How to Create a Content Strategy for Multilingual Content | Online Marketing Resources |
Global companies are seeking out new markets and looking for more customers in other countries and regions. Online content and specifically a company’s website is the most important venue for marketing to global audiences.


This is a complex issue but this article by GPI covers the essentials - the things you ought to know if you are just starting out with the gnarly challenge of globalising your content. 

Via paulo oliveira