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12 insights on the emotional marketing revolution from Seth Godin - Project Eve

12 insights on the emotional marketing revolution from Seth Godin - Project Eve | Online tips | Scoop.it
Want to learn from one of the best social media marketers and business leaders? Seth Godin was the guest on a webinar organized by Vocus, a provider of

Via Marty Koenig
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Marty Koenig's curator insight, June 1, 2013 10:43 PM

Seth's 12 tips are key to a successful crowdfunding campaign, among other things. 

Contact Boostonsvotrestartup's curator insight, June 3, 2013 3:15 AM

what a lot to learn this week.

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How Should Startup Use Social Media

How Should Startup Use Social Media | Online tips | Scoop.it
Social media can be a valuable tool for startups as long as they have a plan of attack and well defined metrics to measure their performance.

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Rescooped by HypedWorld from The many ways authors are using Apple's iBooks Author and iBooks2
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Make amazing HTML5 widgets for iBooks Author with no coding knowledge

Make amazing HTML5 widgets for iBooks Author with no coding knowledge | Online tips | Scoop.it

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Peter Pappas's curator insight, June 9, 2013 12:03 PM

I haven't tried iAD. But as a non-coder, I could sure use a way to make widgets. Let me know if it's simple enough for a non-coder.

IBooks Author's curator insight, June 10, 2013 11:41 AM

A great tool for iBooks authors!

Pablo Prada's curator insight, July 3, 2013 3:42 AM

De manera muy facil podemos crear nuestros propios Widget para nuestros ibooks

Rescooped by HypedWorld from The many ways authors are using Apple's iBooks Author and iBooks2
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26 short how-to videos for using iBook Author

26 short how-to videos for using iBook Author | Online tips | Scoop.it
Follow these simple steps to learn how to create your own iBook and send it to the iBookstore! You can find searchable transcripts of these tutorials at http://ecjourno.com/diyjourno/

Via Peter Pappas, IBooks Author
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Peter Pappas's comment, June 1, 2013 11:23 AM
Best of luck with your project
Michael Pazinas's curator insight, June 2, 2013 1:21 AM

Lynda.com eat your heart out

IBooks Author's curator insight, June 10, 2013 12:04 PM

Excellent starter kit for new iBookers!

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PRAugmentedReality - ios Augmented Reality Lib.

PRAugmentedReality - ios Augmented Reality Lib. | Online tips | Scoop.it

An Augmented reality view out-of-the-box with customizable AR Overlays


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Content Won't Convert Without Calls-To-Action | Marketing Technology Blog

Content Won't Convert Without Calls-To-Action | Marketing Technology Blog | Online tips | Scoop.it

Each month the Marketing Technology Blog would generate a great handful of leads for sponsorships, advertising and consulting opportunities. As the site continues to grow in popularity, though, we weren’t seeing a subsequent increase in leads.

 

I had finally had it – I analyzed the site and reviewed where our calls-to-actions were throughout. It’s something we pay a lot of attention on with our clients but I had failed to review our own strategies for well-placed call-to-actions.There are 3 typical placements for your calls-to-action on any given page within your site...


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Catherine Monahan's curator insight, June 14, 2013 2:25 PM

No call to action = No reaction

Andrew Federici's curator insight, June 14, 2013 2:49 PM

CTA placement and language are so important.  Can't get enough of testing on this.

Jeff Domansky's curator insight, June 14, 2013 2:57 PM

Great advice to help you get better response from your blogging.

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How To Improve SEO with Link Building and Social Media

How To Improve SEO with Link Building and Social Media | Online tips | Scoop.it

If you were under the impression that building links on social media would be quick, automated and easy, now is the time to shed the illusion. This is a time-consuming, painstaking process.

 

We all expected that computers would make our jobs easier and faster through automation. Now the time we saved must be spent on relationship building. It does pay off in the end.

 

Successful link building requires a clear understanding of Google’s criteria for a high PageRank.

 

Sites are rewarded for good, original content and what Google views as “natural” link development.

 

Find out more: http://www.business2community.com/digital-marketing/how-to-improve-seo-with-link-building-and-social-media-0516064


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Deeksha Sulakhe's curator insight, June 11, 2013 2:55 AM

That's a great strategy of link building. I am into that work in bringing up the link building and it really needs a lot of patience. I am doing it for a page : http://www.peoplelink.in

Forumactif's curator insight, June 12, 2013 5:12 AM

Très bon article.

SocialEvolutionism's curator insight, June 30, 2013 11:04 AM

Also check Rands post - 4 ways to social media to earn links http://bit.ly/10sOpdX

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The Ultimate Pinterest SEO Guide

The Ultimate Pinterest SEO Guide | Online tips | Scoop.it

You’ve optimized every part of your website – but have you checked your Pinterest SEO potential? Learn how to use Pinterest to increase your search ranking and drive traffic to your site.

 

It’s no secret that SEO is an extremely important part of any marketing mix. The right keywords, linking to the right content, shared to the right sites, help your domain rank higher in search. However, there’s probably a valuable tool for traffic that you haven’t thought of – Pinterest SEO.

 

By applying a few tweaks to your Pinterest profile, pins and website, you can easily take advantage of Pinterest’s viral nature and recieve the SEO bump you’ve been looking for.


Read more at: http://www.business2community.com/pinterest/the-ultimate-pinterest-seo-guide-0520458


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CBPNetwork's curator insight, June 17, 2013 4:27 AM

Interesting post about Pinterest and SEO.

Nick Mortel's curator insight, June 21, 2013 8:02 AM

add your insight...

Forumactif's curator insight, July 8, 2013 9:56 AM

Avec cela on n'a plus d'excuses pour ne pas maitriser Pinterest !!!

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The Fish Firm Blog: Social Media Marketing ‘Done Right’

The Fish Firm Blog: Social Media Marketing ‘Done Right’ | Online tips | Scoop.it

Social Media Marketing ‘done right’ is a thing of beauty while Social Media Marketing ‘done wrong’ is just a waste of time! So, you ask; how in the world is Social Media Marketing done right?


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Filippo Mazzeo Iorio's comment, June 17, 2013 4:57 AM
Ottima domanda per una triste risposta: in pochi e male. Per questo il mio sguardo è rivolto al di fuori del nostro "belpaese". Ho, abbiamo, molto da imparare. E molto da fare! Grazie per il commento
Comunicazione Sostenibile's comment, June 17, 2013 5:42 AM
L'invito a tutti è di cercare di fare cultura, non solo buzz...
Filippo Mazzeo Iorio's comment, June 17, 2013 6:47 AM
Concordo: fare cultura con l'informazione. Magari più di qualità e meno di volume. Ci vorrebbero spazi e momenti per un confronto diretto, vis-à-vis