Online Marketing ...
Follow
Find
11.8K views | +21 today
 
Online Marketing Resources
Online Marketing | SEO | Search | CRO | Social Media | Content Marketing | Web Design & Development
Curated by Pedro Da Silva
Your new post is loading...
Your new post is loading...
Scooped by Pedro Da Silva
Scoop.it!

Building An Enterprise-Level Search Marketing Team: Part 2

Building An Enterprise-Level Search Marketing Team: Part 2 | Online Marketing Resources | Scoop.it
In July, I began my two-part series on building an enterprise-level search marketing team.
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Training SEO: 3 Tips On How To Build Your Team's Skills

Training SEO: 3 Tips On How To Build Your Team's Skills | Online Marketing Resources | Scoop.it
Hiring a talented team is just the start. How to structure ongoing training to ensure your company's SEOs keep up with the latest developments in the space.
more...
No comment yet.
Rescooped by Pedro Da Silva from Digital Love
Scoop.it!

15 Bootstrap Landing Page Templates

15 Bootstrap Landing Page Templates | Online Marketing Resources | Scoop.it
If you're looking to showcase a product or service, having a well designed landing page is essential. It's also wise to throw up a coming soon page before

Via Gael
more...
No comment yet.
Rescooped by Pedro Da Silva from Hospitality Digital Marketing & Beyond
Scoop.it!

The Top 10 Technical SEO Problems Seen by SEO Pros Today

The Top 10 Technical SEO Problems Seen by SEO Pros Today | Online Marketing Resources | Scoop.it
Today, businesses no longer have the luxury of being blind to the benefits of search engine optimization (SEO). From small retail stores to multi-national chains and B2B focuses companies, SEO has be…

Via Alexandre Guapyassu
more...
No comment yet.
Rescooped by Pedro Da Silva from The Marketing Technology Alert
Scoop.it!

B2B Inbound Marketing Snapshot: Top Goals, Tactics, and Challenges

B2B Inbound Marketing Snapshot: Top Goals, Tactics, and Challenges | Online Marketing Resources | Scoop.it

 

 

 


Via iNeoMarketing
more...
No comment yet.
Rescooped by Pedro Da Silva from digital marketing strategy
Scoop.it!

SEO Checklist 2014: 41 Things to Check

SEO Checklist 2014: 41 Things to Check | Online Marketing Resources | Scoop.it
Here's the Ultimate SEO Checklist updated for 2014. It's so thorough, it's more like a blueprint. Click here to get started with Search Engine Optimization.

Via malek
more...
malek's curator insight, Today, 10:25 AM

A comprehensive SEO guide for newbies and vets alike

Rescooped by Pedro Da Silva from The ART of Storytelling
Scoop.it!

Need a Headline For Your Story or Blog? 19 Fab Formulas

Many people have found headlines that work wonders, consistently, time after time. And they go well beyond the saturated listicle or clickbait. Why not take so…

Via Karen Dietz, Khaled El Ahmad, Art Jones
more...
Karen Dietz's curator insight, August 26, 5:49 PM

I just led a storytelling workshop today for one of my favorite nonprofits -- Just in Time for Foster Youth. Part of our discussion was how to start a story that captives folks. Eventually we have to write a "wow" headline for the story to be shared in a newsletter, etc.


When using a written story in an email, newsletter, blog post, article, PowerPoint, and the like, being able to write an attention grabbing headline is key. Your headline will spark someone to read your story. Or not.


Here's a nifty guide to help you nail writing headlines that move people to stop, read, and gain your wonderful insights.


Have fun with these formulas and let me know how they work for you!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Art Jones's curator insight, Today, 12:20 PM

On Average 5 times as many people read the headline as read the body copy.


David Ogilvy

Ken Dickens's curator insight, Today, 1:56 PM
Non-Profit fundraising is about telling your story in a compelling way. Here's help! -Ken www.2080nonprofits.org
Scooped by Pedro Da Silva
Scoop.it!

Who is Sick of Inbound Marketing?

Who is Sick of Inbound Marketing? | Online Marketing Resources | Scoop.it

Inbound marketing. Interruption marketing. Permission marketing. It's all marketing if you ask Jason Biddle. He expounds here in this co-published post.

more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

How to combine Screaming Frog crawl data with Google Analytics data

How to combine Screaming Frog crawl data with Google Analytics data | Online Marketing Resources | Scoop.it
Here's how you can combine your data from Screaming Frog and Google Analytics to find a wealth of information, including things like which URLs have no visits.
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

How To Write A Content Strategy That Works

How To Write A Content Strategy That Works | Online Marketing Resources | Scoop.it
The formula is relatively simple, but you may need a veteran strategist with experience growing popular content properties to execute your content strategy.
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

9 Most Powerful Blog Promotion Tactics

A well-promoted blog is a great way to generate leads and acquire customers. Here are 9 tips to help increase your blog readership.
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Seven inspirational email marketing case studies

Seven inspirational email marketing case studies | Online Marketing Resources | Scoop.it
One of the best ways of improving your digital marketing skills is to try and learn from the best.
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

5 More Brain Triggers To Drive Conversions On Your Website Or Landing Page

5 More Brain Triggers To Drive Conversions On Your Website Or Landing Page | Online Marketing Resources | Scoop.it
How you can use psychological principles to spur action on your site and boost conversions.
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Building An Enterprise-Level Search Marketing Team: Part 1

Building An Enterprise-Level Search Marketing Team: Part 1 | Online Marketing Resources | Scoop.it
Several years ago, I was tasked with building an enterprise-level search marketing team for a top online retailer.
more...
No comment yet.
Rescooped by Pedro Da Silva from B2B Marketing for Lead Generation
Scoop.it!

Remarketing - What it is and Why it is Important

Remarketing - What it is and Why it is Important | Online Marketing Resources | Scoop.it

Via iNeoMarketing, massimo facchinetti
more...
No comment yet.
Rescooped by Pedro Da Silva from digital marketing strategy
Scoop.it!

Mobile Takes What Is Best

Mobile Takes What Is Best | Online Marketing Resources | Scoop.it

Ever since the mobile boom, smartphones have become an integral part of our lives, enough that they’ve become virtually indispensable in today’s fast-paced world. Not only do they serve to connect us to our friends and loved ones wherever they may be, but they also allow us to do our daily tasks and chores all with a single tap of a screen....


Via Baochi, massimo facchinetti, malek
more...
malek's curator insight, August 26, 7:09 AM

Key takeaways:

  1. Today mobile is the first choice
  2. Desktop first vs. mobile first websites
  3. Smartphones have significantly influenced consumer behaviours - 
Rescooped by Pedro Da Silva from Digital Brand Marketing
Scoop.it!

21 Simple and Free SEO Tools

21 Simple and Free SEO Tools | Online Marketing Resources | Scoop.it

A list of the best free SEO tools that can lead to immediate gains in your marketing, today.


Via MarketingLab, malek, Os Ishmael
more...
malek's curator insight, August 26, 7:02 AM

There's always something new to learn in SEO. Here's a great collection of functional and free tools. 

QuickSprout Website Analyzer is a simple and effective tool worth trying


Neil Ferree's comment, August 26, 11:22 AM
I like your 3 column theme @malek is this is a custom set up or one of the default themes?
malek's comment, August 26, 2:11 PM
@Neil this the "Adaptive Template", a default theme. It displays 3 columns on Chrome, 4 columns on IE..really adaptive
Rescooped by Pedro Da Silva from B2B Marketing for Lead Generation
Scoop.it!

Mind Games and Misconceptions - How Marketers & Salespeople are Irritating Their Leads

Mind Games and Misconceptions - How Marketers & Salespeople are Irritating Their Leads Mind-blowing stats that prove marketers and salespeople have been gettin…

Via massimo facchinetti
more...
No comment yet.
Rescooped by Pedro Da Silva from digital marketing strategy
Scoop.it!

How to Wow: Four Useful Insights on Amazing Digital Storytelling

How to Wow: Four Useful Insights on Amazing Digital Storytelling | Online Marketing Resources | Scoop.it

The Internet is awash in a flood of digital storytelling tips. You know that telling your story is an important way to connect your nonprofit with your constituents and move people to action, but HOW?!

Look no further! Here are four good ideas to incorporate into your own digital storytelling from two digital storytelling gurus.


Via Ariana Amorim, massimo facchinetti, malek
more...
malek's curator insight, Today, 10:32 AM

An ever-expanding universe of platforms for consumer engagement, digital storytelling has never been more important to the long-term vitality of a brand. 

Scooped by Pedro Da Silva
Scoop.it!

Google Webmaster Tools Just Got a Lot More Important for Link Discovery and Cleanup

Google Webmaster Tools Just Got a Lot More Important for Link Discovery and Cleanup | Online Marketing Resources | Scoop.it
Are you seeing links drop off in third-party tools, yet they're still showing in Google Webmaster Tools? Here's the sneaky thing that may be happening.
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

17 Essential Content Templates and Checklists

17 Essential Content Templates and Checklists | Online Marketing Resources | Scoop.it
By far, the most popular post we have ever published at the Content Marketing Institute is "10 Must-Have Templates for Content Marketers."
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

10 Tips to Take the Moz Tools to the Next Level

10 Tips to Take the Moz Tools to the Next Level | Online Marketing Resources | Scoop.it
Whether you're an old pro or a newb, the Moz team wants to help get you to the next level with your marketing goals. We recorded several videos with tips and tricks to step up your Moz game.
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Facebook Updates News Feed Algorithm to Crack Down on Photos With URLs and Click-Bait Headlines

Facebook Updates News Feed Algorithm to Crack Down on Photos With URLs and Click-Bait Headlines | Online Marketing Resources | Scoop.it
Check out Facebook's latest News Feed algorithm update that cracks down on photos with URLs and click-bait headlines.
more...
malek's curator insight, August 26, 6:49 AM

What You Will Do

1) Use link post formats when we want to share links on your Page, 2) Write clear headlines that communicate what articles are really about. 

Scooped by Pedro Da Silva
Scoop.it!

Cheetyr – Cheatsheets for Designers & Developers

Cheetyr – Cheatsheets for Designers & Developers | Online Marketing Resources | Scoop.it
A handy collection of cheatsheets for designers and developers.
more...
No comment yet.
Scooped by Pedro Da Silva
Scoop.it!

Are You at the Mercy of Google? Test Yourself!

Are You at the Mercy of Google? Test Yourself! | Online Marketing Resources | Scoop.it
Do you depend on the Google corporation? Find out by answering these questions before you go out of business.
more...
No comment yet.