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Tracking Made Simple - How to Create AdWords & Analytics Tags in Google Tag Manager

Tracking Made Simple - How to Create AdWords & Analytics Tags in Google Tag Manager | Online Marketing Resources | Scoop.it
Join us for a tutorial on how to set up and create AdWords and Analytics Tags in the free super easy to use Google Tag Manager.
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Image Blind

Image Blind | Online Marketing Resources | Scoop.it
Great research is being done by Google on images but they are failing marketers when it comes to image search metrics.
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Marketing Resolutions: Moving from Lag to Lead

Marketing Resolutions: Moving from Lag to Lead | Online Marketing Resources | Scoop.it
It's that time again - time to repeat the insanity of setting audacious marketing goals for next year with no plan for how to achieve them. How can we go from looking backward (lag) to charting a path forward (lead)?
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How To Reduce Bounce Rate - 4 Simple Tips

How To Reduce Bounce Rate - 4 Simple Tips | Online Marketing Resources | Scoop.it
Sam Barnes, Digital Marketing Consultant for Silverbean, gives you his four tips to reduce bounce rate.
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SEO 2015 Workout: SEMrush Twitter Chat Round-up #8

SEO 2015 Workout: SEMrush Twitter Chat Round-up #8 | Online Marketing Resources | Scoop.it
Are you ready to take the 2015 challenge? What do you have to start doing now to be on top next year? What about trends? Find the answers in our wrap-up!
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10 Excel Functions a Growth Hacker Can't Live Without

10 Excel Functions a Growth Hacker Can't Live Without | Online Marketing Resources | Scoop.it
Excel is one of the most important tools for any growth hacker. Every single day you'll have something to analyze in Excel, whether it is an onboarding funnel, a cohort analysis, a SEO/SEM campaign...
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Cut Throat PPC: A Guide To Competitive Analysis

Cut Throat PPC: A Guide To Competitive Analysis | Online Marketing Resources | Scoop.it
Want to do a competitive analysis but don't know where to start? This article will walk through the basics of researching your PPC competitors and what to do
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How You Can Build a Meaningful Brand

How You Can Build a Meaningful Brand | Online Marketing Resources | Scoop.it
A brand isn't really a brand unless it leaves a lasting impression. In this post, Hannah explores how to build a brand that truly means something to people, offering many examples of success along the way.
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SEO in 2015: How Search Has Changed & How Marketers' Tactics Must Shift

Rand Fishkin's presentation on some of the big changes from the search engines and how SEO and marketing tactics must respond to keep up.
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Peg Corwin's curator insight, Today, 5:16 PM

The pros at Moz gather what you need to know about SEO in a Slideshare with 83 pages.

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Your Start-to-Finish Guide to Using Google's Disavow Tool

Your Start-to-Finish Guide to Using Google's Disavow Tool | Online Marketing Resources | Scoop.it
Worried that you've got spammy links? Learn how to audit your url profile and disavow them before you get penalized. Marie Haynes shows you how in this step-by-step guide.
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Pinterest Finally Lets You Move Multiple Pins Across Boards

Pinterest Finally Lets You Move Multiple Pins Across Boards | Online Marketing Resources | Scoop.it
When you start pinning every single photo you like on the internet onto Pinterest, things can get a little messy. Users have long requested the ability to move multiple pins…
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How To Enable Pinterest Rich Pins for Blogger or WordPress

How To Enable Pinterest Rich Pins for Blogger or WordPress | Online Marketing Resources | Scoop.it
How to enable Pinterest Rich Pins on Blogger and WordPress to extra information like your logo and description on Pins from your site or blog.
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10 Pinterest Tips for Smart Brands

10 Pinterest Tips for Smart Brands | Online Marketing Resources | Scoop.it
As Tailwind CEO Daniel Maloney so wisely intoned this year at SMX East, “Twitter is mostly about what I’m doing. Facebook is about who I am. Pinterest is about who I want to be.” Pinterest’s aspirational nature is a serious advantage that your brand should be making the most of. Unlike many other social networks, Pinterest content has a…
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How do users interact with SERPs on mobile devices?

How do users interact with SERPs on mobile devices? | Online Marketing Resources | Scoop.it
Data on how user attention is distributed across a SERPs and how this impacts the CTR and engagement by ranking position.
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How To Use StumbleUpon Remarketing to get Brand & Marketing Exposure

How To Use StumbleUpon Remarketing to get Brand & Marketing Exposure | Online Marketing Resources | Scoop.it
By combining StumbleUpon Paid Discovery with Google Remarketing you can quickly and efficiently open and fill the top of the sales funnel.
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How to Use Chart Tools Data & Google Motion Charts

How to Use Chart Tools Data & Google Motion Charts | Online Marketing Resources | Scoop.it
How to use SEMrush Chart tool data and Google to create a visually compelling story.
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5 Facts Business Owners Need To Know about SEO in 2015

5 Facts Business Owners Need To Know about SEO in 2015 | Online Marketing Resources | Scoop.it
Vee Popat, Founder of VPDM Digital, writes about SEO in 2015. Is your website up to snuff?
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10 Essential Google Analytics Dashboards for Ecommerce

10 Essential Google Analytics Dashboards for Ecommerce | Online Marketing Resources | Scoop.it
Data is key to making informed decisions, especially in the context of ecommerce. But filtering through the maze of available data in Google Analytics can ...
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6 Things I Do to My Landing Pages When My Conversion Rates Suck

6 Things I Do to My Landing Pages When My Conversion Rates Suck | Online Marketing Resources | Scoop.it
If your landing pages aren't converting, how do you know where to start making improvements? Here are 6 things Oli Gardner does when his conversion rates suck.
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Why The Best SEO Firms Don't Offer Guaranteed Results

Why The Best SEO Firms Don't Offer Guaranteed Results | Online Marketing Resources | Scoop.it
Hiring an SEO firm can be stressful. It can be tempting to choose an SEO firm that offers a guarantee, but here's why you shouldn't.
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How To Easily Analyse Your Mobile SEO Performance

How To Easily Analyse Your Mobile SEO Performance | Online Marketing Resources | Scoop.it
With clever use of the latest SEO tools it`s possible to easily analyse your website`s mobile SEO performance as well as that of your competitors.
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Online demographic tool can tell you whether a particular brand or public figure are into dogs or cats

Online demographic tool can tell you whether a particular brand or public figure are into dogs or cats | Online Marketing Resources | Scoop.it
With its Profiler tool, YouGov's site offers any curious party the chance to explore the average lifestyle, political, and demographic traits of fans of any product or public figure in its database (which seems to be, at present, PG rated at most).
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How to Reduce Your Social Media Referral Traffic Bounce Rate

How to Reduce Your Social Media Referral Traffic Bounce Rate | Online Marketing Resources | Scoop.it
Bounce rate refers to the number of times someone lands on your page, and then leaves it without checking another page on your site.
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How To Integrate AdSense into Google Analytics (& Why You Need to Do It RIGHT NOW)

How To Integrate AdSense into Google Analytics (& Why You Need to Do It RIGHT NOW) | Online Marketing Resources | Scoop.it
Did you know that Google now allows you to import your AdSense data into Google Analytics? Did you know that once imported into Google Analytics, you have access to granular AdSense data that is no...
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JPEG, GIF, & PNG: Know Your File Types

JPEG, GIF, & PNG: Know Your File Types | Online Marketing Resources | Scoop.it
Want to save digital storage space, while keeping your images high quality and full of detail? Find out here which filetype you should use for each image.
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