OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL
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OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL
OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL
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5 Steps For Optimizing Your LinkedIn Company Page

5 Steps For Optimizing Your LinkedIn Company Page | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it

Search And Social Meets Content And Influence

 

On April 3, the New York Times reported that LinkedIn is one of many competitors vying for a piece of Google’s search traffic.With over 5.7 billion professionally oriented searches performed on the site last year, LinkedIn has made continued efforts to improve the search experience, adding new features like auto-complete, suggested searches, automated alerts and a smarter query intent algorithm.

 

Content marketing on LinkedIn puts you and your business in front of the people you want to see it. Just like with Google, there is a renewed focus on content at LinkedIn as the company strives to compete with other social networks.A great example of this is LinkedIn’s recent acquisition and integration of SlideShare, a service used for uploading and sharing presentations.

 

Add to this the launch of new products like LinkedIn Today, LinkedIn Influencers (where a hand-picked crew of 200 celebrity professionals present exclusive content), and Sponsored Updates (allowing brands to promote whitepapers and branded content), and marketers have a powerful platform that combines search and social and connects content with influencers.

 

Read More: http://marketingland.com/5-steps-for-optimizing-on-linkedin-50318


Via Antonino Militello, Brian Yanish - MarketingHits.com, John van den Brink, Ivo Nový, Rim Riahi, Philippe Trebaul
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harish magan's comment, September 10, 2013 12:57 AM
I think that competition is moving LinkedIn.com to move ahead of the would be outfits that may prove danger to them,In total innovation is good thing and LinkedIn has changed his face nicely in last few weeks by adding new features. They have removed many old ones and has replaced with new outlook. It is good.
harish magan's comment, September 10, 2013 12:57 AM
I think that competition is moving LinkedIn.com to move ahead of the would be outfits that may prove danger to them,In total innovation is good thing and LinkedIn has changed his face nicely in last few weeks by adding new features. They have removed many old ones and has replaced with new outlook. It is good.
UniqueWebsites's curator insight, September 10, 2013 5:13 PM

As with all other Social Media sites, use optimisation for your Linkedin Company Pages.

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Optimisez votre profil Linkedin et votre CV grâce aux mots-clés

Optimisez votre profil Linkedin et votre CV grâce aux mots-clés | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it
Si vous souhaitez que les recruteurs trouvent votre contact et vous envoie une e-mail avant même que vous ayez candidaté à un offre d'emploi, il faut qu'ils puissent trouver facilement votre profil LinkedIn ou votre CV.
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4 Steps to Joining the Professional Conversation on LinkedIn

4 Steps to Joining the Professional Conversation on LinkedIn | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it
Everyday, millions of professional conversations take place on LinkedIn. LinkedIn is a powerful way to gather important professional insights and establish your expertise with people who matter to you.
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Rescooped by Philippe Trebaul from Actualité Social Media : blogs & réseaux sociaux
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Linkedin élargit ses adhésions aux 14-18 ans

Linkedin élargit ses adhésions aux 14-18 ans | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it
Le réseau social professionnel Linkedin ouvre ses portes aux universités et aux plus de 14 ans. Objectif ? Accompagner les plus jeunes dans leurs études et carrières, et les recommander aux recruteurs.

Via Ozil Conseil
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How To Back Up Your LinkedIn Contacts [Highly Recommended]

How To Back Up Your LinkedIn Contacts [Highly Recommended] | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it
Free services do not make guarantees LinkedIn did a major server upgrade the other month, their own blog informed the world that the site would be down for at least five hours.
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How to Use Social Listening on LinkedIn for Real-Time Publishing

How to Use Social Listening on LinkedIn for Real-Time Publishing | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it

Content sharing and engagement are much more dynamic than they were a few years ago. Find out how to use social listening on LinkedIn for real-time publishing.


Via Rui Pedro Caramez
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Lee Werrell's curator insight, August 16, 2013 9:39 AM

Listen, Listen Speak!

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Be a LinkedIn Rock Star | Social Media Today

Be a LinkedIn Rock Star | Social Media Today | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it
LinkedIn is the gold standard for online professional networking.  The social network is a great place for individuals, companies and organizations to network with industry contacts,  Be-a-LinkedIn-Rockstar-social-media-marketing make new connections,...
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More BIG LinkedIn Design Changes | Social Media Today

More BIG LinkedIn Design Changes | Social Media Today | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it
As if Contacts, Mentions, Plingm and Pulse are not enough excitement for LinkedIn users, today LinkedIn revealed key design changes aimed at streamlining the LinkedIn experience and helping us to more easily discover and discuss the content that matters...
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Tips for using LinkedIn to find a job - HeraldNet

Tips for using LinkedIn to find a job - HeraldNet | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it

Tips for using LinkedIn to find a jobHeraldNetMuch like Facebook, LinkedIn allows users to post updates.

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Rescooped by Philippe Trebaul from All About LinkedIn
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15 tips for better company page updates infographic

LinkedIn Company Updates are a powerful way to reach and engage professionals with relevant content across multiple devices. But are your updates optimized? The

Via Anita Windisman
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Rescooped by Philippe Trebaul from B2B Marketing & LinkedIn
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HOW TO: Use LinkedIn Groups to Help Recruiters Find You

HOW TO: Use LinkedIn Groups to Help Recruiters Find You | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it
Recruiters can search LinkedIn for people who belong to the groups they have joined. While it’s best to be a first level connection with your target recruiter

Via Steve Cassady, Renee Fortin
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Steve Cassady's curator insight, July 31, 2013 1:23 PM

Key reason to max out in your 50 group limit:  Be Findable!  You don't have to engage.

Renee Fortin's curator insight, August 2, 2013 9:02 AM

Aider les recruteurs à vous trouver via les groupes de LinkedIn (anglais)

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7 bonnes raisons d’utiliser LinkedIn pour développer votre business - Emarketinglicious

7 bonnes raisons d’utiliser LinkedIn pour développer votre business - Emarketinglicious | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it
LinkedIn, Facebook, Twitter... Ces dernières années, les réseaux sociaux se sont très largement répandus sur la Toile. Le monde de l’entreprise n’y a pas échappé.
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7 bonnes raisons d’utiliser LinkedIn pour développer votre business - Emarketinglicious

7 bonnes raisons d’utiliser LinkedIn pour développer votre business - Emarketinglicious | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it
LinkedIn, Facebook, Twitter... Ces dernières années, les réseaux sociaux se sont très largement répandus sur la Toile. Le monde de l’entreprise n’y a pas échappé.
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How To Get Recruiters Attention on Linkedin ?

How To Get Recruiters Attention on Linkedin ? | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it
If you're looking for a job on LinkedIn; Here is how to easily find recruiters on the site
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Les qualités essentielles d’un bon Community Ma...

Les qualités essentielles d’un bon Community Ma... | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it
Le Community management est de plus en plus présent au sein des entreprises.

Via Marine Biard
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PR-BG.com... News from the source - Professional LinkedIn Profile Writing at LinkedInProfileWriter.org

PR-BG.com - PROFESSIONAL LINKEDIN PROFILE WRITING AT LINKEDINPROFILEWRITER.ORG"...

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3 Ways To Use LinkedIn for Content Marketing | Uberflip

3 Ways To Use LinkedIn for Content Marketing | Uberflip | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it
LinkedIn has found solid footing in the world of social media. The professional network’s steady growth has helped position it as a rising star in the marketing world. LinkedIn’s use as a marketing tool suddenly became much more viable with ...
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LinkedIn Redesigns Group Pages

LinkedIn Redesigns Group Pages | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it
LinkedIn unveiled a new design for the LinkedIn Groups pages on Thursday, providing a new look to one of the platform's most popular features.
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Rescooped by Philippe Trebaul from Better know and better use Social Media today (facebook, twitter...)
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LinkedIn Statistics 2013 (Infographic) - Business 2 Community

LinkedIn Statistics 2013 (Infographic) - Business 2 Community | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it

While Facebook has over a billion users on their network, the majority of them are just looking to share status updates and see what’s going on with their friends. Another major social network that has massive reach and is focused on actually connecting employees, businesses and getting work done is LinkedIn. With another year under it’s belt, it’s time to take a look at some of the amazing numbers behind one of the most effective ways for growing your resume and connecting with real business people that can actually improve your career and ROI.


Via Mau
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LinkedIn B2B Social Generation Tips | Social Media Today

LinkedIn B2B Social Generation Tips | Social Media Today | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it
Without doubt, LinkedIn is the best social medium for B2B companies. The social network has a visitor-to-lead conversion rate of 2.74%—outranking Facebook and Twitter by nearly threefold.
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LinkedIn connects big data, human resources

LinkedIn connects big data, human resources | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it

Every second, more than two more people join LinkedIn’s network of 238 million members.

 

They are head hunters in search of talent. They are the talent in search of a job. And sometimes, the career site for the professional class is just a hangout for the well-connected worker.


Via Anita Windisman
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Rescooped by Philippe Trebaul from Latest Social Media News
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Announcing Hopscotch: Your Personal Guide to LinkedIn

Announcing Hopscotch: Your Personal Guide to LinkedIn | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it
You're about to get better at using LinkedIn, and you might not even realize it.
Last year, I had an idea for a site touring platform that would guide someone through an interaction, including complex interactions spanning multiple pages.

Via Anita Windisman, Gerrit Bes
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Rescooped by Philippe Trebaul from Social Media Curation par Mon Habitat Web
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Pages Entreprise : LinkedIn ouvre ses APIs

Pages Entreprise : LinkedIn ouvre ses APIs | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it

Il sera désormais plus simple pour les services marketing d'une entreprise de publier des contenus sur sa page LinkedIn. Pour l'année à venir, l'accès sera cependant limité à quelques beta-testeurs.

 

Récupérer et envoyer des informations à une page Entreprise de LinkedIn directement depuis une application, un autre réseau social ou des outils d'analytics et de publication ? Voilà qui va - enfin - bientôt être possible pour les responsables de ces pages vitrines sur le réseau social professionnel.

(...)


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Vie toxique's curator insight, August 6, 2013 9:38 AM

Amis développeurs, à vos claviers ...

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17 Best Social Media Groups on LinkedIn

17 Best Social Media Groups on LinkedIn | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it
LinkedIn Groups are a great place for like-minded professionals with similar interests to share and discover new content, ask questions, post and find jobs, make new business contacts, and more.

Via Manish Dhane
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LinkedIn Sponsored Updates: This Week in Social Media | Social Media Examiner

LinkedIn Sponsored Updates: This Week in Social Media | Social Media Examiner | OPTIMISER SA PRESENCE SUR LINKED IN VIA SCOOP.IT ET PHILIPPE TREBAUL | Scoop.it
Social media news and new developments making social media marketing easier. (Linkedin Sponsored Updates, SlideShare Infographic Player, Facebook Comments.)
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