service, who hears about it first?
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Foursquare’s new ratings feature should terrify Yelp

Foursquare’s new ratings feature should terrify Yelp | Optometry Online Reputation Management | Scoop.it
Foursquare is checking into Yelp's territory with the addition of ratings to its listings.
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Yelp Cracks Down on Fake Reviews

Businesses that are caught planting fake reviews on Yelp will have to wear a red badge of shame for 90 days.

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Why Online Reputation Management is a Big Deal!

Why Online Reputation Management is a Big Deal! | Optometry Online Reputation Management | Scoop.it

All the search engine optimisation tactics in the book and the flashiest website possible will not win new clients for you if your business can not deliver on the promises it makes.

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Katie Campbell's curator insight, May 29, 2013 4:19 PM

Don't underestimate the power of a good online reputation! #SocialMedia #Marketing

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Local Consumer Review Survey 2012 - Part 2

Local Consumer Review Survey 2012 - Part 2 | Optometry Online Reputation Management | Scoop.it
In March, we published the findings of Part 1 of the Local Consumer Review Survey 2012. Part 1 dealt with the consumption of online reviews and the influence they have on consumer behavior & purchase of local business services.
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How to Stand-Out on the Web Using Free Online Business Listings

How to Stand-Out on the Web Using Free Online Business Listings | Optometry Online Reputation Management | Scoop.it
According to Google, 97 percent of consumers search for local business online. Does your online business listing stand out from the crowd?

 

The largest online listing hubs are Yelp, Google+ Local, Yahoo! Local, and YP.com (Yellow Pages).

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Yelp Official Blog: Yelp's Review Filter Explained

We frequently get asked about our review filter. As part of our ongoing efforts to educate the business community, we worked with Epipheo Studios to create this video. It's designed to help folks understand why Yelp's review filter exists and...
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Google Answers Questions On Managing Google+ Local Page

Google Answers Questions On Managing Google+ Local Page | Optometry Online Reputation Management | Scoop.it
Google's + Local business rep (I guess formerly Google Places rep) Vanessa started a thread at Google Business Help answering common questions from business owners concerned about managing and maintaining their business listings in Google Maps with...
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Reputation Changer: Major Brands Combat Negative Reviews through Online Reputation Management | utsumi

Reputation Changer: Major Brands Combat Negative Reviews through Online Reputation Management | utsumi | Optometry Online Reputation Management | Scoop.it
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3 Reasons Your Online Reputation Management Strategy Needs Online Reviews - Reputation911.com

3 Reasons Your Online Reputation Management Strategy Needs Online Reviews - Reputation911.com | Optometry Online Reputation Management | Scoop.it
Your business needs to include online reviews in your online reputation management strategy to gain consumer trust, optimize your site for search engines, and boost your internet marketing.
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Use patient reviews to improve your Google rankings

Use patient reviews to improve your Google rankings | Optometry Online Reputation Management | Scoop.it
Look no further than online patient reviews to discover what is good, bad, and downright ugly about your practice.
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