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Google Pigeon Update Rolls Out To UK, Canada & Australia

Google Pigeon Update Rolls Out To UK, Canada & Australia | Online Marketing Resources | Scoop.it
Google's new local ranking algorithm that launched in the US earlier this year has rolled out to the UK, Canada and Australia.
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Take Charge of Your SEO With These Five Tools

Take Charge of Your SEO With These Five Tools | Online Marketing Resources | Scoop.it
Keep trying out the latest and the greatest tools as and when they come out, and you’ll never be left behind in the constant race for SEO one-upmanship.
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Tools, Tips for Collecting Customer Feedback

Tools, Tips for Collecting Customer Feedback | Online Marketing Resources | Scoop.it
The rise of sophisticated data and reporting tools is providing tremendous insights for merchants. Etailers can now measure customer sentiment and even predict shoppers’ behavior.
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Five Years of SEO: the most important part of an SEO’s Job

Five Years of SEO: the most important part of an SEO’s Job | Online Marketing Resources | Scoop.it
What is the most important part of an SEO's job these days? Let the experts tell you!
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What is Retargeting and How to Start Your First $100 Campaign

What is Retargeting and How to Start Your First $100 Campaign | Online Marketing Resources | Scoop.it
Have you ever wondered how the hell Zappos can show you ads about the shoes you looked at a few days ago? Or how you can continually see my face all over the internet after you visit Monthly1k.com?
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Online Marketing Man's curator insight, December 22, 9:10 AM

Getting started is the hardest thing. See how you can do better.

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How To Build Your Business Online: 100 Ways

How To Build Your Business Online: 100 Ways | Online Marketing Resources | Scoop.it
You’ve come up with a great business idea, thought-up a plan and got a domain name that fits with your brand’s message.
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Google+ URL posting : 4 Facts to optimise SEO and Social Trust

Google+ URL posting : 4 Facts to optimise SEO and Social Trust | Online Marketing Resources | Scoop.it
Writing an appealing and interesting Google+ post is not the only thing one might know when posting an URL on the social network.
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Despite Documented Performance Lift Brands Still Confounded By Local Search

Despite Documented Performance Lift Brands Still Confounded By Local Search | Online Marketing Resources | Scoop.it
Remarkably, there are still marketers out there that don't "get" local search or why marketing campaigns should be localized. There are numerous studies an
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How to Analyse Your A/B Test Results with Google Analytics

How to Analyse Your A/B Test Results with Google Analytics | Online Marketing Resources | Scoop.it
A/B testing tools like Optimizely or VWO make testing easy, and that’s about it. They’re tools to run tests, and not exactly designed for post-test analysis. Most testing tools have gotten better…
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The Importance of Technical SEO in 2015

The Importance of Technical SEO in 2015 | Online Marketing Resources | Scoop.it
What are your predictions for SEO in 2015? Laura thinks Technical SEO will play a huge role. Here are her predictions. Is she right? Let us know.
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Perfect SEO page structure

Perfect SEO page structure | Online Marketing Resources | Scoop.it

With a few simple on-page SEO ingredients your lovely blog post won't be left floating out there without readers to share and enjoy it.

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Wordpress 4.1 Brings Distraction-Free Writing and More

Wordpress 4.1 Brings Distraction-Free Writing and More | Online Marketing Resources | Scoop.it
The very latest version of WordPress is here, just in time for Christmas. WordPress 4.1, dubbed “Dinah” in honor of jazz singer Dinah Washington, brings a number of new features…
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The Ultimate Guide to 2014’s SEO Changes: How to Deal with a New Reality

The Ultimate Guide to 2014’s SEO Changes: How to Deal with a New Reality | Online Marketing Resources | Scoop.it
2014 was a busy year for Google. Get expert opinions on how the main changes of 2014 are going to affect us next year.
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Quick Technical SEO Audit Checklist

Slides to Peter Handley's SEO Technical Audit Checklist from Brighton SEO 2014
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10 SEO Stories From the Front Lines

10 SEO Stories From the Front Lines | Online Marketing Resources | Scoop.it
Here is a look at some common mistakes in the SEO world, and recommendations for how to deal with these issues so you don't repeat the same missteps....
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How To Increase Traffic using Content Promotion

How To Increase Traffic using Content Promotion | Online Marketing Resources | Scoop.it
Increase Traffic using Content Promotion. If you are asking “why does no one read my blog” then you are yet to discover the power of content promotion. Having a content promotion strategy is essential to increase website traffic.
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A Guide to Twitter Chats

A Guide to Twitter Chats | Online Marketing Resources | Scoop.it
A detailed guide on how to set up and run Twitter chats using the best tools and practices available. Great case studies also included.
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A Beginner's Guide to Retargeting Campaigns

A Beginner's Guide to Retargeting Campaigns | Online Marketing Resources | Scoop.it
Learn how retargeting works, what platforms to run different campaigns on, and how to set up a retargeting ad on Facebook.
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30 best things to happen to the internet in 2014

30 best things to happen to the internet in 2014 | Online Marketing Resources | Scoop.it
Here’s a bumper crop of joyful things taken from the last 12 months of internet escapades, all of which made 2014 particularly amazing.
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Google Maps, Yelp & Local SEO In 2015

Google Maps, Yelp & Local SEO In 2015 | Online Marketing Resources | Scoop.it
When it comes to digital marketing and SEO for your business, it's important to look beyond just your website. For local businesses, a strong online market
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13 Brands That Mastered Marketing on Vine in 2014

13 Brands That Mastered Marketing on Vine in 2014 | Online Marketing Resources | Scoop.it
Discover some of the best Vines created by brands.
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Information Architecture for SEO

Information Architecture for SEO | Online Marketing Resources | Scoop.it
Many best practices in information architecture are increasingly leading to SEO benefits, and in today's Whiteboard Friday, Rand explains which ones you should pay attention to.
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Utilising Goal Tracking in Google Analytics

Utilising Goal Tracking in Google Analytics | Online Marketing Resources | Scoop.it
By not tracking goals across your website then you can't understand how your marketing spend gives a return. James explains why to implement Goal Tracking.
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The latest SEO ranking factors

The latest SEO ranking factors | Online Marketing Resources | Scoop.it
It's a good time to revise your on-page SEO techniques. Make sure you're up to date with the latest methods and be sure to avoid old tricks that could get you penalized.
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