It's a scary number, Jakob Nielsen reports. "Users often leave Web pages in 10–20 seconds, but pages with a clear value proposition can hold people's attention for much longer because visit-durations follow a negative Weibull distribution."
Judges have been pullling the teeth and claws out of copyright troll Righthaven for months. And now comes yet another crippling extraction -- a key customer bolts.
"The new chief executive of MediaNews Group, publisher of the Denver Post and 50 other newspapers, said it was “a dumb idea” for the nation’s second-largest newspaper chain to sign up with copyright troll Righthaven.
"The Denver-based publisher’s year-long copyright infringement litigation deal with Righthaven is terminating at month’s end, said John Paton, who replaced Dean Singleton to lead the company on Wednesday.
“The issues about copyright are real,” Paton told Wired.com in a telephone interview. “But the idea that you would hire someone on an — essentially — success fee to run around and sue people at will who may or may not have infringed as a way of protecting yourself … does not reflect how news is created and disseminated in the modern world.”
"Righthaven, which was founded more than a year ago to monetize print news content through copyright infringement lawsuits, has suffered a myriad of courtroom setbacks in recent months.
"Among them, it was sanctioned $5,000 for misleading a federal judge, ordered to pay $34,000 in opposing legal fees, and was told over and again by judges that it has no legal standing to even file the lawsuits.
"With all those issues now on appeal, the litigation factory’s machinery is grinding to a halt."
I am afraid I am operating under the impression that Google, Groupon, Apple, Facebook and Twitter, new media startups and scores of garage entrepreneurs are out innovating newspapers on a daily basis. I am afraid I find little newspaper innovation breath-taking. I guess I am convinced that risk-takers without the mindset boundaries of newspapering are legitimate threats to newspaper survival.
If you believe I have a point I hope you’ll consider that if journalism is to be saved by newspaper practitioners, the hand cuffs must come off. We can’t think like newspaper people anymore.
We have to have the open minds of entrepreneurs. We have to have the innovative imaginations of liberated explorers. We have to embrace risk like bungee jumpers. We have to listen to young people as if they are our saviors, because they probably are.
If journalism is to be saved by newspaper practitioners who bring the right values of truth-telling, minimizing harm, independence and accountability, then newspaper mindsets must escape the prison of day-to-day crises spawned by business troubles.
-- Tim McGuire, ASU School of Journalism, former editor, Minneapolis Star Tribune.
"Fully 65% of adult internet users now say they use a social networking site like MySpace, Facebook or LinkedIn, up from 61% one year ago. This marks the first time in Pew Internet surveys that 50% of all adults use social networking sites.
The frequency of social networking site usage among young adult internet users under age 30 was stable over the last year – 61% of online Americans in that age cohort now use social networking sites on a typical day, compared with 60% one year ago. However, among the Boomer-aged segment of internet users ages 50-64, social networking site usage on a typical day grew a significant 60% (from 20% to 32%)."
An must-read for journalists who tweet but may not pay much attention to the latest legal trends.
“Statements on Twitter can form the basis of a defamation lawsuit just as much as any form of publication,” explained David Ardia, an assistant professor of law at the University of North Carolina. “It’s just sometimes with new technology, it takes a little longer for people to start to take what they read seriously enough — and more importantly for lawyers — to pay enough attention to start to bring lawsuits based on it.” (Poynter)
"News should be universally accessible across phones, tablets, and computers. It should be multilingual. It should be rich with audio, video, and elegant data visualization. It should enlighten, inform, and entertain people, and it should make them part of the story. All of that work will be open source, and available for others to use and build upon."
— Knight-Mozilla News Technology Partnership
Via Transparency, iteration, standards: Knight-Mozilla’s learning lab offers journalism lessons of open source » Nieman Journalism Lab
The company that produced the spiffy dataviz of breaking tweets about binLaden's demise takes a new deep look at of Al-Jazeera English, BBC News, CNN,The Economist, Fox News and New York Times twitter followers.
Among the findings:
+ Engagement can be read in clicks: The Economist has a highly active and engaged audience in terms of both clicks/Tweet and Retweets/Tweet, suggesting a high level of alignment between content posted and attention users are willing to provide.
+ Audiences differ in their willingness to consume and share information on Twitter: Al-Jazeera’s audience is the most active in terms of publishing and retweeting content on Twitter, while the Fox News audience generates substantially more clicks from its audience.
+ A large number of Followers doesn’t necessarily translate into action: Despite being the largest account, the New York Times garners the fewest clicks per Tweet when audience size is normalized and earns many fewer retweets when compared to accounts that are much smaller.
+ Timing and topical interest matter when seeking attention: By arranging audience tweets into topic maps, we were able to visualize the flow of attention between topics of interest, across the different audiences.
Some key data points from Google on the mushrooming impact of mobile in the marketplace.
-- 85% of mobile devices will be web enabled by next year. -- Mobile search has grown 4x in the past year. -- 1 in 3 mobile searches have local intent. -- 30% of restaurant searches are from mobile devices. -- 59% visit a local store after searching it on the mobile web.
Google's SVP for America Sales sees enormous shifts sitll to come, with the web becoming pretty much ubiquitous thanks to mobile.
"We’ll get the web anywhere and everywhere. There will be over 10 billion mobile subscribers and 300 million internet-enabled televisions. This will increase appetites for non-traditional content, with half our screen time spent on social networks, UGC, citizen journalism and blogs."
Dennis Woodside predicts digital will get 40% of all ad dollars and "all retailers will go mobile. Couponing, circular spending and formats will migrate, with offers that are more targeted, personalized and accountable."
When it comes to content, consumers will be even more empowered and will increasingly turn to friends and social networks for counsel. "Brands that build web services that foster community and loyalty gain equity; those that rely solely on price and selection fade."
With a "deluge of information (that) could drown out the consumer," will come opportunities for content savvy intermediaries.
"Intermediaries will build business models on curating content and facilitating choices. Tomorrow’s services help answer questions about complex, value-added products and services such as, ‘Which lawyer within 20 miles of my home has expertise on tax issues in living trusts?’ The local and personal becomes more important."
Unsaid in this piece on BostonGlobe.com's use of "responsive design" on its new paywalled HTML5-based approach is it avoids the need for "responsive revenue sharing" with a certain Cuperinto-based company named after a fruit.
A huge move in the local online content space -- Google this morning announced it has acquired Zagat and will make its ratings "a cornerstone of our local offering." (And, as Tweeters are quickly noting, Google's proclamations that it's not a content company are ringing a little hollower now).
"After 346 tweets and 22,000 followers in three days, @NYTLive has gone dormant — for now.
@NYTLive sent more than 300 tweets, like this one, with the latest updates on Hurricane Irene. The Times’ new Twitter megaphone for in-depth, real-time curation of big news stories got its first test run this weekend for Hurricane Irene. What did the Times staff learn?"
The site launched with ten beta projects, including:
+ Community Hub: This dashboard better visualizes user-generated content. It features commenting stats and a comment feed and is soon to include a user’s Facebook friends’ comments and a graphical representation of commenting history.
+ TimesInstant: This mashup enables instant search results. The app uses “NYTimes Article Search API, auto-complete functionality and a few other tricks,” as described on the project page.
+ Times Skimmer: This is an HTML5 app that offers users the “experience of spreading out a newspaper and paging through it.” It even uses the same fonts as the printed paper — a first for Times developers.
(Fast Company) "The Online Campaign Ratings system, which rolls out later this month, promises to measure brand advertising online more like the way it measures brand advertising on television--by identifying which demographics actually see each ad.
"This will allow advertisers to make apple-to-apple comparisons between the new medium, whose impact on brand advertising has remained elusive, and the old medium, in whose powers brands have complete confidence. As a result, advertisers may finally be willing to invest more online, and possibly even pay more for the privilege." (via @Bill80)
1. Is the headline accurate? 2. Does it work out of context? 3. How compelling a promise does it make? 4. How easy is it to parse? 5. Could it benefit from a number? 6. Are all the words necessary? 7. Does it obey the Proper Noun Rule? 8. Would it work better as an explanatory headline? 9. Does it focus on events or implications? 10. Could it benefit from one of these 10 words? Top, Why, How, Will, New, Secret, Future, Your, Best, Worst.