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20 Awesome Tools That Dramatically Increased SEO Hacker’s Productivity

20 Awesome Tools That Dramatically Increased SEO Hacker’s Productivity | Online Marketing Resources | Scoop.it
Every month we produce reports to show clients our efforts, and how they generated something beneficial. Having many clients, one month is too short to do everything.
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More than Keywords: 7 Concepts of Advanced On-Page SEO

More than Keywords: 7 Concepts of Advanced On-Page SEO | Online Marketing Resources | Scoop.it
As marketers, helping search engines understand what our content means is one of our most important tasks. Search engines can’t read pages like humans can, so we incorporate structure and clues as to what our content means.
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How To Estimate Traffic From A Ranking Increase Using Actual Metrics, Not Generic Studies

How To Estimate Traffic From A Ranking Increase Using Actual Metrics, Not Generic Studies | Online Marketing Resources | Scoop.it
Columnist Erin Everhart shows you how to prove SEO value with traffic estimates based on your own organic data rather than generic web studies.
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Why use the Google Display Network?

Why use the Google Display Network? | Online Marketing Resources | Scoop.it
The Google Display Network is the #1 global display ad network, reaching over 90% of internet users worldwide, with more than a trillion impressions served to over 1 billion users every month.
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The Ultimate Beginner's Guide to #PPC Landing Pages

The Ultimate Beginner's Guide to #PPC Landing Pages | Online Marketing Resources | Scoop.it
As with all forms of marketing, it is imperative to first consider your buyer persona before you begin building any type of campaign—including PPC.
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How 3 Very Different Brands Succeed on YouTube

How 3 Very Different Brands Succeed on YouTube | Online Marketing Resources | Scoop.it
Have you thought about making the leap into video content but worry that you lack the technical savvy to pull it off? Well, worry no more. We show you how to make YouTube videos work for your business, and it's far simpler than you think.
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The SEO-Friendly Way to Migrate a Website from HTTP to HTTPS for Free

The SEO-Friendly Way to Migrate a Website from HTTP to HTTPS for Free | Online Marketing Resources | Scoop.it
SEO Expert Andrea Pernici of GT Idea shows you how to successfully migrate a site from HTTP to HTTPS for free.
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Explaining SEO to Mere Mortals with Common Words

Explaining SEO to Mere Mortals with Common Words | Online Marketing Resources | Scoop.it
Mere mortals still don't know what SEO means let alone how it works. Why don't we just use common words everybody can understand?
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23 Seldom-Used Ideas for How to Use Twitter Lists

23 Seldom-Used Ideas for How to Use Twitter Lists | Online Marketing Resources | Scoop.it
A complete list of tips and techniques to get the most out of Twitter lists and never miss an important tweet again.
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Three Actionable Google Analytics Tips to Implement Today

Three Actionable Google Analytics Tips to Implement Today | Online Marketing Resources | Scoop.it
I have the opportunity to speak to a lot of different audiences about analytics & optimization. Many times, I’m asked to leave the audience with a few
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The In-Depth Guide to Using Pocket

The In-Depth Guide to Using Pocket | Online Marketing Resources | Scoop.it
Whether you're a Pocket newbie or expert, there are heaps of features and useful tips you should know about. Here it TNW's in-depth guide.
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How to Use Google+ Profiles and Pages for Better Visibility

How to Use Google+ Profiles and Pages for Better Visibility | Online Marketing Resources | Scoop.it
Are you using Google+? This article shares three tips for optimizing your Google+ profile and business page to make your business more visible.
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How to Research Your Competition on Facebook

How to Research Your Competition on Facebook | Online Marketing Resources | Scoop.it
Are your competitors getting massive reach and engagement on Facebook? This article show how to research what your competition on Facebook.
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A Google Analytics Setup Checklist

A Google Analytics Setup Checklist | Online Marketing Resources | Scoop.it
In this helpful how-to, columnist Brian Massey explains how to set up your analytics to get the most from your data.
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3 Small Paid Search Optimisations With Huge Impact

3 Small Paid Search Optimisations With Huge Impact | Online Marketing Resources | Scoop.it
Columnist Larry Kim explains how a few PPC optimizations can make a big difference in your bottom line. It's the little things that count.
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Why Copyblogger Is Killing Its Facebook Page

Why Copyblogger Is Killing Its Facebook Page | Online Marketing Resources | Scoop.it
An audience-first approach drives Copyblogger, and that's just one of the reasons why it's killing its Facebook page. Find out what led to the decision.
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The Only Checklist You’ll Ever Need To Optimize Your Social Media Campaigns

The Only Checklist You’ll Ever Need To Optimize Your Social Media Campaigns | Online Marketing Resources | Scoop.it
We can't write your full social campaign script for you, but get all these optimization tips in place and you'll give yourself the best chance of success.
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Proof That You Absolutely Need SEO

Proof That You Absolutely Need SEO | Online Marketing Resources | Scoop.it
We talk to dealers all the time who don't understand why their site isn't showing up higher in Google... and a little back-of-the-napkin math is the easiest way to explain why they're not more visible.
Pedro Da Silva's insight:
Great way of explaining (and selling) SEO services.
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I See Content Everywhere

I See Content Everywhere | Online Marketing Resources | Scoop.it
One of the hardest parts of content marketing is finding enough good ideas to keep the flywheel spinning. In today's Whiteboard Friday, MozCon community speaker Mark Traphagen shows you how to see new ideas everywhere you look.
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10 Mistakes of a Decade of SEO Practice I Wish I Hadn't Made

10 Mistakes of a Decade of SEO Practice I Wish I Hadn't Made | Online Marketing Resources | Scoop.it
Learning from mistakes is not limited to your own ones, you can learn from mine too.
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Step-by-Step: How To Setup a Google Content Experiment on Your Website

Step-by-Step: How To Setup a Google Content Experiment on Your Website | Online Marketing Resources | Scoop.it
Setting up a Google Analytics Content Experiment is easy! Follow this four-step process and you’ll be on your way to running your first test. To start, fir
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How To Hire An Online Influencer For Your Company

How To Hire An Online Influencer For Your Company | Online Marketing Resources | Scoop.it
Online influencers will take your blog to new heights, and craft a genuine, sustainable content foundation to build your efforts on
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4 Reasons Why Quality SEO Will Cost You, and Why It's Worth It

4 Reasons Why Quality SEO Will Cost You, and Why It's Worth It | Online Marketing Resources | Scoop.it
Being cheap when it comes to optimizing your website for the web will most likely bite you in the behind.
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The Conversion Marketing Glossary

The Conversion Marketing Glossary | Online Marketing Resources | Scoop.it
Conversion is more than a buzzword. It’s the key to any successful marketing campaign. Turning qualified leads into happy customers is hard work, but it doesn’t have to be so complicated. These are the terms, tips and insights you need to convert.
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