Online tips & social media nieuws
1.5K views | +1 today
Follow
 
Rescooped by Bart van Maanen from Curation, Social Business and Beyond
onto Online tips & social media nieuws
Scoop.it!

We Need More Insights, Not More Data

We Need More Insights, Not More Data | Online tips & social media nieuws | Scoop.it
Marketers are all over big data - but are they looking to big data at the expense of true insights and missing the heartbeat of their customers?

Via janlgordon
more...
William J. Ryan's curator insight, March 4, 2013 8:35 AM

Same can be said for learning as well, we track a lot in LMS's but are we measuring what matters?  Have we defined, and agreed upon, the metrics that will help the business and the performance of the community we serve?

Irina Radchenko's curator insight, August 13, 2013 7:32 AM

Today’s connected consumer has access to an insane amount of information, all at their fingertips, thanks to the ubiquity of smartphone access to the web.

 

From checking restaurant reviews and stock prices, to taking pictures of a new pair of jeans and asking the opinion of friends on Facebook, today’s consumer is no longer restricted to choosing a brand through a push marketing approach.

Online tips & social media nieuws
Media, content, social media, marketing en communicatie zijn online continue in beweging. Voor bedrijven en zelfstandig professionals verzamelen we hier nieuws, tips & tricks en inspirerende inzichten.
Your new post is loading...
Your new post is loading...
Rescooped by Bart van Maanen from MarketingHits
Scoop.it!

12 Easy-to-Use Content Creation Tools You Will Fall in Love With

12 Easy-to-Use Content Creation Tools You Will Fall in Love With | Online tips & social media nieuws | Scoop.it
Creating content of different types and formats and for different media is essential for your business today, here are a few tools to help you do that.
Via Brian Yanish - MarketingHits.com
more...
No comment yet.
Scooped by Bart van Maanen
Scoop.it!

Stop met gokken, boek resultaat met deze bewezen SEO aanpak | Booming

Stop met gokken, boek resultaat met deze bewezen SEO aanpak | Booming | Online tips & social media nieuws | Scoop.it
In de vele jaren waarin ik als SEO-adviseur werkzaam ben, is de meest gestelde vraag: Hoe start je een goed SEO traject? Verrassend genoeg heeft deze vraag hetzelfde antwoord bij zowel grote gevestigde merken als voor start-ups die hun eerste online stappen zetten.
Bart van Maanen's insight:
Doorwrocht artikel over SEO van een deskundige op dit gebied, waaruit maar blijkt dat je er veel aandacht voor moet hebben en er ook geduld bij zal moeten betrachten. Dat loont uiteindelijk weer wel.
more...
No comment yet.
Rescooped by Bart van Maanen from Coaching Leaders
Scoop.it!

This Classic Storytelling Model Will Help You Give a Mesmerizing Presentation

This Classic Storytelling Model Will Help You Give a Mesmerizing Presentation | Online tips & social media nieuws | Scoop.it
Have you ever gotten a sense of déjà vu while reading a book or watching a movie that’s otherwise totally new to you? Obviously you have— so many stories are built on the same foundations of archetypes and tropes. Stripped of complexities, all stories are basically the same: an individual ventures into the unknown to acquire something they desire.

That’s not a new idea— Joseph Campbell broke the door down in 1949 with his book, The Hero With a Thousand Faces. Odysseus, Christ, Captain Ahab, Gautama Buddha, Jane Eyre, Luke Skywalker… different names and faces, different times and places, but all the same story. Not only that, the same effective story. What Campbell called “The Hero’s Journey” has resonated with humanity for millennia, and is the root for so many stories that we cherish.

So why wouldn’t this apply to public speaking? Any muttonhead can tell you that good speeches tell a story. This infographic will show you exactly how Campbell’s 17 Steps can lead to storytelling success. It doesn’t matter if you want to discuss Martin Luther King’s march to Selma, why you deserve a raise, or Walking Dead plot summaries. The Hero’s Journey can apply to almost any presentation.

Via David Hain
more...
Jeff Domansky's curator insight, October 6, 2016 10:56 AM

David Hahn shares a valuable storytelling model for every storyteller, blogger, presenter and marketer.

Sylvie BH's curator insight, October 7, 2016 3:22 AM
Storytelling, comment fabriquer son histoire étape par étape
Chris Carter's curator insight, October 7, 2016 9:08 PM
I am keeping this one in my teacher's tool kit. A story well told.
Rescooped by Bart van Maanen from Transmedia: Storytelling for the Digital Age
Scoop.it!

4 Tips for Journalists to Master Snapchat Stories

4 Tips for Journalists to Master Snapchat Stories | Online tips & social media nieuws | Scoop.it

Via The Digital Rocking Chair
Bart van Maanen's insight:
Goed om te weten als je een Snapchat verhaal wilt maken. Zeker als je - zoals ik - er net mee begint. ;-)
more...
The Digital Rocking Chair's curator insight, June 29, 2016 6:08 AM

 

Mignon Fogarty:  "Snapchat is no longer just a private messaging tool for kids" ....

 

DRC:  These are useful tips for all Snapchat storytellers :)

Minna Kilpeläinen's curator insight, July 2, 2016 5:36 AM
Share your insight
Rescooped by Bart van Maanen from Digital Delights for Learners
Scoop.it!

Zelf infographics maken? Bekijk deze 20+ tools [eng.]

Zelf infographics maken? Bekijk deze 20+ tools [eng.] | Online tips & social media nieuws | Scoop.it
A picture is worth a thousand words – based on this, infographics would carry hundreds of thousands of words, yet if you let a reader choose between a

Via Ana Cristina Pratas
Bart van Maanen's insight:
Soms kun je een verhaal goed vertellen met een infographic, regelijk een vorm die zich goed laat delen op sociale media. Misschien kun je er ook wel een creatief cv mee maken. Maak je eigen #infographics met een van deze online tools. 
more...
Jeff Domansky's curator insight, June 5, 2016 11:39 PM

Nice updated list of infographics tools.

Jeff Domansky's curator insight, June 5, 2016 11:42 PM

Nice updated list of infographics tools.

 
IFETH's curator insight, June 10, 2016 2:21 AM

Il y a surement une appli qui nous concerne

Scooped by Bart van Maanen
Scoop.it!

5 Content Creation Tactics You Might be Missing Out | SEJ

5 Content Creation Tactics You Might be Missing Out | SEJ | Online tips & social media nieuws | Scoop.it
Don't miss out on these all-important content creation tactics. Read this post to find out which ones you might not be doing enough.
Bart van Maanen's insight:

Uitgebreide checklist om de inhoud van je website te verbeteren en nieuwe content te plannen. Met voorbeelden van spreadsheets om overzicht te houden.

more...
No comment yet.
Scooped by Bart van Maanen
Scoop.it!

What Is a Content Library? Plus Answers to 9 More Questions about This Innovative Lead Gen Approach - Copyblogger

What Is a Content Library? Plus Answers to 9 More Questions about This Innovative Lead Gen Approach - Copyblogger | Online tips & social media nieuws | Scoop.it
A content library is a powerful lead generation tool. Demian Farnworth explains exactly what it is and how you can build one for your website.
Bart van Maanen's insight:

Bij Copyblogger hebben ze enorm succes gehad met hun gratis ledenwebsite door de geboden inhoud - tips, cursussen enz. - die zo toegankelijk is gemaakt. Het verhoogde de conversie van betaalde inhoud. Dit artikel legt uit hoe dat in zijn werk is gegaan en hoe je daar als bedrijf van kan profiteren. 

more...
No comment yet.
Rescooped by Bart van Maanen from Public Relations & Social Marketing Insight
Scoop.it!

The Business Case for Blab: Trust Acceleration

The Business Case for Blab: Trust Acceleration | Online tips & social media nieuws | Scoop.it

The new streaming video platform Blab is all the rage. Is it really this good? Is it going to “stick” or is it the Ello of the month?

 

I am going to say something that I have not said in a long time — this platform is a winner. In fact, this is the best social technology I have seen since Twitter.

 

I think the potential of this platform is vast. It’s easy, it’s collaborative, it’s real-time, it’s fun to the point of being addictive. It’s a content-creation machine. It’s a network of personal “television shows.” New users are already spending an average of one hour a day on this brand new forum....


Via Jeff Domansky
Bart van Maanen's insight:

Blab is een nieuw sociaal videoplatform waarmee je live je eigen programma kunt maken. De opnames zijn daarna beschikbaar als video of mp3. Is met name in Amerika enorm in opkomst momenteel.

 

Zie  ook de introductie bij SME: http://www.socialmediaexaminer.com/15-blab-tips-for-marketers-ultimate-guide-to-blab/

more...
Jeff Domansky's curator insight, December 22, 2015 1:31 AM

The video streaming platform Blab is red hot. Here's why this may be the most important social media development since Twitter according to Mark Schaefer on the business case for Blab.

finiteswag's comment, December 22, 2015 10:51 PM
Thats brilliant
Rescooped by Bart van Maanen from MarketingHits
Scoop.it!

2016 Social Media Image Sizes Cheat Sheet

2016 Social Media Image Sizes Cheat Sheet | Online tips & social media nieuws | Scoop.it

Great infoSocial media is an ever-changing beast. You almost can’t have a business in this day and age without a presence in the online world and specifically, at least, one of the big eight social media sites. Gone are the days where only teens frequented MySpace to chat with friends. Social media is here to stay, and people are looking online for your business so you’d better present your best.


Via Brian Yanish - MarketingHits.com
Bart van Maanen's insight:

Omdat afbeeldingen op je social media profielen ertoe doen, is het handig even te checken of je de juiste formaten gebruikt of gaat gebruiken. Bekijk hier het actuele overzicht.

more...
Jeff Domansky's curator insight, January 9, 2016 1:39 PM

Simply useful!

Jeff Domansky's curator insight, January 12, 2016 11:12 PM

Here's an excellent guide to sizing visuals for various social media channels. Recommended reading. 9.5/10

Philippe Trebaul's curator insight, March 20, 2016 4:35 PM

Here's an excellent guide to sizing visuals for various social media channels. Recommended reading. 9.5/10

Rescooped by Bart van Maanen from Just Story It! Biz Storytelling
Scoop.it!

Brand storytelling is for small business too!

Brand storytelling is for small business too! | Online tips & social media nieuws | Scoop.it
Every brand has a captivating backstory, but many ignore it. Here’s how to find the key building block to your content, – Content Marketing Institute

Via Jim Signorelli,Story-Lab
Bart van Maanen's insight:

Zou je een bedrijf hebben als je geen verhaal hebt? Maar veel kleine bedrijven zeggen er niets over, of doen er iets mee.

more...
Jim Signorelli,Story-Lab's curator insight, October 21, 2015 1:46 PM

Storytelling for business success stories are usually confined to large corporations who can afford multi-media applications.  Small business seems to get ignored.  Yet, for small business, the principles are the same, and the the concept is just as important.   


This article by Megan Hannay of the Content Marketing Institute,  is one of the few I've come across that zero's in on business storytelling for small businesses.  In it Megan states, "especially for small, family business, telling the story of the people, their motivations, and their journey is intrinsically interesting." Additionally, she provides some great questions that any business owner should answer while constructing their brand story.  


Every brand tells a story, accidently or on purpose.  This article provides some great tips on how to tell the "on purpose" kind. 




This review was written by Jim Signorelli, President of Story-Lab, for curated content on business storytelling at www.scoop.it/t/just-story-it 

Rescooped by Bart van Maanen from Content Marketing & Content Strategy
Scoop.it!

12 Tools To Unlock The Power Of GIFs In Your Content Marketing

12 Tools To Unlock The Power Of GIFs In Your Content Marketing | Online tips & social media nieuws | Scoop.it
Not only are GIFs fun and funny, but for content marketing they are surprisingly functional. To help you better incorporate the animations into your content marketing strategy here are a dozen awesom…

Via Stefano Principato
more...
Marco Favero's curator insight, October 22, 2015 10:49 AM

aggiungere la vostra comprensione ...

Scooped by Bart van Maanen
Scoop.it!

A 7-Point Plan for More Shareable Content - Copyblogger

A 7-Point Plan for More Shareable Content - Copyblogger | Online tips & social media nieuws | Scoop.it
Sonia Simone outlines a straightforward plan to format and present your content so that lots more people want to share it.
Bart van Maanen's insight:

Duidelijke tips die je in je achterhoofd moet hebben zitten als je eigen werk of dat van je bedrijf wil promoten via sociale media. Nummer #1 is inderdaad de belangrijkste: zorg dat het relevant en interessant is, #2 zorg voor een goede titel en #3 laat het er goed uitzien met een foto of afbeelding. #socialcards

more...
No comment yet.
Rescooped by Bart van Maanen from Content Marketing & Content Strategy
Scoop.it!

Making Content Marketing the Star of Your Marketing

Content marketing has taken center stage for many brands and companies in recent years. Storytelling, useful content, and building relationships have increased…


Via Stefano Principato
more...
No comment yet.
Rescooped by Bart van Maanen from Digital Delights for Learners
Scoop.it!

LitLift - A FREE online novel and story writing application

LitLift - A FREE online novel and story writing application | Online tips & social media nieuws | Scoop.it

Via Ana Cristina Pratas
Bart van Maanen's insight:
Ziet er veelbelovend uit, deze gratis online editor. Je zou hem kunnen gebruiken om een serie blogs te maken die uiteindelijk in een e-book terecht moeten komen. Dat geeft overzicht.
more...
ROCAFORT's curator insight, December 19, 2016 2:19 AM
LitLift - A FREE online novel and story writing application
Ricard Garcia's curator insight, December 19, 2016 4:43 AM
One more attempt to foster creativity through collaborative storytelling... it looks good... worth a try!
Rescooped by Bart van Maanen from Website Pages Advice
Scoop.it!

How to Write Your Website About Page: 5 Powerful Ideas for an Effective About Page

How to Write Your Website About Page: 5 Powerful Ideas for an Effective About Page | Online tips & social media nieuws | Scoop.it
Your website “About Page” won’t be a common entry point for visitors. But it could be a common exit point.
Pity too. The About Page will be one of your most visited pages on your site. An inevitable stop for first-timers.
Why are website About Pages a major cause of visitor exodus?
They’re narcissistic. They don’t move readers ... Read More >

Via Peg Corwin
Bart van Maanen's insight:
Goede tips die je mee zou moeten nemen bij het schrijven van een vaak wat vergeten pagina: Over ons. Veelvoorkomende fout is bijvoorbeeld een te grote broek aantrekken, met dikke corporate speak. Terwijl het 'echte', menselijke verhaal achter een bedrijf beter werkt, want het zijn vaak nieuwe bezoekers die er landen.
more...
Peg Corwin's curator insight, October 1, 2016 5:18 PM

How's your website's About page?  Andy encourages you to tell your backstory, own your imperfections and go backstage there. Do you?

Scooped by Bart van Maanen
Scoop.it!

The 5 Social Media Customer Service Stats You Must Know

The 5 Social Media Customer Service Stats You Must Know | Online tips & social media nieuws | Scoop.it
Five social customer service stats to know, based on research from Jay Baer for his book Hug Your Haters. Includes slide deck and bonus data.
Bart van Maanen's insight:
Wanneer je sociale media gebruikt voor klantenservice gebruikt, bekijk dan even de Slideshare van Jay Baer (Hug Your Haters). Zijn onderzoek betreft Amerikaanse bedrijven en klanten. 40% van de 'haters' op sociale media verwacht binnen één uur antwoord. Een van de uitkomsten over de verwachtingen van de snelheid waarmee je te maken hebt. Leerzame post.
more...
No comment yet.
Scooped by Bart van Maanen
Scoop.it!

12 Creative Ways to Use Facebook Cover Images for Business : Social Media Examiner

12 Creative Ways to Use Facebook Cover Images for Business : Social Media Examiner | Online tips & social media nieuws | Scoop.it
Do you want to do more with your Facebook cover image? Discover 12 creative ways to use your Facebook cover image for business.
Bart van Maanen's insight:
De omslagfoto van je Facebook pagina kun je op verschillende manieren gebruiken. Het is sowieso verstandig om hem regelmatig te verversen (Canva is mijn favoriete tool). Gebruik de afbeelding in combinatie met de cta-knop (contact, schrijf je in, nu winkelen) die de Facebook pagina je biedt op de coverfoto. 
more...
No comment yet.
Scooped by Bart van Maanen
Scoop.it!

Your Step-by-Step Email Marketing Strategy Guide [Free Checklist] - Copyblogger

Your Step-by-Step Email Marketing Strategy Guide [Free Checklist] - Copyblogger | Online tips & social media nieuws | Scoop.it
This email marketing strategy guide summarizes how to create your email list, get subscribers, build solid relationships, and make well-timed offers.
more...
No comment yet.
Scooped by Bart van Maanen
Scoop.it!

5 Super-Easy Tools to Create Picture Quotes for Blogs

5 Super-Easy Tools to Create Picture Quotes for Blogs | Online tips & social media nieuws | Scoop.it
For the people to read your quotes or important facts, it's essential for you to present them in the unique possible way. The information that's delivered to your readers via visual medium is read more. In fact,
Bart van Maanen's insight:

Ook als je niet over Photoshop beschikt, kun je mooie afbeeldingen met titels of quotes maken voor blogs en social media. Laat zien dat je ook visueel aandacht geeft aan je publicaties. Dat wordt gewaardeerd.

more...
No comment yet.
Scooped by Bart van Maanen
Scoop.it!

Want to Grow Your Business? 7 Smart Strategies for Acquiring More Customers [Infographic]

Want to Grow Your Business? 7 Smart Strategies for Acquiring More Customers [Infographic] | Online tips & social media nieuws | Scoop.it
Check out these seven data-backed strategies for acquiring more customers.
more...
No comment yet.
Rescooped by Bart van Maanen from MarketingHits
Scoop.it!

14 Video Tools for Social Media Marketers

14 Video Tools for Social Media Marketers | Online tips & social media nieuws | Scoop.it

Do you want to add video to your social media marketing?

 

Are you looking for tools to simplify your video production?

 

Today’s tools make it easy to record and edit videos for social media marketing and ad campaigns.

 

This article shares 14 tools marketers can use to create screencasts, montages and slideshows.


Via Brian Yanish - MarketingHits.com
Bart van Maanen's insight:

Mocht je tijd hebben tijdens de donkere dagen voor kerst kun je misschien eens wat gaan knutselen met video. :-)

more...
No comment yet.
Rescooped by Bart van Maanen from Website Pages Advice
Scoop.it!

How to Create a Killer About Page For Your WordPress Blog

How to Create a Killer About Page For Your WordPress Blog | Online tips & social media nieuws | Scoop.it
The About page is one of the most important pages on your blog. Learn how to create an About page in WordPress for building trust and lead generation.

Via Peg Corwin
more...
Peg Corwin's curator insight, November 23, 2015 9:19 AM

Keys to a good about page, they say, are to make it : "Easy to find, Reader benefit driven, Includes social proof,Tells your story and
Has a call to action"


Not sure if I agree this should start with benefits to user.  In my mind, that belongs on the home page.

Rescooped by Bart van Maanen from E-learning, Blended learning, Apps en Tools in het Onderwijs
Scoop.it!

Unsubscribe from emails, instantly.

Unsubscribe from emails, instantly. | Online tips & social media nieuws | Scoop.it
Unroll.Me allows you to unsubscribe from your unwanted email subscriptions and combine the rest into a beautiful daily digest.

Via peterlakeman
more...
peterlakeman's curator insight, October 22, 2015 4:51 AM

Da's handig! Weet jij hoeveel onnodige Emails je per dag krijgt die je steeds maar weer wegklikt. Ruim het eens overzichtelijk op met deze online tool. Twijfel je of je wel wilt uitschrijven voor een mailing, dan plaats je hem in je dagelijkse samenvatting. Erg handig!

Rescooped by Bart van Maanen from MarketingHits
Scoop.it!

Content Curation Ultimate Checklist: How to Absolutely Nail a Winning Strategy

Content Curation Ultimate Checklist: How to Absolutely Nail a Winning Strategy | Online tips & social media nieuws | Scoop.it
Curating content is one of the best online marketing strategies to successfully establish your presence as a thought leader, attract the attention of your audience, and build a profitable business online.

At first, that can sound counter-intuitive. Why is collecting and sharing other people’s content essential to building your own winning strategy? Three reasons ..

Via Brian Yanish - MarketingHits.com
Bart van Maanen's insight:

Door goede content te filteren (curation) voor jouw publiek kun je uitstekend vertrouwen opbouwen in je expertise en je netwerk uitbreiden. Omdat het best een klus kan zijn, is het niet onbelangrijk dat je daar met hart en ziel achterstaat. Nog meer content delen óm het maar te delen, is geen goed idee. Daar zit niemand op te wachten en het is zonde van je tijd.

more...
No comment yet.
Rescooped by Bart van Maanen from Savvy Storytelling
Scoop.it!

The Reason PR Fails Often Goes Back To Before the Storytelling

The Reason PR Fails Often Goes Back To Before the Storytelling | Online tips & social media nieuws | Scoop.it
The Art Of Storytelling In Business Communications And Public Relations

Via Joanna Rustin
more...
Joanna Rustin's curator insight, May 21, 2015 12:27 PM

For better #media interviews, I recommend reading Lou Hoffman's post on how journalists approach them. Excellent tips here, including silence (as both interviewer and interviewee) from Sam Whitmore. In fact, these insights are relevant for all kinds of conversations, not just #PR. #storytelling

Lianne Picot's curator insight, September 23, 2015 9:45 PM

Yep. It's all about the listening when it comes to telling good stories. Whether it's for PR or leadership, being able to listen to others before you tell their story or choose an appropriate one of your own is absolutely crucial. Otherwise, as is pointed out in the article, you'll miss the mark and come up with cabbage.


This review was written by Lianne Picot for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Carolyn Williams's curator insight, September 25, 2015 5:46 AM

Listen Up!