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Web 3.0: The 'Social Wave' and How It Disrupts the Internet - Knowledge@Wharton

Web 3.0: The 'Social Wave' and How It Disrupts the Internet - Knowledge@Wharton | Online Relations & Community management | Scoop.it

This article talks about the future of the web as an ever intensifying personalized experience. It perpetuates to common view that the answer to data overload is a filtration system that narrows your choices by referring to your history.

My view is that this is where the investment will go but not where the future will emerge. When my past choices narrow my future opportunities, it creates a set of cul de sacs that are hard to navigate.

I think it more likely that models will emerge that combine filtering with novelty to produce an environment where active learning is the key to navigating.

What do you think?


Via John Sumser
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matthew kapp's comment, February 12, 2012 7:01 AM
Filtering reduces the noise but the interest graph can be used to discover juxtaposed concepts all be it at the risk of adding noise if not wanted discovery. Users can choose the level of discovery of they want. Context can also automatically manage this. A solution is to have a personalised attention framework in your browser that can serve your intentions and allow in the right content.
Rescooped by eRelations from Social Network Analysis #sna
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Human Networks - A masterclass by the Master Valdis Krebs - Podcast #networks

Human Networks - A masterclass by the Master Valdis Krebs - Podcast #networks | Online Relations & Community management | Scoop.it

The few nations that were early into navigation and exploration in the 16th century, did very well. As we ourselves move into a world where all the advantages will accrue to those that understand Networks, I think it is vital that we understand how to navigate in the Network world.

 

The problem that many of us have is that when we hear the work "Network" we think of TV networks or Telephone networks that are driven by the old rules of engineering. What Valdis talks about mainly are Natural Networks, of which human social networks are a part. These are driven by the rules of Emergence and Nature and NOT by the rules of the CEO.

 

The good news is that the Rules of Nature in this regard are simple to understand and to operate.


Via ukituki
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eRelations: Social media rule number one : Know your network

eRelations: Social media rule number one : Know your network | Online Relations & Community management | Scoop.it

Many businesses are scared to be online. They fear the adverse power of social media and online communications. An open two-way channel is indeed more difficult to control than the one-way TV, radio and newspapers where customers will eventually comment but the editorial team will decide which comment to accept and which one is better to delete. But what can happen online and why the fear? Well the truth is that everything can happen online and damage a brand. Businesses that took years to work their image and message can see all their efforts destroyed in some days, with a simple comment on Facebook. Conflicts and crises happen every single day on social networks.

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Rescooped by eRelations from digitalassetman
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Big Data's Big Image Problem

Big Data's Big Image Problem | Online Relations & Community management | Scoop.it

Big Data's Big Image Problem

 It's been a buzzy concept in marketing circles. That's actually making some of its biggest advocates nervous


Via digitalassetman
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Rescooped by eRelations from Cloud Central
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Books: Cloud Computing And Its Implications on Book Publishing | CloudTimes

Books: Cloud Computing And Its Implications on Book Publishing | CloudTimes | Online Relations & Community management | Scoop.it
.L. James, author of Fifty Shades of Grey, is a living proof on how the cloud can truly help writers gain direct access to readers. Publishers are not as powerful as they were before. They are also not necessary.

Via Peter Azzopardi
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Fast-Food Restaurants’ Social-Media Power, in Infographic Form

Fast-Food Restaurants’ Social-Media Power, in Infographic Form | Online Relations & Community management | Scoop.it
Secrets of fast food, revealed.(Infographic: See how much social media power fast-food chains have.)...
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An Online Network Supports The Growing World Of Young Female Entrepreneurs

An Online Network Supports The Growing World Of Young Female Entrepreneurs | Online Relations & Community management | Scoop.it
When Washington State native Jennifer Donogh was recruited out of college by her parents to take an ownership stake in Ovaleye, their cloud computing and web hosting company, she discovered that the conventional networking model--cocktail parties...
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Rescooped by eRelations from digitalassetman
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Anatomy of Tomorrow's Inbound Marketing Strategy Happening Today [Infographic]

Anatomy of Tomorrow's Inbound Marketing Strategy Happening Today [Infographic] | Online Relations & Community management | Scoop.it

"There are many schools of thought and methodologies defining what inbound marketing should look like. Most of them position content marketing, social media marketing and SEO as the core of inbound marketing. From a 20,000-foot view, this has definite merit. However, with the right technology, enough content, well-developed personae and a good understanding of the brand, inbound marketing strategy can be much more stratified and robust."

 

OK, I must admit I've never heard of TOFU, MOFU, and BOFU. If you haven't either, you should check out this post and infographic.


Via Antonino Militello, Mike Ellsworth, Martin (Marty) Smith, digitalassetman
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Martin (Marty) Smith's comment, October 21, 2012 7:52 PM
Thanks Jeff.
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3 Links for Free Online Technology Courses from Top Universities

3 Links for Free Online Technology Courses from Top Universities | Online Relations & Community management | Scoop.it
Where you can take free online technology courses from the world's top universities like Univerisity of Toronto, Harvard, MIT and Berkeley.
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Gamification: The playful approach to attracting talent

"Jones and his team went into retail outlets to observe staff and understand the kind of things they go through in a typical day. Working with occupational psychologists they then built a game based on the kind of situations staff find themselves in."


Via Joachim Niemeier
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Study: Homeless people find equality, acceptance on social networking sites

Study: Homeless people find equality, acceptance on social networking sites | Online Relations & Community management | Scoop.it
Many have argued the Marxist theories of a classless society died with the collapse of the Soviet Union and a faltering Cuba, but a University of Dayton study has found a place where such approaches may have a shot of survival—Facebook, and other...
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Rescooped by eRelations from Cloud Central
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How Big Data and Cloud Computing Are Pushing Networks to the Brink

How Big Data and Cloud Computing Are Pushing Networks to the Brink | Online Relations & Community management | Scoop.it
A survey by Juniper Networks finds that a majority of senior IT executives say their networks aren't up to the tasks that are being demanded of them.

Via Peter Azzopardi
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Rescooped by eRelations from Story and Narrative
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Data-Driven Brand Storytelling

Data-Driven Brand Storytelling | Online Relations & Community management | Scoop.it
Credible stories are rooted in data, and your opinions add perspective. Develop more credible stories with these 6 steps for data-driven brand storytelling.

 

How much more compelling would your brand storytelling be if data were the focus of your content strategy?

In a recent article published here on CMI, Colleen Jones asked the question, “Can digital branded content ever be taken seriously — even as seriously as journalism?”

 

Without a doubt journalism has had a huge head start when it comes to creating stories that capture hearts and minds. Part of that success comes from using research data (polls, surveys and feedback) to understand what readers find valuable, particularly as it relates to the issues and problems they face.


Via Gregg Morris
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Rescooped by eRelations from Influence and Social Network Analysis
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How Valuable Are Heavy Social Media Users, Anyway? - Forbes

How Valuable Are Heavy Social Media Users, Anyway? - Forbes | Online Relations & Community management | Scoop.it
Written by Nick Tabbal For the last several years Social Media has been the reigning must have on CMOs' marketing plans and investors' buy lists.

Via John Sumser
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Rescooped by eRelations from Social Network Analysis #sna
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Thinking In Network Terms, Albert-László Barabási

Thinking In Network Terms, Albert-László Barabási | Online Relations & Community management | Scoop.it

One question that fascinated me in the last two years is, can we ever use data to control systems? Could we go as far as, not only describe and quantify and mathematically formulate and perhaps predict the behavior of a system, but could you use this knowledge to be able to control a complex system, to control a social system, to control an economic system?


Via Complexity Digest, ukituki
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Work | The Archer Group

Work | The Archer Group | Online Relations & Community management | Scoop.it
The Archer Group, an award-winning digital marketing and technology agency presents: The Art & Science of Digital. Meet our Crew, and explore our Work, Culture, Thinking, Approach, and more...
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Conversation Agent: How Social Currency Influences Behavior

Conversation Agent: How Social Currency Influences Behavior | Online Relations & Community management | Scoop.it

Conversation Agent quotes on Influence from Valeria Maltoni It's the age of the connected customer and people are now comfortable using technology to share -- privately or in public.


Via Fabrizio Faraco
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2012 (you) vs. 2025 (your kid) [Infographic]

2012 (you) vs. 2025 (your kid) [Infographic] | Online Relations & Community management | Scoop.it
Infographic - 65% of today's grade school kids will end up at jobs that haven't been invented yet. Are our education systems well-equipped to prepare our kids for the life that doesn't exist yet?
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Should your charity become a social enterprise?

Should your charity become a social enterprise? | Online Relations & Community management | Scoop.it
Charities need to become self-sufficient and charity expert Gillian Murray says social enterprise may be the answer (RT @socialfirmsuk: New Guide for charities wondering ‘is social enterprise for us?
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Airbnb, Coursera, and Uber: The Rise of the Disruption Economy

Airbnb, Coursera, and Uber: The Rise of the Disruption Economy | Online Relations & Community management | Scoop.it
Service businesses that don’t use social features to lower barriers and increase efficiency will likely not survive long...
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Rescooped by eRelations from Social Media Content Curation
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Browse, Search, Filter, Manage Your Lists On Twitter And Get Detailed Analytics With Twitonomy

Browse, Search, Filter, Manage Your Lists On Twitter And Get Detailed Analytics With Twitonomy | Online Relations & Community management | Scoop.it

From official website, here are some features:

- Get detailed and visual analytics on anyone's tweets, retweets, replies, mentions, hashtags...;
- Browse, search, filter and get insights on the people you follow and those who follow you;
- Monitor your interactions with fellow users of Twitter: mentions, retweets, favorites...;
- Backup/export any user's tweets to an Excel spreadsheet in just one click;
- Monitor tweets from your favorite users, lists and keyword searches;
- Find out easily those you follow but don't follow you back;
- Easily add & remove people you follow to your lists;
- Get the list of the followers you don't follow back;
- Add and remove people in batch to your lists;
- Browse, search, filter and sort your lists;
- Track clicks on the links in your tweets;
And much more..."

 

Try out it here: http://twitonomy.com

 


Via Giuseppe Mauriello
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Rescooped by eRelations from Les Outils du Community Management
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Zinfos: 10 services en ligne gratuits pour optimiser vos images

Zinfos: 10 services en ligne gratuits pour optimiser vos images | Online Relations & Community management | Scoop.it

Via Jacques Tang
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Rescooped by eRelations from Enterprise Social Media
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10 Social Media Risks MOST Companies Are Too Afraid to Take

10 Social Media Risks MOST Companies Are Too Afraid to Take | Online Relations & Community management | Scoop.it

"Go through some of the biggest risks companies take on social media, and look at the brands that are taking the plunge."

 

Is your company brave enough to loosen up on social media? A pertinent quote from the article:

 

"Some brands are too scared to get into social media because it gives people a place to air their grievances. We get that. We don't agree with it, but after hearing the refrain so much, we "get" it. Then there are the brands that take it one step further, and actually proactively open the feedback floodgates."


Via Mike Ellsworth
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Mike Ellsworth's comment, October 18, 2012 7:25 PM
Firas, thanks for the reScoop!
Mike Ellsworth's comment, October 18, 2012 7:29 PM
eRelations, thanks for the reScoop!
Mike Ellsworth's comment, October 18, 2012 7:31 PM
Ammar, thanks for the reScoop!
Rescooped by eRelations from Designing services
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How 21st Century Thinking Is Just Different

How 21st Century Thinking Is Just Different | Online Relations & Community management | Scoop.it
How 21st Century Thinking Is Just Different...

Via HR Trend Institute, Fred Zimny
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