4 Tips for Creating a Consistent Transmedia Content Strategy | Online tips & social media nieuws | Scoop.it
A consistent transmedia content strategy will facilitate more meaningful connections with your customers and extend the value of your content and amplify its overall impact.

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In getting started:

Establish content strategy as a practice and discipline in your organization Connect your content efforts to existing brand and/or marketing goals Identify, analyze, and prioritize Make content findable, distributable, and extendable
Via The Digital Rocking Chair