Opticon Marketing
29 views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Scooped by Gregory Reynolds
Scoop.it!

Increase the Business’s Web Traffic with Design Branding Professionals

Increase the Business’s Web Traffic with Design Branding Professionals | Opticon Marketing | Scoop.it

There are two factors that every marketing campaign should always focus on: quality content and brand awareness. The combination of these factors gives potential customers a chance to engage with a particular company by reading an interesting article about the company’s product or service while retaining the company name and brand for an extended period of time. The best way to achieve online marketing success is to hire a top-tier content management agency that will utilize effective branding techniques based on these two factors.

What is content management for businesses?

Since the quality of content still dictates whether or not a marketing campaign will succeed, the ability to effectively manage the content you publish will further enhance your online marketing efforts. Content management allows a particular organization to control what gets published online, how it’s published, and where it’s published.

 

more...
No comment yet.
Scooped by Gregory Reynolds
Scoop.it!

How an Adept Content Management Agency Can Impact Your Dental Practice

How an Adept Content Management Agency Can Impact Your Dental Practice | Opticon Marketing | Scoop.it

Like other types of businesses, dental clinics need to keep up with online marketing trends to stay competitive in their industry. However, they will have certain requirements that other industries do not have. An adept content management agency versed in handling campaigns for dentists and dental clinics can create that impact on your potential customers online, especially if you’re just starting out, or if your practice needs to revitalize its presence on the Internet.

Say, “Aah!”

Just as you would inspect your patients’ oral condition before recommending any treatment, content experts will have to audit your website, social media pages, local business listings, and other aspects of your online presence. More importantly, they will assess the quality of what you put out, and how favorably your content gets indexed and ranked by the search engines through proper compliance of their guidelines.

 

 

more...
No comment yet.
Scooped by Gregory Reynolds
Scoop.it!

Ask Trusted Design Branding Professionals: Why Responsive Web Design?

Ask Trusted Design Branding Professionals: Why Responsive Web Design? | Opticon Marketing | Scoop.it
Using responsive web design is the current trend among businesses setting up websites for the first time—but what is responsive web design? Simply put, a responsive website is developed in a way that all its content, images, structures, and other essential elements render the same way when accessed on other devices. Yet, are websites really utilizing responsive web design? Why Responsive Web Design? Ask any trusted design branding professionals, and they’ll tell you that having a responsive web design is a must nowadays, especially with the continuous rise of mobile usage among visitors. A responsive site will also factor in your rankings in search results pages because Google has announced another algorithm update to be implemented on April 21. This update will now consider a site’s mobile friendliness in determining its ranking, as well as content from apps. This is done to provide a better search experience for the growing number of mobile users.
more...
No comment yet.
Scooped by Gregory Reynolds
Scoop.it!

Sign Up With a Content Management Agency, Get 20% Off on Two Services

Sign Up With a Content Management Agency, Get 20% Off on Two Services | Opticon Marketing | Scoop.it
To welcome the year, Opticon Marketing is offering a 20% discount when you combine two of our online marketing services in a new 2015 marketing campaign. The 2015 First and Goal Promo has begun and you can get vouchers/coupons until March 1, 2015. Make sure you sign up on or before March 31, though, to receive the discount. With the huge influence of technology on the way businesses are perceived and patronized, it is important for your company to keep pace with internet trends to reach your business goals. Through our knowledgeable design branding professionals, who understand the changes transpiring in the web and the evolving needs of consumers, you could use many online marketing techniques that can heighten your online visibility this year.
more...
No comment yet.
Scooped by Gregory Reynolds
Scoop.it!

A Skillful Content Management Agency Develops Mobile Marketing Designs

A Skillful Content Management Agency Develops Mobile Marketing Designs | Opticon Marketing | Scoop.it
Evidently, it is not enough for businesses to simply churn out a hastily made website for people to view; businesses need to be more creative and accommodating in their online marketing approaches if they wish to truly entice their customers. Mobile marketing might be an oddly specific niche, but businesses need to consider optimizing their presence across different platforms. Fortunately, an expert online content management agency such as Opticon Marketing can help businesses break into such emerging internet marketing developments.
more...
No comment yet.
Scooped by Gregory Reynolds
Scoop.it!

Enlisting a Skilled Content Management Agency for Better Positioning

"In using the CMS for adding meat to your website’s skeleton, you should plan for the procedures based on what you need. According to Dodge, think about using the CMS to create a special blog or news section to update customers on developments in your industry. Make sure the CMS enables ease of uploading new material as needed and which types of content it can handle without much difficulty. A skilled brand marketing company in Charleston can add more options to boost your CMS’ effectiveness. Search engine optimization, for one, raises the content’s visibility in online results by gearing it around certain keywords. Online reputation management helps spread positive content about your business."
more...
No comment yet.
Scooped by Gregory Reynolds
Scoop.it!

10% OFF Web Design/SEO Combo Price from a Content Management Agency

10% OFF Web Design/SEO Combo Price from a Content Management Agency | Opticon Marketing | Scoop.it

The third quarter of the business year is almost here, and before you know it, the year would be drawing to a close. Do you want to end your year right and reap benefits from an effective SEO and web design strategy?

Fortunately, you don’t have to wait until the year ends to get a start on your internet marketing strategies. Opticon Marketing is offering a promo that you will find hard to ignore. From July 1st to September 30th, if you combine any of our SEO packages with any of our web design packages, you’ll receive an additional 10% discount on the quarterly price. You won’t find any other deal like this in any other brand marketing company in Charleston, WV.

We offer an array of packages you can choose from, including Local Buzz, Social Media Optimization, AdWords Remarketing, Pay-Per-Click Marketing, Reputation Management, and of course, SEO and Web Design.

more...
No comment yet.
Scooped by Gregory Reynolds
Scoop.it!

Your Business’ SMO Needs: How Can a Content Management Agency Help?

Your Business’ SMO Needs: How Can a Content Management Agency Help? | Opticon Marketing | Scoop.it
Are you a small business owner looking to tap into the advantages of social media optimization (SMO)? It’s natural for entrepreneurs like you to be nervous or wary, since not a lot of people really understand SMO—which, in a general sense, is one of the major strategic approaches toward digital marketing. SMO requires manpower, time, and dedication, and that’s a no-brainer, but if you think it requires a hefty investment in terms of time and money from you (and that you wouldn’t be able to fare better than your larger business counterparts), that’s where you’re mistaken. Making your SMO efforts as inexpensive and efficient as possible only involves adopting appropriate strategies, as well as asking for help from a reliable content management agency in Charleston, WV like Opticon Marketing.
more...
No comment yet.
Scooped by Gregory Reynolds
Scoop.it!

Yay or Nay: Businesses to Outsource to a Content Management Agency

Yay or Nay: Businesses to Outsource to a Content Management Agency | Opticon Marketing | Scoop.it
Between keeping the business running and managing your workforce, you certainly already have enough on your plate. Today, it seems that the traditional approach to advertising and marketing does not work as effectively as it did in the past. In turn, this created brand new problems for marketers to get their customers’ attention. Companies still often find themselves at the crossroads between hiring a content management agency and bringing in new employees to handle content marketing. What many fail to grasp is that outsourcing to an agency has far more benefits.
more...
No comment yet.
Scooped by Gregory Reynolds
Scoop.it!

How a Content Management Agency Can Help Businesses Tell Great Stories

How a Content Management Agency Can Help Businesses Tell Great Stories | Opticon Marketing | Scoop.it
The hard sell will not sell anymore. Dry press releases and thoughtless “Buy me!” posts just won’t cut it. Consumers are now increasingly ignoring blatant marketing messages, and instead, are drawn to content that engages, entertains, and touches them. Content can take the form of blog posts, infographics, videos, photos, or podcasts, but they are founded on the same thing: good, meaningful stories that people connect with. According to Post Advertising, “stories are uniquely able to move people’s hearts, minds, feet, and wallets in the storyteller’s intended direction.” People don’t have the patience to listen to a marketer’s 30-second pitch, but when that information is woven subtly within an exciting, interesting, or heartwarming narrative, it becomes worth an audience’s full attention. The difference here is that stories provide an experience that genuinely draws people in while generic marketing techniques are quickly forgotten and often shunned.
more...
No comment yet.
Scooped by Gregory Reynolds
Scoop.it!

Why Many Design Branding Professionals Enjoy Using WordPress for CMS

Anyone can sign up for a free WordPress account, but a custom domain is also one of the most affordable in the market. Starting at just $18.00 a year, you can add more to it such as private registration, which protects your contact information required for a custom domain. Visitors see custom domains as more trustworthy than a hosted one. Overall, WordPress is a great way to get started on bringing your website into the limelight of the Internet. It’s no wonder that many a reputable content management agency finds this convenient to use. It has virtually everything a startup will need.
more...
No comment yet.
Scooped by Gregory Reynolds
Scoop.it!

50% OFF Online Marketing Services from a WV Content Management Agency

Setting up a business in West Virginia is relatively easy, but getting it off the ground is another story altogether. You have to get your name out there, attract patrons, and build customer loyalty. With people’s dependence on all things Internet these days, a strong online presence can put your business on the map. That’s where you need a well-established content management agency like Opticon Marketing! With our current promo, we’re offering new customers like you a 50% discount on any of our marketing services, such as search engine optimization (SEO), local buzz, online reputation management, and pay-per-click (PPC) advertising. The special is open from July 15 to September 30, 2014.
more...
No comment yet.