Online Marketing Resources
20.5K views | +2 today
Follow
Online Marketing Resources
Digital Marketing | SEO | Search | CRO | Social Media | Content Marketing | Web Design | Web Development
Curated by Pedro Da Silva
Your new post is loading...
Your new post is loading...
Scooped by Pedro Da Silva
Scoop.it!

MozCast - The Google Algorithm Weather Report

MozCast - The Google Algorithm Weather Report | Online Marketing Resources | Scoop.it
MozCast is a weather report showing turbulence in the Google algorithm over the previous day. The hotter and stormier the weather, the more Google's rankings changed.
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Search Inside Gmail Attachments

Search Inside Gmail Attachments | Online Marketing Resources | Scoop.it
Gmail has constantly improved its search technology, but there's something you couldn't do until recently: search inside attachments. A recent update fixed this issue.
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Little Known Brand Monitoring Search Tricks

Little Known Brand Monitoring Search Tricks | Online Marketing Resources | Scoop.it
Long gone are the days when “Googling” yourself was enough to monitor your online reputation. Things have gotten more complex: there are much more Internet-savvy customers who blog and tweet about your business.
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

SEO "How To": My 19 Top SEO Industry Related Posts For September 2012

SEO "How To": My 19 Top SEO Industry Related Posts For September 2012 | Online Marketing Resources | Scoop.it

SEO “How To” posts are invaluable… With the rapid speed at which search engine optimisation – and online marketing in general – is evolving, there is no better way in keeping up-to-date than by ensuring that you digest as many of these industry related posts as you can.

more...
Nine0Media's curator insight, February 4, 2014 12:37 AM

Consentrate on the qulaity #content and make those posts relevant to the reader, great Tips provided here - #DIYSEO #SEO #SocialMediaTools

Scooped by Pedro Da Silva
Scoop.it!

How To Find Pages Hit By Panda

How To Find Pages Hit By Panda | Online Marketing Resources | Scoop.it
The main thing about Panda is that you can see the problems when you look at the page. What we are trying to do is find those pages quickly to look at them and improve.
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Google Confirms Hidden Benefit Of Authorship: Bonus Links After A Back-Button Click

Google Confirms Hidden Benefit Of Authorship: Bonus Links After A Back-Button Click | Online Marketing Resources | Scoop.it
Google has confirmed that there’s a hidden benefit to having authorship status: If a user returns to the search results after reading an author-tagged search result for a certain period of time, Google will add three additional links to similar...
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Google Tag Manager

Google Tag Manager | Online Marketing Resources | Scoop.it
Google Tag Manager makes it easy for marketers to add and update website tags -- including analytics, remarketing, and more – with just a few clicks, and without bugging the IT folks.
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

6 Easy Steps to Set Up Authorship Through Your Google+ Profile

6 Easy Steps to Set Up Authorship Through Your Google+ Profile | Online Marketing Resources | Scoop.it
The following instructions can be used by anyone in your company to set up authorship on their Google+ profiles.
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Google Plus Hangouts for Business: Customer Contact on Steroids

Google Plus Hangouts for Business: Customer Contact on Steroids | Online Marketing Resources | Scoop.it
Google Plus Hangouts for Business: Hangouts were originally introduced as a feature of Google+ that allows up to 10 people to participate in a live video chat.
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Google Introduces "Local Discovery Engine": Field Trip

Google Introduces "Local Discovery Engine": Field Trip | Online Marketing Resources | Scoop.it
Google’s Niantic Labs project, headed by former Google Local/Maps chieftain John Hanke, has just released its first mobile app: Field Trip. Currently it’s only available for Android but an iOS version is coming soon.
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Google Emails Authorship Confirmations To Bloggers

Google Emails Authorship Confirmations To Bloggers | Online Marketing Resources | Scoop.it
Did you receive an email from Google Authorship this morning? It seems that many writers and bloggers who work with sites that have set up Google Authorship have received email confirmations from Google today, confirming their participation.
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Please Don't Kill Feedburner

Please Don't Kill Feedburner | Online Marketing Resources | Scoop.it
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

How to use a Google Custom Search Engine for SEO

How to use a Google Custom Search Engine for SEO | Online Marketing Resources | Scoop.it

One of the tips I gave away at MozCon was to use a Google custom search engine (CSE) to dig through your competitors links and find easy wins. I wouldn’t advise this as your only link building tactic because ultimately you want to get the links that your competitors can’t get as these will make the difference. But a few easy win quality links is always welcome and can give you some diversity.

more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Comparison of Google clickthrough rates by position

Comparison of Google clickthrough rates by position | Online Marketing Resources | Scoop.it
Clickthrough research data reveals the importance of 1st, 2nd or 3rd position in Google You often hear company owners saying ?I want to rank top? for thei. Marketing topic(s):SEO analytics. Advice by Dave Chaffey.
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Content Strategy Post-Penalty

How do we build links in a post penalty environment? How do we test our content strategy? How do we generate converting traffic immediately after a penalty?
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Google Webmaster Guidelines updated

Both our basic quality guidelines and many of our more specific articles (like those on links schemes or hidden text) have been reorganized and expanded to provide you with more information about how to create quality websites for both users and Google.

more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Google Continues Campaign Against Low Quality Websites

Google Continues Campaign Against Low Quality Websites | Online Marketing Resources | Scoop.it
After seeing a post several months ago on the seomoz blog, I wanted to benchmark more potentially low quality sites to see how Google treated them.
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Introduction to Google Tag Manager

Google Tag Manager is a free tool that makes it easy for marketers to add and update website tags -- including conversion tracking, site analytics, remarketi...
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Google Tag Manager lets you simplify and manage your site’s tracking and marketing tags

Google Tag Manager lets you simplify and manage your site’s tracking and marketing tags | Online Marketing Resources | Scoop.it
Most site owners know that tracking stats through services like Google Analytics is imperative to success, but what happens when you're using multiple services to monitor sales, shares, ...
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Is freshness an important signal for all sites?

Google has expressed in the past that frequently updated pages get a boost in rankings (QDF), that seems to favor blogs and news sites over company sites, wh...
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Google's Exact Match Domain Name Patent (Detecting Commercial Queries)

Google's Exact Match Domain Name Patent (Detecting Commercial Queries) | Online Marketing Resources | Scoop.it
A Google Patent describes how the search engine might identify commercial queries to apply a different ranking algorithm that wouldn't give as much weight to exact match domain names.
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Panda & Penguin Hyperlol

Panda & Penguin Hyperlol | Online Marketing Resources | Scoop.it
When I see people moaning within the SEO community I always like to have a look and see what it's about.
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Google Penalties May Not Have Major Impacts On Rankings

Google Penalties May Not Have Major Impacts On Rankings | Online Marketing Resources | Scoop.it
Typically, if you get a penalty and your rankings drop, you assume when the penalty is lifted your rankings return.

Often that is not the case...
more...
No comment yet.