Online Marketing Resources
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Online Marketing Resources
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21 Simple and Free SEO Tools

21 Simple and Free SEO Tools | Online Marketing Resources | Scoop.it

A list of the best free SEO tools that can lead to immediate gains in your marketing, today.


Via MarketingLab, malek, Os Ishmael
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malek's curator insight, August 26, 2014 7:02 AM

There's always something new to learn in SEO. Here's a great collection of functional and free tools. 

QuickSprout Website Analyzer is a simple and effective tool worth trying


Neil Ferree's comment, August 26, 2014 11:22 AM
I like your 3 column theme @malek is this is a custom set up or one of the default themes?
malek's comment, August 26, 2014 2:11 PM
@Neil this the "Adaptive Template", a default theme. It displays 3 columns on Chrome, 4 columns on IE..really adaptive
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A Comprehensive Guide to Marketing on #GooglePlus

A Comprehensive Guide to Marketing on #GooglePlus | Online Marketing Resources | Scoop.it

Google plus is one of the most unknown, under-utilized internet marketing tools available on the internet right now. It contains magical powers, like the ability to get your face to appear next to your search result listings in Google Search and the opportunity to network with thousands of like-minded individuals.   Many whisper that Google Plus holds the secret to future Google Search organic rankings.   At the very minimum, Google Plus is a vibrant community full of engaged users that are ready to become a part of your online audience.  It also has so much potential to become intertwined with every aspect of Google’s multiple prominent platforms.


Via Jaana Nyström, Marc Kneepkens, malek
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donhornsby's curator insight, June 10, 2014 8:35 AM

Helpful resource for those using Google Plus!

Alfonso Gomez's curator insight, June 10, 2014 10:19 AM

Amazing way for connecting ideasesg

Bart van Maanen's curator insight, June 11, 2014 5:43 AM

Alles wat je wilt weten om Google+ goed te gebruiken, staat in dit uitgebreide overzicht. 

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8 ways to use Google Analytics beyond keywords

8 ways to use Google Analytics beyond keywords | Online Marketing Resources | Scoop.it

With keyword data continuously being removed and Google moving toward visitor-based data, how we look at and use analytics is shifting. The good news is that even though some of the data has been taken away, analytics have always provided a lot of really great information beyond keywords.

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Suggester - Google Suggest keyword research tool

Suggester - Google Suggest keyword research tool | Online Marketing Resources | Scoop.it
Use Promediacorp's Suggester to see local autocomplete rank, number of search results, and sentiment of top search terms on Google.


DISCOVER WHAT PEOPLE ARE GOOGLING ABOUT YOUR BRAND!

 

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How To Make Your Website The Absolute "Go to Place" Online

How To Make Your Website The Absolute "Go to Place" Online | Online Marketing Resources | Scoop.it
With Google hammering the point on quality home, learn how to make your site the go to place online...
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Creating Great Content is Not Easy in Enterprise SEO

Creating Great Content is Not Easy in Enterprise SEO | Online Marketing Resources | Scoop.it
How to tackle huge Enterprise SEO projects by working with your team, setting expectations, owing SEO, and being an awesome communicator.

Via Content Marketing Labs
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Geo-Rankings And Local SEO Recommendations

Geo-Rankings And Local SEO Recommendations | Online Marketing Resources | Scoop.it
Keyword rankings can differ regionally by 4 positions on average. What this means for businesses? Who is effected? What does the Linkdex Geo-rankings data offer?
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Outbound Linking: Your Way Of Improving The Web

Outbound Linking: Your Way Of Improving The Web | Online Marketing Resources | Scoop.it
Outbound Linking May Not Be Sexy But It Can Improve Your Search Engine Presence By Building Credibility And Attract Inbound Links.
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16 Newest and Best Twitter Hacks for Your WordPress Website

16 Newest and Best Twitter Hacks for Your WordPress Website | Online Marketing Resources | Scoop.it
As Twitter has quickly risen to become one of the most popular websites on the internet, is has become increasingly crucial that WordPress websites rise to the occasion and deeply integrate with the world's second-most popular social media website.
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How to Leverage Google Reader for Guest Post Opportunities and Blogger Outreach

How to Leverage Google Reader for Guest Post Opportunities and Blogger Outreach | Online Marketing Resources | Scoop.it
Go way beyond RSS and learn how to use Google Reader to create guest post opportunities and better engage with bloggers.
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Social Content: Creating the Right Content for Your Social Media Channels

Social Content: Creating the Right Content for Your Social Media Channels | Online Marketing Resources | Scoop.it
Content marketing is not just for your website and your blog. Learn about the different content options available to you on social networks.
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7 Tips for Killer Online Customer Reviews

7 Tips for Killer Online Customer Reviews | Online Marketing Resources | Scoop.it
Chances are you’re not the only retailer in your industry. And your business is being judged alongside other online businesses by potential customers and search engines.
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Find Broken Links, Redirects & Site Crawl Tool

This tool will find broken links on your site and generate an XML formatted sitemap your site. You also have the option to export your data into a downloadable spreadsheet.
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Meeting An Invisible Giant In Near Real Time

Meeting An Invisible Giant In Near Real Time | Online Marketing Resources | Scoop.it

New SEO's invisible Giant uses magician tricks such as Google's floating filter bubbles, social media's disappearing act & friends you never knew you had.

Wow, what a day for Invisible Giants. After my Haiku Deck account went down taking the fastest "views" deck we've ever created into the void we received a dramatic lesson in almost every "Invisible Giant" idea discussed.

TIME and the growing importance of "near real time" response was absent. Not anymore (lol). Wrote up what happened today as an example of "Invisible Giant" values and just how our online marketing world is turns on a different axis now.


Via Martin (Marty) Smith
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What Is Content Curation and How Does It Impact SEO? via ScentTrail Marketing

What Is Content Curation and How Does It Impact SEO? via ScentTrail Marketing | Online Marketing Resources | Scoop.it
What is content curation and how can it help SEO? This post shares how content curation creates more reach faster and protects your Internet marketing.

Via Martin (Marty) Smith
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Martin (Marty) Smith's curator insight, January 12, 2014 10:23 AM

Content Curation = Most Important IM Tactic
Content Curation can help Search Engine Optimization (SEO) when created with care, a sense of the new rules of SEO and commitment. This post, a response to another post, explains what content curation is and isn't, why greate rcontent rearch and testing is possible with content curation and how to add the most important Internet marketing tactic to your 2014 strategy - content curation.

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Learning From Ex-Googlers: Shoes of Prey SEO

Learning From Ex-Googlers: Shoes of Prey SEO | Online Marketing Resources | Scoop.it
I'll let you in on a little secret. I like to analyse websites made by ex-Googlers to see how they do SEO.
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Send your pirate SEO agency to Davy Jones’ Locker!

Send your pirate SEO agency to Davy Jones’ Locker! | Online Marketing Resources | Scoop.it
How to avoid bad SEO companies. What to look for in a trustworthy SEO company.
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Infographic: SEO for the mobile search world

Infographic: SEO for the mobile search world | Online Marketing Resources | Scoop.it

Apple's Siri, along with mobile apps and mobile searching in general, are changing search habits and posing new challenges and opportunities for search marketers.

Alchemy Viral has created an infographic that covers a variety of things to keep in mind about how to better react to the growing number of mobile searches, including those being routed through Siri. (Alchemy is a UK-based firm, hence the use of “optimisation” rather than the US English spelling:)

 

Take a look at this infographic for more details on responsive web design, search tools, social and content optimization, content, and more factors that are relevant to SEO for the mobile internet...


Via Lauren Moss, Jose H. Flores
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Fundamentals of Successful International SEO

Fundamentals of Successful International SEO | Online Marketing Resources | Scoop.it

If you’re responsible for your organization’s web presence, especially ISEO, beware of outdated advice that suggests things like lang attributes are a critical factor to SEO.

 

Google clearly states that it uses “only the visible content of your page to determine its language.” And advice like “change date format” or “use spelling variations” only scratches the surface of ISEO and is really too basic to move the the needle.

 

While these are valid concepts, they should not form the basis of your ISEO strategy.

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6 Ways To Shatter The Ceiling With An Enterprise Site Quality Audit

6 Ways To Shatter The Ceiling With An Enterprise Site Quality Audit | Online Marketing Resources | Scoop.it
Enterprise SEO has always emphasized visibility, authority and relevance. If you’re optimizing a site with more than 10,000 pages, you now need a streamlined way to audit site quality.
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Keyword Match Ratio

Keyword Match Ratio | Online Marketing Resources | Scoop.it
The keyword match ratio measures the ratio of broad match and exact match volume. This metric can help you determine intent and sniff out content opportunities.
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The Disavow Tool Works! Real Sites, Real Recoveries!

The Disavow Tool Works! Real Sites, Real Recoveries! | Online Marketing Resources | Scoop.it
Case studies showing how the disavow tool works to remove link spam penalties and restore a sites former rankings.
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How To: Build Open Site Explorer in Excel

How To: Build Open Site Explorer in Excel | Online Marketing Resources | Scoop.it
How To: Build Open Site Explorer in Excel one of our latest blog posts on SEOgadget...
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