Online tips & social media nieuws
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Online tips & social media nieuws
Media, content, social media, marketing en communicatie zijn online continue in beweging. Voor bedrijven en zelfstandig professionals verzamelen we hier nieuws, tips & tricks en inspirerende inzichten.
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14 Powerful Social-Media Sharing Strategies

14 Powerful Social-Media Sharing Strategies | Online tips & social media nieuws | Scoop.it

Via Daniel Watson
Bart van Maanen's insight:

Uitstekende overwegingen om in je achterhoofd te hebben bij het delen van info via social media.

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JoelleYalin's curator insight, March 15, 2014 11:53 AM

Do you have a different approach? If so, what's your approach?

Bookmarking Librarian's curator insight, March 16, 2014 10:40 PM

Integrating technology - ICT capabilities

 

Nine0Media's curator insight, March 17, 2014 1:26 PM

#DIYSEO #NIne0Media #SocialMediaTools

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De macht is aan u - Vrij Nederland

De macht is aan u - Vrij Nederland | Online tips & social media nieuws | Scoop.it
Filosoof Michel Serres over de internetgeneratie: 'Onze duim ontketent een revolutie'

Via Mediajockeys
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Mediajockeys's curator insight, February 23, 2014 4:25 PM

Samengebalde (media)wijsheid en eloquente uitspraken van de 83 jarige filosoof Michel Serres.

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LinkedIn Introduces New Insights to See Who's Viewed Your Profile

LinkedIn Introduces New Insights to See Who's Viewed Your Profile | Online tips & social media nieuws | Scoop.it
Have you ever wondered who is checking you out on LinkedIn?
LinkedIn's Who's Viewed Your Profile feature includes new visual analytics and insights into your potential professional suitors.

Via Brian Yanish - MarketingHits.com
Bart van Maanen's insight:

LinkedIn komt met nieuwe, gevisualiseerde statistieken over bezoeken aan je profiel. 

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Tim Blankenship's curator insight, February 25, 2014 11:26 AM

I don't use linkedIn too often, but do get the updates each week via email from LinkedIn letting me know who viewed my profile.  I pay for the pro version, I think it is $10 per month...


I have always wondered if it is a best practice to contact those people who have viewed my profile due to being a small business, in the area of divorce, and there is only one real reason to be checking out my profile.


I have refrained from contacting these people since what I do is a little touchy and would hate to make people uncomfortable by asking them if there was anything I could do for them.


Perhaps kind of creepy?  I don't know. Any recommendations?

Agi Anderson's curator insight, February 26, 2014 8:59 AM

So who's been viewing you?

Heather Koroll's curator insight, February 26, 2014 8:14 PM

add your insight...

 
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Eye Tracking 101: How Your Eyes Move on a Website

Eye Tracking 101: How Your Eyes Move on a Website | Online tips & social media nieuws | Scoop.it

Engage website visitors better by designing your site to match how people's eyes move on the page. Here are some surprising eye tracking stats to help.

 

Putting together a great looking website is a great start, but it is just a start.

 

True web design requires you to venture beyond the aesthetic and into the worlds of User Experience and Conversion Rate Optimization.

Knowing how the viewers of your site really see it can help to shine light on new and/or missed opportunities within your current design. It may also bring out the need for new elements or changes.

 

While there are plenty of options for improving CRO, eye tracking analysis provides some of the most useful information for optimizing your biggest digital marketing asset, your website.

 

A good design will catch people’s eye, but a great design will keep people on your site and get them engaged with your content. And while you shouldn’tunderestimate the power of good copy, your design is what people notice first.

 

We teamed up with our friends over at Single Grain to put together the infographic below in hopes that it will help everyone get a better, basic understanding of what eye tracking is and what it can do.


Via Russ Merz, Ph.D.
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Steve Baker's curator insight, February 19, 2014 7:37 AM

Designing clean, effective websites that work and deliver clients 

Mike Milazzo's curator insight, February 21, 2014 10:09 AM

When we get past all the ads.

Gonzalo Moreno's curator insight, February 22, 2014 6:55 AM

One of my students' favorite topics... XD

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Blogging 101: So You Want to Start a Blog?

Blogging 101: So You Want to Start a Blog? | Online tips & social media nieuws | Scoop.it

Starting a blog has never been easier — but with all the social media, CMSs and techie lingo out there, it can be a tough path to navigate at first.

One of the most important things you’ll need to do as a blogger is to constantly remind yourself to stay true to your own voice. It’s easy to get caughtup in the blogging world and to lose yourself, but the best and most successful blogs are passion projects that ring true to the fired up blogger behind them.

Here’s a helpful guide to how to start a blog coming at you from one blogger who’s been down that road.


Via Lauren Moss
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Patrick Killian's curator insight, February 4, 2014 5:21 AM

So you want to start blogging? This infographic is your guide.

BlairEvanBall's curator insight, February 21, 2014 4:16 PM

According to Dan Zarella at Hubspot, Blogging can really move the needle for your business growth. Either B2B or B2C you see lead generation over time.

Anthony M Turner's curator insight, May 1, 2014 6:15 PM

good infographic for those considering or currently blogging

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Surprising Social Media Statistics from 2013 (Infographic)

Surprising Social Media Statistics from 2013 (Infographic) | Online tips & social media nieuws | Scoop.it

Over the last several years, the popularity of social media has reached incredible heights—and 2013 was the best year thus far., and many of the mind boggling social media statistics from the past year prove this.

In 2013, 95 percent of Facebook users logged into their accounts daily. One of Facebook’s main competitors, Twitter, reached 231.7 million active users. Google+ wants to get on their levels, and it does add 25,000 new users every day.

More at the link...

 
Via Lauren Moss
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Joseph Coudray's curator insight, February 1, 2014 1:15 PM

Another intesresting inforgraphic 'cause that's what we like. Vine is really getting popular.

 

Ewa Sulima's curator insight, February 5, 2014 6:12 AM

Interesting facts!

Niall Hardie's curator insight, February 17, 2014 5:10 AM

16% of all daily internet time is spent on Facebook - that's a lot of inane chat...

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5 Manieren om goede keywords te vinden voor je online marketing [eng]

5 Manieren om goede keywords te vinden voor je online marketing [eng] | Online tips & social media nieuws | Scoop.it
The best content is both likely to rank highly in the search engines, and to motivate your visitors to become new customers for your business. Learn 5 unique ways to find new keywords that can help you find and secure new customers.

Via malek, Brian Yanish - MarketingHits.com
Bart van Maanen's insight:

Online gereedschap om je de goede keywords te helpen vinden voor je online marketing en communicatie.

 

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malek's curator insight, January 14, 2014 8:07 AM

 Expand your list of keywords and you might find new topics that deliver huge marketing results for years to come.

aanve's curator insight, January 14, 2014 9:39 PM

www.aanve.com

 

Rescooped by Bart van Maanen from SEO and Social Media Marketing
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How to Increase Your Facebook Engagement by 275%

How to Increase Your Facebook Engagement by 275% | Online tips & social media nieuws | Scoop.it

"Facebook users prefer posts about positivity, technology, travel, health, and sports. And if you use the words: Facebook, why, most, or how within your posts, you are more likely to get more likes, shares, and comments.

 

To show you how you can maximize user engagement, I’ve created an infographic that breaks down what you need to do to get more Facebook traffic.

 

You don’t have to spend money on Facebook ads to get more traffic to your page. By leveraging the available data, as in this infographic, you can drastically increase your Facebook traffic on your own".

 

Read More:  http://www.quicksprout.com/2014/01/10/how-to-increase-your-facebook-engagement-by-275/


Via Antonino Militello
Bart van Maanen's insight:

Ook zonder FB advertenties kun je aan je bereik werken. Leer van deze infografiek en doe er je voordeel mee. ;-)

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erika rosenthal's curator insight, January 13, 2014 9:17 AM

good tips and infographic

MaaS Pros UK's curator insight, January 15, 2014 5:57 AM

Social media is an incredible channel for businesses to provide exposure to their business, products and services.Expand your brand and customer reach with customized social media marketing plan offered by experienced professionals of MaaS Pros UK

http://www.maasprosfranchising.com/uk/social-media-management/

Sherryl Perry's curator insight, January 19, 2014 5:13 PM

Some great tips here on how to increase engagement on Facebook without having to run ads.

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Wat zijn de beste tijden om iets te delen via social media? [Infographic]

Wat zijn de beste tijden om iets te delen via social media? [Infographic] | Online tips & social media nieuws | Scoop.it

Many top marketers experiment with their content sharing approach to find the best time to send posts to Twitter, Facebook, and other social networking sites. You have to try this for your own content to find the right time.


Via Lauren Moss
Bart van Maanen's insight:

Hoewel deze infografiek niet zijn bronnen prijsgeeft, is het wel een goed idee om te kijken op welke momenten  jouw content het best wordt opgepikt. 

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Ready Media Solutions's curator insight, December 30, 2013 9:13 AM

Interesting infographic on content sharing! What do find has been your best/worse to share content by device?

Heather Koroll's curator insight, March 19, 2014 9:26 PM

add your insight...

 
Michelle Gilstrap's curator insight, March 24, 2014 12:26 PM

Knowing when to share is always a good idea. Check out this infographic.

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How to Increase the Domain Authority of Your Site

How to Increase the Domain Authority of Your Site | Online tips & social media nieuws | Scoop.it
There are many positive side-effects to having a moderately high Domain Authority.

Via Peg Corwin
Bart van Maanen's insight:

Hoe kun je de autoriteit van je domein vergroten? Bekijk deze tips.

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Peg Corwin's curator insight, December 25, 2013 5:46 PM

Get tips to increase the DOMAIN AUTHORITY of your WEBSITE. Learn about:


- Onsite factors
- Content
- Social Media
- SEO, Search and Social
- Branding
- Relationships"
Click for the specific recommendations under each category.


If you like this scoop, please consider a thumbs up or share.

Olivier Milo's curator insight, December 26, 2013 4:10 AM

Enjoy this cheat sheet to a better Domain authority.

Rescooped by Bart van Maanen from SEO and Social Media Marketing
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How to Analyze Your Competition in Less Than 60 Seconds

How to Analyze Your Competition in Less Than 60 Seconds | Online tips & social media nieuws | Scoop.it

Here a free website analyzer that shows you what you are doing right and wrong from SEO and social media perspectives.

 

Read More: http://www.quicksprout.com/2013/12/11/how-to-analyze-your-competition-in-less-than-60-seconds/#more-15134


Via Antonino Militello
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wanderingsalsero's curator insight, December 16, 2013 9:22 PM

Somewhat akin to the 'audit' idea.  I love these kind of sites.  It's amazing how many business people don't know that sites like this exist.  I'd be willing to be that if you wanted to go after a particular customer, you could 'scrape' the info from this site, give it to them for free and watch their jaw drop.

Lee Tonitto's curator insight, December 17, 2013 4:49 AM

Benchmark your performance with this free site 

Webgrrl's curator insight, December 19, 2013 9:40 PM

website marketing tools  ~ be interesting to see

Rescooped by Bart van Maanen from SEO and Social Media Marketing
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The need for SEO in 2014

The need for SEO in 2014 | Online tips & social media nieuws | Scoop.it

SEO in 2014 will be more comprehensive than ever before. Learn how to align your strategies for better ranks in 2014.

 

Read More: http://splashsys.com/blog/how-to-fuel-your-seo-in-2014/


Via Antonino Militello
Bart van Maanen's insight:

Door de vele wijzigingen bij Google (maar ook bij Facebook) is optimalisatie (SEO) van online activiteiten nodig. Zeker als je weinig advertentiebudget hebt en je nog resultaten wil krijgen in de organische zoekresultaten.

 

Hier een opsomming van wijzigingen bij Google dit jaar:

• Panda — January 22, 2013
• Panda — March 14, 2013
• Penguin 2.0 — May 22, 2013
• “Payday Loan” Update — June 11, 2013
• Hummingbird — August 20, 2013
• Penguin 2.1 (#5) — October 4, 2013

 

Dat betekent dat je een consistente strategie moet hebben om te zorgen dat je content en je diensten onder de aandacht blijven komen.

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Marc Laliat's curator insight, December 19, 2013 5:03 AM

le SEO 2014 : Un vrai challenge

oconnorandkelly's curator insight, December 19, 2013 12:48 PM

#smarterbiz

Prerna Thakur's curator insight, January 10, 2014 12:12 AM

Great tips !!

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Scoop.It for SEO – A New World of Curation [Infographic]

Scoop.It for SEO – A New World of Curation [Infographic] | Online tips & social media nieuws | Scoop.it

For almost everyone who is a part of the online world coming up with fresh content consistently is a big challenge. Practically every guideline advises that content should be engaging, informative and relevant every single time. Consequently, content curation has taken off in a big way.

Simply put, content curation is the process of curating relevant and interesting content from various sources on the web and putting them together and publishing them on a personal site or blog. As a result of the popularity of the content curation process, a number of content marketing tools have been introduced. These tools are meant to help in the process of content marketing and SEO and facilitate the process of curation...


Via Lauren Moss
Bart van Maanen's insight:

9 Redenen om met Scoop.it aan de slag te gaan. Ten minste.

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Annie 's curator insight, December 5, 2014 8:18 PM

Scoop.it helps with the process of curating content. This is a must for your social media.

Linda Buckmaster's curator insight, July 27, 2015 11:01 PM

Anyone who is a part of the online world will know that coming up with fresh content consistently is a big challenge.  We're advised that content should be engaging, informative and relevant. Consequently, content curation has taken off in a big way.

drula eric's curator insight, December 1, 2016 12:47 AM
Instagram POURSUIT fils opération séduction Avec Une nouvelle Fonctionnalité Qui devrait ravir des ses 500 millions de Membres et plus particuliérement les Professionnels. En effet, les réseaux sociaux d'Excellents are outils versez partager et Échanger, Mais il y a also des commentaires désobligeants, les insultes OÜ spam. https://www.instagram.com/esselte974/
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De laatste cijfers van het socialmediagebruik in Nederland

De laatste cijfers van het socialmediagebruik in Nederland | Online tips & social media nieuws | Scoop.it

Voor de productie van het hoofdstuk over socialmediamarketing in het nieuwe Marketingfacts Jaarboek was het weer tijd voor een update van de cijfers over het gebruik van social media in Nederland. In...


Via Gerda van Doorn
Bart van Maanen's insight:

FYI: update over social media gebruik, maart 2014.

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29 Social Media Tools Recommended by the Pros

29 Social Media Tools Recommended by the Pros | Online tips & social media nieuws | Scoop.it
Are you looking for ways to enhance your social media marketing? Do you want new tools to simplify your job? We asked a group of social media pros for the hottest social media tools they use today.

Via Brian Yanish - MarketingHits.com
Bart van Maanen's insight:

Een flinke lijst met nieuw of aanbevolen social media gereedschap. Kijk eens of er iets voor je bij zit dat je kan helpen. Het is wel een potentiële tijdvreter, dit lijstje, dus misschien even de link bewaren. ;-)

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Martin (Marty) Smith's curator insight, February 26, 2014 8:41 PM

Many of these tools new to me. Nimble, Harvest and BuzzFork look cool. M

Sara Prendergast's curator insight, March 6, 2014 9:50 PM

25 social media tools that can be used to enhance your social media. You've probably never heard of most of these, I know I hadn't, but these can help expand your professional portfolio, as well as make your life easier. These are brought to you straight from the pros and are sure to be helpful!

Rescooped by Bart van Maanen from Content Marketing & Content Strategy
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The Role Of Social Media In Your Content Marketing Strategy

The Role Of Social Media In Your Content Marketing Strategy | Online tips & social media nieuws | Scoop.it
The Role Of Social Media In Your Content Marketing Strategy

Via Stefano Principato
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Stefano Principato's curator insight, February 19, 2014 5:50 AM

In summary, don't think of social media as a completely separate discipline to content marketing - in fact, don't separate the two at all. Social media should be completely integrated into everything you do - from informing your overall strategy, to being included as a platform to think about, and to increasing the distribution of your content.

Rescooped by Bart van Maanen from Social Media
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How to Add a Call-to-Action Button to Your Facebook Cover

How to Add a Call-to-Action Button to Your Facebook Cover | Online tips & social media nieuws | Scoop.it
Blog post at How-to Social Media Graphics: Make Your Own Graphics! : Seen the value of a call-to-action on your Facebook Cover photo?

Great!

Via AceConcierge
Bart van Maanen's insight:

Prima tip om met Pixlr een call-to-action-knop te maken op de omslagfoto van je pagina. 

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Bill Gassett's curator insight, February 10, 2014 2:47 PM

How you can add a call to action button on your Facebook page to increase interaction and visits.

Carmen Troche's curator insight, February 10, 2014 8:02 PM

Great tool

aanve's curator insight, February 10, 2014 10:26 PM

www.aanve.com

 

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5 Search Engine Optimization Trends For 2014 (Infographic)

5 Search Engine Optimization Trends For 2014 (Infographic) | Online tips & social media nieuws | Scoop.it

A previous report from Forrester Research established Search Engine Optimization (SEO) as the most important source of targeted traffic business owners can have for their websites, with organic web search or natural search sitting at the top of traffic sources. Digital marketers expect this trend to persist and would grow at a steady rate despite the proliferation and growing popularity of other traffic sources like social networks and other online or offline channels.

The following infographic describes some of the most anticipated SEO trends for the new year.


Via Lauren Moss
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Aziz Louksah's curator insight, January 28, 2014 4:07 AM

what to look for when thinking SEO in 2014? obviously Google updates and here's the most important bits

Saranne Davies's curator insight, February 6, 2014 4:21 AM

And..... here they are.

Succint.  Be customer friendly.

John Thomas's curator insight, February 12, 2014 12:53 PM
5 Search Engine Optimization Trends For 2014 (Infographic)
Rescooped by Bart van Maanen from Into the Driver's Seat
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Google Search Operators - Google Guide

Google Search Operators - Google Guide | Online tips & social media nieuws | Scoop.it

"The following table lists the search operators that work with each Google search service. Click on an operator to jump to its description — or, to read about all of the operators, simply scroll down and read all of this page."


Via Jim Lerman
Bart van Maanen's insight:

Door gewoon wat zoektermen in zoekmachine Google te kloppen, vinden veel mensen wel wat ze zoeken. Wil je de resultaten specifieker maken, kun je zogenaamde operatoren gebruiken. Dat zijn er best veel.

 

Hier vind je een uitgebreid en handig overzicht, dus maak er een bladwijzer van en verbeter je zoektochten op het web. 

 

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Why Google+ Will Demand Our Attention in 2014

Why Google+ Will Demand Our Attention in 2014 | Online tips & social media nieuws | Scoop.it
Now that brands can email their followers on Google+, something that Facebook doesn't allow them to, it opens up a whole new avenue for marketers to explore. Google was probably feeling the burden of losing out to other social media platforms, and decided to re-work its strategy for 2014. The following updates make me feel confident that Google+ is here to stay in the years to come.

Via Brian Yanish - MarketingHits.com
Bart van Maanen's insight:

Google+ zal ook in 2014 aan belang en gebruikers winnen. Zie ook mijn blog: http://www.beeldbedrijf.nl/google-plus-vernieuwt-en-verbetert/

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How To Self-Publish a Book With WordPress

How To Self-Publish a Book With WordPress | Online tips & social media nieuws | Scoop.it
You might be under the false assumption that "real books" aren't self-published. Back in the day, self-publishing was considered to be on par with vanity publishing, the dead end route whereby auth...
Bart van Maanen's insight:

Een goede manier om te laten zien dat je ergens verstand van hebt, is het publiceren van een boek. In dit artikel staan een aantal voorbeelden van WordPress plugins die daarbij behulpzaam kunnen zijn. Wanneer je dus al waardevolle content hebt geblogd, geeft dit stuk een aantal opties waarmee je die content online en via je WordPress website kunt organiseren. Het boek zelf kun je vervolgens in verschillende formaten (pdf, mobi, epub) omzetten.

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Kino Explosion: How a Film Movement Becomes a Social One

Kino Explosion: How a Film Movement Becomes a Social One | Online tips & social media nieuws | Scoop.it

Via The Digital Rocking Chair
Bart van Maanen's insight:

No- en low-buget filmmaken omdat het kan, omdat je niet kan wachten, omdat je een verhaal wil vertellen. Mooi.

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The Digital Rocking Chair's curator insight, December 25, 2013 4:02 PM


Mariah Phillips:  "What if you only had 48 hours to make a film with strangers? Around the world, amateur and professional filmmakers are doing just that. Here's everything you need to know about the Kino movement."

Rescooped by Bart van Maanen from Digital Presentations in Education
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Collection Of Free Screen Capture Tools And Techniques

Collection Of Free Screen Capture Tools And Techniques | Online tips & social media nieuws | Scoop.it
Today, we present an interesting showcase of screen capture tools that demonstrate effective and competent screen capturing.

Via Baiba Svenca
Bart van Maanen's insight:

Voor Nederlandse gebruikers een wat ongelukkige naam, maar WebKut is een manier om screenshots te maken. Hier een lijstje met nog andere programma's.

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Roger L. Gill's curator insight, December 24, 2013 8:00 AM

Grab that meme or that section of web info--these are great tools that we use everyday.

Ali Anani's curator insight, December 27, 2013 12:10 AM

Tools to capture your interests

John Thomas's curator insight, February 1, 2014 12:45 PM

Collection Of Free Screen Capture Tools And Techniques

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Social Signals Can Enhance Your SEO Campaign

Social Signals Can Enhance Your SEO Campaign | Online tips & social media nieuws | Scoop.it

"People are more likely to trust a recommendation from a friend or a family member than by a search engine. This means that if the search engines aren’t embracing social media, they are going to lose out big time.

 

With this, Google integrated social media into their core search algorithm and in 2010, the famous Matt Cutts announced that Google is using “social signals” in their search algorithm, and they have been doing this for a while. Social signals play an important part in increasing website traffic and to obtain organic rankings and have been doing so for a while, but many are only starting to realize this now.

 

What does this mean? It means that SEO has evolved once again and is now working hand in hand with social media".

 

Read More: http://memeburn.com/2013/11/social-signals-can-enhance-your-seo-campaign-heres-how/


Via Antonino Militello, Jojanneke v.d. Bosch
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R Kidambi Badri's curator insight, November 26, 2013 3:58 AM

Very useful info. Every internet marketer should read.

Randi Thompson's curator insight, November 26, 2013 10:47 AM

You might not know this yet, but social media and the posts you are sharing there... is now the best way to get listed on the top of the search results when people are looking for what you have to offer.  

Two Pens's curator insight, December 2, 2013 3:25 PM

We wrote about this 18 mo. ago, but hey, the news about social signals is still relevant. 

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Infographic: Everything you need to know about privacy on Facebook

Infographic:  Everything you need to know about privacy on Facebook | Online tips & social media nieuws | Scoop.it

As more people sign up for Facebook, it’s important to note that the site largely places privacy control in the user’s hands. The default setting for privacy is public, and many people don’t change it. So what steps can you take to manage your Facebook privacy like an expert?


Via Lauren Moss, Jim Lerman
Bart van Maanen's insight:

Gebruik deze infografiek als checklijstje van je privacy instellingen bij Facebook.  

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Amélie Silvert's curator insight, December 13, 2013 12:47 AM

Nice to get students to write.

Louise Robinson-Lay's curator insight, December 13, 2013 3:26 PM

Some valuable tips on maintaining your privacy on Facebook. It is important to know who is watching you.

Maria Richards's curator insight, March 15, 2014 6:46 PM

Privacy is in YOUR hands!!!