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New Media, Multi-Media & Social Media
Analysis on new media development, multi-media content, multimedia tools, and social media
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How to build awareness using ONLY social media

How to build awareness using ONLY social media | New Media, Multi-Media & Social Media | Scoop.it
It may not be ideal, but neither is your shoestring budget—just make sure to know a few things going in.
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This article applies not only to social media, but also to all sorts of communications.

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What 9 Internet trends mean for PR

What 9 Internet trends mean for PR | New Media, Multi-Media & Social Media | Scoop.it
Smartphone use is up, Facebook is trending downward, and video is only getting bigger and bigger. Also, everything could change at any moment.
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Which infographic is right for you?

Which infographic is right for you? | New Media, Multi-Media & Social Media | Scoop.it
That’s right, there’s more to infographics than a scrolling image full of facts and figures. Different types of infographics are consumed differently.
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How to protect your brand's social media accounts | Articles | Home

How to protect your brand's social media accounts | Articles | Home | New Media, Multi-Media & Social Media | Scoop.it
Two corporate Twitter accounts were hacked this week. Here's a comprehensive guide to ensure your account isn't the next victim.
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Good tips in protecting your social media accounts

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Semiocast — Twitter reaches half a billion accounts — More than 140 millions in the U.S.

Semiocast — Twitter reaches half a billion accounts — More than 140 millions in the U.S. | New Media, Multi-Media & Social Media | Scoop.it
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For AP, Indonesia, Japan, Philippines and S Korea are the most active countries on Twitter.

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Study: Audiences favor press releases with visuals | Articles | Home

Study: Audiences favor press releases with visuals | Articles | Home | New Media, Multi-Media & Social Media | Scoop.it
Adding multimedia content can increase by nearly tenfold the likelihood that your online pitch will be opened and viewed.
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22 Ways To Create Compelling Content

22 Ways To Create Compelling Content | New Media, Multi-Media & Social Media | Scoop.it
This infographic demonstrates how to repurpose existing content in a different media format, get more bang from your archives, and reach new and different audiences in the process.
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New Edelman hire suggests big things for PR measurement | Articles | Home

New Edelman hire suggests big things for PR measurement | Articles | Home | New Media, Multi-Media & Social Media | Scoop.it
The world’s largest PR agency has created a distinct entity to focus on research and analytics with Michael J. Berland at the helm. The entire industry should take notice.
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The Art of Writing Great Twitter Headlines | Copyblogger

The Art of Writing Great Twitter Headlines | Copyblogger | New Media, Multi-Media & Social Media | Scoop.it
Twitter has become the place for sharing content links.
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What kind of links are people sharing on Twitter? | Articles | Home

What kind of links are people sharing on Twitter? | Articles | Home | New Media, Multi-Media & Social Media | Scoop.it
The most commonly shared links contain articles, according to a recent study. You’ll never guess the most common source for those articles.
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4 Critical Metrics You Won’t Find in Google Analytics

4 Critical Metrics You Won’t Find in Google Analytics | New Media, Multi-Media & Social Media | Scoop.it
Customer acquisition cost, average revenue per user, lifetime value, and churn are vital metrics for measuring the health of your business. You can segment them by line of business, product, cohort, marketing channel.
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12 traits of successful social media managers

12 traits of successful social media managers | New Media, Multi-Media & Social Media | Scoop.it
From voracious curiosity to a thick skin, certain attributes are crucial for survival in the online realm. Do you have what it takes?
ochan's insight:

Don't miss the excellent comment at the end of the article.

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Facebook Photo Sizes Cheat Sheet for Marketers: Apps, Ads, Albums & More

Facebook Photo Sizes Cheat Sheet for Marketers: Apps, Ads, Albums & More | New Media, Multi-Media & Social Media | Scoop.it
Vibrant, colorful photos drive more engagement. Use this guide to find the right dimensions, resolution, and file size for Facebook images to market your business with albums, cover images, apps, timeline photos, highlighted images, and more.
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Do People Watch Video Differently on Mobile Phones vs. Tablets? - eMarketer

Do People Watch Video Differently on Mobile Phones vs. Tablets? - eMarketer | New Media, Multi-Media & Social Media | Scoop.it
A study shows that consumers choose video content in part based on the device they’re watching on. Feature-length movies are the content type of choice for tablet viewing, while users tend to prefer user-generated content for smartphone viewing.
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Survey: 13 percent rate their company as ‘advanced’ in social media | Articles | Home

Survey: 13 percent rate their company as ‘advanced’ in social media | Articles | Home | New Media, Multi-Media & Social Media | Scoop.it
Most admit they need to learn more when it comes to social media. Find out the No. 1 social media goal and most popular platforms in this survey from Ragan/Nasdaq OMX Corporate Solutions.
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6 PR and social media predictions for 2013 | Articles | Home

6 PR and social media predictions for 2013 | Articles | Home | New Media, Multi-Media & Social Media | Scoop.it
A surge for LinkedIn, PR's mobile outreach, and a return to reliable reporting (even if it takes longer) are in the author's forecast for the coming year.
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Three Factors to Consider Before Launching Yet Another Infographic | Social Media Today

Three Factors to Consider Before Launching Yet Another Infographic | Social Media Today | New Media, Multi-Media & Social Media | Scoop.it
Am I the only one getting irked by infographics? They're certainly not a new way to present data or other information, but they've recently burgeoned in popularity.
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8 ways to persuade your boss to embrace social media | Articles | Home

8 ways to persuade your boss to embrace social media | Articles | Home | New Media, Multi-Media & Social Media | Scoop.it
Still trying to get your senior leaders to join Twitter or launch a blog? Follow this advice.
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Digital Marketing Best Practices MAPI: Manufacturers Alliance for Productivity and Innovation

Digital Marketing Best Practices MAPI: Manufacturers Alliance for Productivity and Innovation | New Media, Multi-Media & Social Media | Scoop.it
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SEO for PR: 6 ways to think strategically about your content creation | Articles | Home

SEO for PR: 6 ways to think strategically about your content creation | Articles | Home | New Media, Multi-Media & Social Media | Scoop.it
How to drive more eyeballs and social media shares and engagement to your content by adopting a performance-oriented mindset.
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3 easy ways PR pros should use YouTube | Articles | Main

3 easy ways PR pros should use YouTube | Articles | Main | New Media, Multi-Media & Social Media | Scoop.it
From video pitches to a personal crisis response, YouTube can help you woo customers and the media.
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How To Optimize Your Tweets To Increase Engagement — socialmouths

How To Optimize Your Tweets To Increase Engagement — socialmouths | New Media, Multi-Media & Social Media | Scoop.it
This infographic shows you a few ways to optimize your Tweets to get more people to engage, Retweet and click on them...
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ochan's comment, August 18, 2012 5:30 AM
Laura, thanks for rescooping.
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The Evolution of a Social Media | Visual.ly

The Evolution of a Social Media | Visual.ly | New Media, Multi-Media & Social Media | Scoop.it
This is a linear path or timeline followed by a generic social media user. It explores how a user evolves with passage of time.
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