Maintaining a steady stream of content that's unique and interesting to your target audience is a challenge. But with a big dose of creativity (and a little help from content idea generators), you can create content that's not only valuable to your market, but also stands out from the sea of information.
44 Fantastic Types of Content There are tons of options out there for content you can create. Forty four content types are outlined below, so look through the list and see which ones would make a perfect fit in your marketing plan....
Is your website ready for 2015? Here are 5 of the new trends to look out for in the coming year. From Mobile Focus, Interactive, Flat, Simple, and Single Page Designs – stay ahead of the curve and get on trend for the New Year. Our easy to follow visual guide will show you the way.
With the rise and rise of content marketing expected to reach new heights in 2015, marketers are more likely than ever to use WordPress as an integral content marketing tool this year. If you don’t believe me, then take a gander at some of these stats:
Content marketing is used regularly by 93% of marketers 57% of marketers cite content marketing as their number one priority 76% of B2B marketers blog regularly (a large percentage of which probably operate using WordPress) Best of all, the price tag associated with content marketing is 62% less than traditional marketing tactics, and generates three times as many leads. With this burgeoning use of WordPress for content marketing, it should come as no surprise that there is a whole gamut of plugins for successful content marketing to help your program run more smoothly and deliver greater return on investment.
There’s no question of a doubt that social media has become more visual over the past few years with over 63 percent of social media updates now incorporating images. This means that if you don’t have great images for your social updates you will not stand out from the hundreds of status updates streaming past your audience every day.
But simply having great images is not enough.Unfortunately your photos and images display differently across the different social media channels so you need to make sure that your photos are optimized for each one. This can often lead to a lot of searching online to find out the correct dimensions for Facebook, Twitter, Instagram etc.
Wouldn’t it be useful if all this information was in one place? Thankfully the team at Setupablogtoday have done that in this easy to follow cheat sheet.
Whether you are an experienced Social Media Marketer or a novice this handy reference guide lists the dimensions for the images which the major social networks want you to use, as well as a few handy tips for selecting the perfect image for your profiles....
In a new survey conducted in September 2014, the Pew Research Center finds that Facebook remains by far the most popular social media site. While its growth has slowed, the level of user engagement with the platform has increased.
Other platforms like Twitter, Instagram, Pinterest and LinkedIn saw significant increases over the past year in the proportion of online adults who now use their sites....
This time last year I made 7 predictions for web design in 2014, with mixed results (I’m looking at you SVG). This year, I’ve sought out 10 web design trends that will be big in 2015, and what you need to survive them.
I’ve omitted predictions that are too obvious to include: mobile will continue to grow, large image backgrounds will be popular; instead I’ve focused on trends driven by three clear patterns in the current web design landscape: The growing influence of site-builders is forcing web designers to seek out unique craft skills; technology continues to roll onwards, influencing the sites we design; and some of the most established names on the Web have grown too unwieldy to keep pace with demand....
How effective is social media in comparison to other digital marketing channels? Do consumers actually listen to brands? Do brands actually listen to consumers? How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs?
What type of posts generate the most engagement on Facebook? What do 91% of consumers check daily? What do more than half of marketers identify as their most critical areas of focus over the next 12 months?
Find the answers to those questions and many more here in 106 digital marketing facts (well, mostly) and statistics from two dozen sources....
Listen in to Guy Kawasaki, best-selling author and chief evangelist at Canva, as he teams up with the "best social media person" he's ever met, Peg Fitzpatrick, to offer The Art of Social Media: Power Tips for Power Users, the one essential guide you need to get the most bang for your time, effort, and money.
Guy and Peg present a bottom-up strategy to produce a focused, thorough, and compelling presence on the most popular social media platforms
With the growth of e-readers, tablets and smartphones, the buying methods of consumers of all ages and business buyers are ever-changing.
Social media such as Twitter, Facebook and LinkedIn will help you continue to captivate and target specific audiences in 2015 and beyond. You’ll also have greater opportunities to engage customers and strengthen their loyalty. Here are some tips that will help start you off in the right direction with your social media campaigns....
Many of the SEO techniques we've been using for years are still worthy of our marketing dollars. Yet, the way we look at these old methods may be a little different. Here are the top 8 SEO trends for 2015.
While Facebook remains the most popular social media site, other platforms — like LinkedIn, Pinterest, Instagram and Twitter — saw higher rates of growth over the past year. In 2014, 52% of online adults used two or more social media sites, up from 42% in 2013.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.