Online Relations & Community management
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Online Relations & Community management
Engaging, empowering, connecting and relating people online
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What is a CRM and why do I need one on LinkedIn?

What is a CRM and why do I need one on LinkedIn? | Online Relations & Community management | Scoop.it

Content Relationship Management and LinkedIn


You might have heard the term, or might even be using a CRM in your marketing and sales efforts. If not, you should be! According to Wikipedia, “Customer relationship management (CRM) is a widely implemented model for managing a company’s interactions with customers, clients, and sales prospects.” When using social media, and in particular LinkedIn, we have the ability to download some contact information about connections (1st level contacts). LinkedIn doesn’t really have a useful CRM within its UI (user interface) so its you might consider utilizing third party apps like Avectra’s Social CRM.

 

Wikipedia continues, “It involves using technology to organize, automate, and synchronize business processes—principally sales activities, but also those for marketing, customer service, and technical support.”

 

Read more: http://bit.ly/KM2EUx


Via Martin Gysler
more...
No comment yet.
Rescooped by eRelations from BUSINESS and more
Scoop.it!

What is a CRM and why do I need one on LinkedIn?

What is a CRM and why do I need one on LinkedIn? | Online Relations & Community management | Scoop.it

Content Relationship Management and LinkedIn


You might have heard the term, or might even be using a CRM in your marketing and sales efforts. If not, you should be! According to Wikipedia, “Customer relationship management (CRM) is a widely implemented model for managing a company’s interactions with customers, clients, and sales prospects.” When using social media, and in particular LinkedIn, we have the ability to download some contact information about connections (1st level contacts). LinkedIn doesn’t really have a useful CRM within its UI (user interface) so its you might consider utilizing third party apps like Avectra’s Social CRM.

 

Wikipedia continues, “It involves using technology to organize, automate, and synchronize business processes—principally sales activities, but also those for marketing, customer service, and technical support.”

 

Read more: http://bit.ly/KM2EUx


Via Martin Gysler
more...
No comment yet.