Online Marketing Resources
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Rel=Author, How it Works and Making it Work in WordPress

A detailed view on how to implement it, and the issues with implementation in Wordpress...
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Content Creators, Here’s Why You Need to Be A Google Author | Business 2 Community

Content Creators, Here’s Why You Need to Be A Google Author | Business 2 Community | Online Marketing Resources | Scoop.it
Do you create content? Yes? Are you officially a Google Author?
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How to Add an Author Info Box in WordPress Posts

How to Add an Author Info Box in WordPress Posts | Online Marketing Resources | Scoop.it
Many blogs have an author information box at the end of their posts. This is becoming one of the biggest trends in WordPress blogs.
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6 Easy Steps to Set Up Authorship Through Your Google+ Profile

6 Easy Steps to Set Up Authorship Through Your Google+ Profile | Online Marketing Resources | Scoop.it
The following instructions can be used by anyone in your company to set up authorship on their Google+ profiles.
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Author Rich Snippets for YouTube Video Content

Author Rich Snippets for YouTube Video Content | Online Marketing Resources | Scoop.it
Google Authorship is now for YouTube videos! I’m this post I’ll take you through everything you need to know about YouTube Author Rich Snippets.
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Why AuthorRank Matters & How to Leverage It [Infographic]

With the maze of content and myriad of authors on the Internet, how do you stand out from the rest? If you publish content, you'll want to learn all you can about the AuthorRank and the Rel=Author attribute.
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How to Prepare for AuthorRank and Get the Jump on Google

How to Prepare for AuthorRank and Get the Jump on Google | Online Marketing Resources | Scoop.it
If you're like me and you have your finger on Google’s pulse on a daily basis, you’ve undoubtedly heard of AuthorRank.
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Brands As Publishers & The Power Of Great Ideas

My 2012 Thinkvis presentation covered the content planning and strategy spectrum, sharing how we create ideas and structure those ideas using methodologies lear...
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Author Rank: A Step-by-Step Guide to Dominating Search with Content Marketing

Author Rank: A Step-by-Step Guide to Dominating Search with Content Marketing | Online Marketing Resources | Scoop.it

If you are a content marketer, blogger or writer, you’ll be happy to hear that there have been five recent SEO changes that will play to your strengths.

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AuthorRank & The Future of Guest Posting | Skyrocket SEO

AuthorRank & The Future of Guest Posting | Skyrocket SEO | Online Marketing Resources | Scoop.it

AuthorRank – it’s no longer a case of if but when. It’s coming and it is going to be big.(AJ Kohn reckons bigger than all the Panda updates combined)

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9 Ways to Maximize AuthorRank – Focus on People, Not Metrics

9 Ways to Maximize AuthorRank – Focus on People, Not Metrics | Online Marketing Resources | Scoop.it
With authors, it isn't just about the writing skills of an individual – it’s also about their social profile. Building a relevant/targeted social audience is a key part of your content marketing strategy – as well as creating great content!
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Google Confirms Hidden Benefit Of Authorship: Bonus Links After A Back-Button Click

Google Confirms Hidden Benefit Of Authorship: Bonus Links After A Back-Button Click | Online Marketing Resources | Scoop.it
Google has confirmed that there’s a hidden benefit to having authorship status: If a user returns to the search results after reading an author-tagged search result for a certain period of time, Google will add three additional links to similar...
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My Google Authorship Images Have Disappeared

My Google Authorship Images Have Disappeared | Online Marketing Resources | Scoop.it
There has been an increase in discussion regarding the Google authorship markup as of late, partly due to a belated welcome email  by Google to the authorship...
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Dispelling the Myth of Authorship Impact on CTR

Dispelling the Myth of Authorship Impact on CTR | Online Marketing Resources | Scoop.it
I want to begin this post with its high-sounding title by bucking the trend regarding what the worldwide SEO community says and regarding what I generall...
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Google Emails Authorship Confirmations To Bloggers

Google Emails Authorship Confirmations To Bloggers | Online Marketing Resources | Scoop.it
Did you receive an email from Google Authorship this morning? It seems that many writers and bloggers who work with sites that have set up Google Authorship have received email confirmations from Google today, confirming their participation.
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Official Google Webmaster Blog: Structured Data Testing Tool

Official Google Webmaster Blog: Structured Data Testing Tool | Online Marketing Resources | Scoop.it

The new structured data testing tool works with all supported rich snippets and authorship markup, including applications, products, recipes, reviews, and others.

 

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Want a 150% Boost in Traffic? Then Use This Idiot-Proof Guide to Google Authorship Markup

Want a 150% Boost in Traffic? Then Use This Idiot-Proof Guide to Google Authorship Markup | Online Marketing Resources | Scoop.it

Back in January 2012, search marketing firm Catalyst confirmed the classic SEO theory that rich snippet does indeed increase CTR and traffic.

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131 (Legitimate) Link Building Strategies

131 (Legitimate) Link Building Strategies | Online Marketing Resources | Scoop.it
Link building remains a critical element of marketing – one that is constantly evolving. Stay safe with these creative, proven tactics, including some link building fundamentals, content creation, guest posting, and more.
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