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What Makes a Great CTA? 10 Examples With Test Ideas to Improve Conversion

What Makes a Great CTA? 10 Examples With Test Ideas to Improve Conversion | Online Marketing Resources | Scoop.it
If you're looking for a quick lift in conversions on a landing page, the button copy is an excellent place to start.
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Are Your Calls to Action Missing These Proven Formulas?

Are Your Calls to Action Missing These Proven Formulas? | Online Marketing Resources | Scoop.it
How do you classify calls to action? Where do they perform at their best? Two CTA experts weigh in on how content marketers can use them more successfully.
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How Moving the Call-to-Action below the Fold Generated a 304% Lift in Conversions - ContentVerve.com

How Moving the Call-to-Action below the Fold Generated a 304% Lift in Conversions - ContentVerve.com | Online Marketing Resources | Scoop.it

“Your call-to-action should always be above the fold!” You’ve probably come across that golden rule of optimization more than a few times. Chances are, you’ve used the rule yourself. Years ago, I followed it religiously! But then I started testing, and guess what I found out? It doesn’t hold up in practice. Here’s a case study where a landing page treatment, with the CTA placed way under the fold, outperformed the control version (CTA above the fold) by 304%.

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60 Call to Action Examples

60 Call to Action Examples | Online Marketing Resources | Scoop.it
Here is a massive list of call to action examples which you can use to motivate your customers to take action, regardless of your niche, product, or service.
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The web developer’s guide to A/B testing | Webdesigner Depot

The web developer’s guide to A/B testing | Webdesigner Depot | Online Marketing Resources | Scoop.it
Running a web development business isn't an easy endeavor at all.
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