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Guide to Bringing Your WordPress Blog Up to Today’s Google Algorithm Standards

Guide to Bringing Your WordPress Blog Up to Today’s Google Algorithm Standards | Online Marketing Resources | Scoop.it
Keeping up with Google’s ever-changing algorithm updates on WordPress blogs requires constant monitoring and adjustments, which many webmasters fail to keep on top of.
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20+ Resources For Building Tech-Savvy Modern Marketers

20+ Resources For Building Tech-Savvy Modern Marketers | Online Marketing Resources | Scoop.it
As the rate of change within marketing accelerates, brands will either lead or be left behind. Columnist Paul Roetzer posits that marketing talent, not technology, will determine the winners and losers.
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How To Migrate To Google Tag Manager V2 Using The Migration Assistant

How To Migrate To Google Tag Manager V2 Using The Migration Assistant | Online Marketing Resources | Scoop.it
On March 30th, right on (the latest) schedule, the Migration Assistant tool was published for Google Tag Manager V2. This tool lets you opt-in to account migration for your legacy Google Tag Manager Accounts.
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How to personalise landing pages to match PPC ads using VWO (Visual Website Optimizer)

How to personalise landing pages to match PPC ads using VWO (Visual Website Optimizer) | Online Marketing Resources | Scoop.it
Step by step guide on how to target specific PPC ads and show them relevant landing pages.
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Who is the Future CMO?

Who is the Future CMO? | Online Marketing Resources | Scoop.it
The role of technologists in organizations has drastically shifted from the IT guy making sure everyone is connected to the printer to visionaries that are leveraging state-of-the-art platforms to put a brand at the center of a consumer’s...
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Small Businesses and the Impact of Mobile Optimisation

Small Businesses and the Impact of Mobile Optimisation | Online Marketing Resources | Scoop.it
Rather than competing with the big directories for search ranking, small businesses need to fit themselves within the dominant mobile search paradigm and ensure
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Why Small Businesses Must Invest in Content Marketing

Why Small Businesses Must Invest in Content Marketing | Online Marketing Resources | Scoop.it
Content marketing is undoubtedly the way to go in 2015. Small businesses need to understand why they need to take up and stick to content marketing.
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Green Graphica - greengraphica.com's curator insight, March 28, 1:06 AM

Content  Marketing has indeed become vital!

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15 Google Analytics Tips to Speed Up Your Website Data Analysis & Optimisation

15 Google Analytics Tips to Speed Up Your Website Data Analysis & Optimisation | Online Marketing Resources | Scoop.it
Would you like to achieve more in less time and with less effort? The success of any online business depends on how quickly it can turn insights into action. This is true for data analysis as well.
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Marco Favero's curator insight, March 27, 5:42 AM

aggiungi la tua intuizione ...

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LinkedIn Content Marketing - Insights From BuzzSumo Data

LinkedIn Content Marketing - Insights From BuzzSumo Data | Online Marketing Resources | Scoop.it
LinkedIn is an increasingly important platform for B2B content marketers. The platform is clearly taking content marketing seriously with its acquisition of Slideshare and the development of its Pulse platform for long form content.
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Six useful mobile marketing case studies

Six useful mobile marketing case studies | Online Marketing Resources | Scoop.it
Case studies are always hugely popular on the Econsultancy blog because they act as a valuable source of inspiration for marketers.
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Google Tag Manager Solutions Guide

Official Analytics Help Center where you can find tips and tutorials on using Analytics and other answers to frequently asked questions.
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How To Mine Data for SEO Insights

How To Mine Data for SEO Insights | Online Marketing Resources | Scoop.it
Learn how to mine data for SEO insights using a combination of Google Analytics and Paired Comparison Analysis on the Raven blog.
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Keyword Research: 6 Free Tools

Keyword Research: 6 Free Tools | Online Marketing Resources | Scoop.it
Nowadays, it's not only risky to focus on certain keywords, but it's counterproductive. Google wants to understand concepts, not the exact sequence of words searchers type. These six free tools can really help your keyword searches.
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The Definitive Link Prospecting Resource Guide

The Definitive Link Prospecting Resource Guide | Online Marketing Resources | Scoop.it
The last guide to link prospecting you'll ever need. Our curated list of eleven link prospecting methods will teach you to become a better link builder.
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How to Set Up Website Retargeting in Facebook

How to Set Up Website Retargeting in Facebook | Online Marketing Resources | Scoop.it
Would you like to target your Facebook Ads to people who have already visited your website? This tactic can be EXTREMELY powerful to reach an audience that is already familiar with you.
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Which factors contribute to an excellent customer experience?

Which factors contribute to an excellent customer experience? | Online Marketing Resources | Scoop.it
In the early days of ecommerce customer acquisition and retention largely focused on selling products at the lowest possible price.
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The Evolution of Keyword Research Tools

The Evolution of Keyword Research Tools | Online Marketing Resources | Scoop.it
Let’s look back at the various keyword research tools that were developed to help us make our content stand out in the vast online ocean.
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Hauling in More Local Customers…Even When Your Wheels Are Spinning

My presentation from the MN Search Marquee Event, March 25, 2015.
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What Does an SEO Do In Their Day-to-Day Work

What Does an SEO Do In Their Day-to-Day Work | Online Marketing Resources | Scoop.it
There's far more to SEO than an initial audit and fix for a site. In today's Whiteboard Friday, Rand offers a window into the ongoing day-to-day work of keeping a site in optimal shape in the eyes of the search engines.
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WebGems SNMinc's curator insight, March 27, 4:56 AM

Web crawlers do not detect images. They see them as text. As a part of SEO, image optimization is equally important. 

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Conversion Benchmarks for Seven Types of Online Forms

Conversion Benchmarks for Seven Types of Online Forms | Online Marketing Resources | Scoop.it
Conversion rates for forms included on Web pages vary widely by the type of form being used, according to recent research by Formstack.
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14 Ways to Find Any Email Address in 10 Minutes or Less

14 Ways to Find Any Email Address in 10 Minutes or Less | Online Marketing Resources | Scoop.it
Content promotion and amplification are the lifeblood of content marketing, and it all starts with outreach. Don't allow the lack of an email address to hold back your outreach efforts.
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SEO in Latin America

SEO in Latin America | Online Marketing Resources | Scoop.it
Fundamentals on Reaching users in Latin America through SEO.
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