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Introducing Generation C Americans 18-34 Are the Most Connected

Introducing Generation C Americans 18-34 Are the Most Connected | online travel planning | Scoop.it
dpottecher's insight:
Antíguo pero de plena actualidad. Las claves de la Generación c. No depende de la edad. La "c" es de "Conectados, Comunicados, creativos, conectados y cambiantes..."
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Youth travel booking window reduces as mobile plays a key role

Youth travel booking window reduces as mobile plays a key role | online travel planning | Scoop.it
About 50% of the youth travel bookings are now made between one and three weeks in advance to the travel/stay date, according to a study.
dpottecher's insight:

Tendencias de consumo en reserva de viajes de los jóvenes: se reduce la ventana de tiempos de reserva a medida que penetra más el móvil. 

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Chema Gonzalez, Alterkeys: “El viajero 2.0 demanda nuevas experiencias”

Chema Gonzalez, Alterkeys: “El viajero 2.0 demanda nuevas experiencias” | online travel planning | Scoop.it
Diario online de tecnología aplicada al turismo
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Los ‘millennials’ ya no ven la tele en la tele, sino en otros dispositivos

Los ‘millennials’ ya no ven la tele en la tele, sino en otros dispositivos | online travel planning | Scoop.it

hábitos Una encuesta de Deloitte desvela que, por primera vez, esta generación ve más televisión fuera de la televisión que dentro de ella.

dpottecher's insight:

Estudio sobre los hábitos de los Millennials y la Tv

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video

dpottecher's insight:

Demo de la Solución de reserva de hoteles para grupos de Accor. Muy interesante!  

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Predictions_2014_Mobile_T.pdf

dpottecher's insight:

Mobile will change your business but won't make increase your customers unless you change your process and check your channels. 

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2013-traveler_research-studies.pdf

dpottecher's insight:

Aumenta el tiempo de búsqueda y planificación de los viajeros por Internet comparado el año pasado.

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Millennials: ¿qué experiencias quieren a bordo? | Transportes

Millennials: ¿qué experiencias quieren a bordo? | Transportes | online travel planning | Scoop.it
La generación del milenio está dispuesta a pagar más por disfrutar su vuelo. Millennials: ¿qué experiencias quieren a bordo?. Hosteltur, portal líder en noticias sobre turismo.
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Why the Power of Peer Reviews Is Different for Millennial Travelers

Why the Power of Peer Reviews Is Different for Millennial Travelers | online travel planning | Scoop.it
Skift’s trend report, “The Rise of the Millennial Traveler” launched earlier this month. It is based on interviews with hotels, tourism boards, booking sit
dpottecher's insight:

¿Cómo toman decisiones acerca de viajes lo millenials?

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Google take on affluent travellers: trip planning, videos and multi-screen

Google take on affluent travellers: trip planning, videos and multi-screen | online travel planning | Scoop.it
Affluent travellers rely on digital for travel inspiration, are increasingly viewing travel videos online and seeking out loyalty programs, reveals a Google study.
dpottecher's insight:

Estudios de Google sobre los hábitos en viajeros

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Social Travel App Jetpac Ditches Facebook, Pivots To Instagram-Based “City Guides” For At-A-Glance Recommendations

Social Travel App Jetpac Ditches Facebook, Pivots To Instagram-Based “City Guides” For At-A-Glance Recommendations | online travel planning | Scoop.it
Facebook-based social travel apps may have run their course. Jetpac, a gorgeous but ultimately slow-to-grow travel app for iPad, which last year raised $2.4 million in Series A funding, is shifting its focus today with the launch of its new Jetpac...
dpottecher's insight:

Sin desperdicio el vídeo que publican en su página. http://youtu.be/QNo2PN72C3w Estas apps. ¡promenten!

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10 Digital Trends We’re Tracking at Skift This Week

10 Digital Trends We’re Tracking at Skift This Week | online travel planning | Scoop.it
Every week we post hundreds of stories across various sectors in travel and in these weekend posts we highlight the stories that tackle these trends.
dpottecher's insight:

Tendencias digitales en curso comentadas por Skift

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Los jóvenes son mucho más celosos de su privacidad online, según investigadores de Oxford

Los jóvenes son mucho más celosos de su privacidad online, según investigadores de Oxford | online travel planning | Scoop.it
Un estudio de la universidad británica desmiente el tópico de que los usuarios de menor edad son menos precavidos y asegura que la privacidad online es “la mayor brecha generacional desde el rock’n’roll”.
dpottecher's insight:

Los Jóvenes se preocupan más por su privacidad en redes que los más mayores. Estudio estadístico.

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¿Cómo será el turismo en 2024?

¿Cómo será el turismo en 2024? | online travel planning | Scoop.it
Las aplicaciones semánticas, geosensibles y basadas en el 'Big Data' están perfilando un nuevo futuro al mundo del turismo.
dpottecher's insight:

¿Futuro del turismo?  análisis inteligente de la información, para predecir nuestras preferencias de viajes. 

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Fuentes de inspiración visual para viajes y escapadas | El Txoko de Lonifasiko

Fuentes de inspiración visual para viajes y escapadas | El Txoko de Lonifasiko | online travel planning | Scoop.it
Fuentes de inspiración visual para viajar. Servicios y aplicaciones de Internet, basados en fotografías, vídeos y mapas, que inspiran al viajero y al turista.

Via * Guadalupe Chamorro (Experta Nuevas tecnologías para el turismo)
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Fórum TurísTIC arranca con las últimas tendencias tecnológicas del sector

Fórum TurísTIC arranca con las últimas tendencias tecnológicas del sector | online travel planning | Scoop.it
La primera ponencia analiza el impacto de los iBeacons o del cliente 'millenial'
dpottecher's insight:
Millenialls están creen más en la valoración de usuarios que en las campañas de marketing. "El sector no puede tratar la conectividad como una recurso adicional. Debe ser prioritario"
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Travel vs. Retail: How travel professionals need to think differently to engage, convert, and retain customers | Qubit

Travel vs. Retail: How travel professionals need to think differently to engage, convert, and retain customers | Qubit | online travel planning | Scoop.it
Read the latest case studies and research, and sign up for events and webinars on tag management, personalization, attribution and the Qubit platform.
dpottecher's insight:

"There's a huge amount of potential to be unlocked in the travel sector, and strategies like content marketing, mobile optimisation and creating that single view of the customer remain top priorities for leading travel businesses" - http://www.travolution.co.uk/

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WIT - WEB IN TRAVEL : Adapt to Google's semantic search to survive and thrive, author's call to travel companies

WIT - WEB IN TRAVEL : Adapt to Google's semantic search to survive and thrive, author's call to travel companies | online travel planning | Scoop.it
dpottecher's insight:

"It is time for the tourism industry and destinations to meet their customers where they are – online"

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The Modern Traveler: A Look at Customer Engagement in the Travel Industry

The Modern Traveler: A Look at Customer Engagement in the Travel Industry
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Hispanics Are Top Digital Consumers in Social, Mobile, Video [Report]

Hispanics Are Top Digital Consumers in Social, Mobile, Video [Report] | online travel planning | Scoop.it

másNielsen's The Digital Consumer 2014 report reveals that consumers are using more digital devices to stay connected today, and Hispanics are ahead of the digital curve.

dpottecher's insight:

Los españoles hemos adoptado la tecnología multi-dispositivo en mayor medida que los EEUU

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New Skift Trends Report: The Rise of the Millennial Traveler

New Skift Trends Report: The Rise of the Millennial Traveler | online travel planning | Scoop.it
For our second Global Trends Report  of 2014, we look into a travel demographic that's top of mind for hotels and destinations: the Millennial Traveler. Wi
dpottecher's insight:

Millennials are expected to surpass Boomers in overall travel spending soon.

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> Travel Technology Europe 2014

> Travel Technology Europe 2014 | online travel planning | Scoop.it
dpottecher's insight:

Travel Technology Europe 2014 is a free event in London on 4-5 February. Technology systems and software for the travel industry.

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The affluent travelers road to decision

dpottecher's insight:

Estudio de Google confirma el avance de la multiplataforma en los viajeros.

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