Social media CEOs eyes are on social IBM asked CEOs all over the world what they believe is going to happen with social media for the next three to five y...
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luiy's curator insight,
April 28, 9:17 AM
L’avenir digital de la Corée du Sud
Selon toute vraisemblance, l’avenir digital de la Corée se jouera sur les téléphones et autres appareils mobiles. L’Asie-Pacifique détient plus de 50% des utilisateurs mondiaux de la téléphonie mobile et la Corée du Sud est à l’avant-scène de ce changement vers l’accès à internet sur les appareils intelligents. Ces derniers temps on assiste en Corée à une augmentation phénoménale et très rapide du marché des téléphones mobiles avec des marques maison comme LG, Samsung, etc., et des services personnalisables qui permettent l’accès en tout temps, de partout et à peu de frais à l’internet.
Le Canada devrait analyser l’évolution numérique incroyable qui a lieu en Corée et appliquer certains principes comme une implication concrète du gouvernement dans l’innovation digitale afin de mousser davantagel’innovation et la créativité technologique des entreprises d’ici. Delete the scoop?
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Complexity Digest's curator insight,
February 14, 5:13 PM
This research was made mainly by high school students.
Eric L Berlow's curator insight,
February 15, 10:35 AM
close network neighborhood of friends, not acquaintances, determines future academic success Delete the scoop?
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Tocquigny's curator insight,
January 16, 1:07 PM
Social media has become a cardinal driving force behind how brands engage and interact with their customers. Even CMOs are increasingly realizing that social and mobile will have the biggest impact on email marketing in the near future, as seen in MarketingSherpa's email marketing benchmark report for 2012. Facebook's 750 million active users worldwide (along withTwitter's 500 million and Pinterest's 12 million) make it clear that social media has the power to connect vast amounts of people with each other. However, how companies choose to use this network of social interaction depends as much on the marketer as it does on the audience perched on the other side of the digital film. How has social media changed consumer behavior?Traditionally, consumers have relied mostly on product and service information spread by marketers and companies that have something to sell. However, today this process has -- to a large extent -- been taken over by our hunger for discourse and communal consensus. People no longer look to companies alone because the social-mediaverse has provided a forum for discussing almost everything in the public space. This global forum enables people from almost anywhere in the world to join a discussion revolving around great products or terrible experiences on a real-time basis. Consumers have become accustomed to accessing information that is qualified by the opinions and thoughts of others. Social media has inadvertently enabled people to make decisions based on social statistics compiled organically by simply conversing online. Another side effect of social media is the increasing demand for imagery in communication and engagement. Sites like Pinterest and Pearltrees make use of images to bring people together and organize mass communities with the same visual triggers. Simply stumbling on to great pictures and "liking" them isn't enough anymore. "Pinning" your favorite images and giving a short description or crediting the visual's creator has become a social prerogative. Social behavior has evolved into social convergence, and email marketers need to adapt to this shift in order to reach audiences. Delete the scoop?
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