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How to Write with Style: Kurt Vonnegut’s 8 Keys to the Power of the Written Word

How to Write with Style: Kurt Vonnegut’s 8 Keys to the Power of the Written Word | Online Masters in PR | Scoop.it
"The most damning revelation you can make about yourself is that you do not know what is interesting and what is not."

Kurt Vonnegut has
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A field guide to clients | Articles | Home

A field guide to clients | Articles | Home | Online Masters in PR | Scoop.it
Some clients are difficult—learn why, and what you can do about it.
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I Hate PR People: The Rules of Pitching Bloggers and Media

I Hate PR People: The Rules of Pitching Bloggers and Media | Online Masters in PR | Scoop.it
I hate PR people. The mass majority don't pitch well and end up offending more people than not. Here are seven rules for pitching bloggers and media for success
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The PR industry today looks an awful lot like advertising | Articles | Home

The PR industry today looks an awful lot like advertising | Articles | Home | Online Masters in PR | Scoop.it
If you’re selling directly to the consumer—as many PR departments are through social media—are you still a public relations professional?
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4 TED Talks All Brand Storytellers Must Watch via @PostAdvertising

4 TED Talks All Brand Storytellers Must Watch via @PostAdvertising | Online Masters in PR | Scoop.it
From the TED archives, here are four talks that offer unique insight into the world of storytelling, with takeaways for brands.
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From Courtship to Marriage: How Content Marketing Leads to Long-lasting and ... - Forbes

From Courtship to Marriage: How Content Marketing Leads to Long-lasting and ... - Forbes | Online Masters in PR | Scoop.it
Forbes
From Courtship to Marriage: How Content Marketing Leads to Long-lasting and ...
Forbes
Imagine two people going out on a first date.
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5 Surprising Marketing Trends for 2013 - Forbes

5 Surprising Marketing Trends for 2013 - Forbes | Online Masters in PR | Scoop.it
It feels like every January we see list after list of business forecasts for the year to come. More often than not these lists feel a bit repetitive and not all that inspiring.
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Pinterest Tips for Brands – Perfecting the Pin | Masters Public Relations

Pinterest Tips for Brands – Perfecting the Pin | Masters Public Relations | Online Masters in PR | Scoop.it
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How to Write with Style: Kurt Vonnegut’s 8 Keys to the Power of the Written Word

How to Write with Style: Kurt Vonnegut’s 8 Keys to the Power of the Written Word | Online Masters in PR | Scoop.it
"The most damning revelation you can make about yourself is that you do not know what is interesting and what is not."

Kurt Vonnegut has
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SEO 101: Video Marketing Strategy - Search Engine Journal

SEO 101: Video Marketing Strategy - Search Engine Journal | Online Masters in PR | Scoop.it
Search Engine Journal SEO 101: Video Marketing Strategy Search Engine Journal SEO Video 101 There's no doubt about it: A well-structured video marketing campaign is a great way to boost both your brand's awareness and your company's overall website...
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Your Social Media Marketing Checklist for 2013

As you prepare your goals for 2013, don't forget these important social media strategies for your business.
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22 Top Blogging Tools Loved by the Pros

22 Top Blogging Tools Loved by the Pros | Online Masters in PR | Scoop.it

Looking for exciting new tools to simplify the blogging experience? If so, keep reading.

 

We decided to get the scoop on today’s hottest blogging tools.

 

We asked 22 pros to share their favorite new finds.

 

Here are hot blogging tools used today by 22 social media pros.

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3 Important Benefits of Digital Public Relations (Infographic)

3 Important Benefits of Digital Public Relations (Infographic) | Online Masters in PR | Scoop.it
We have blogged quite a bit lately about digital public relations (PR) and the critical role it plays in the success of a digital marketing campaign.
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Pitching Notes Allows PR Professionals to Share Their Experiences ...

Pitching Notes Allows PR Professionals to Share Their Experiences ... | Online Masters in PR | Scoop.it
In a public relations professional's life there is always a moment when they have to contact a reporter for the first time to pitch an article or a piece of news. In order to do that, PR people do as much research as possible on that ...
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Accountability represents the greatest change in PR strategies over the past 25 years | Public Relations & Social PR Insight

Accountability represents the greatest change in PR strategies over the past 25 years | Public Relations & Social PR Insight | Online Masters in PR | Scoop.it
Confession time: It was all once based on the hope theory, this art of public relations. Public relations pros would craft a message we hoped would resonate with influencers -- such as media.
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How to Effectively Manage Client Expectations by @adriasaracino

How to Effectively Manage Client Expectations by @adriasaracino | Online Masters in PR | Scoop.it
Dealing with a problem client? Experiencing a breakdown in communication? Here are five tips to help manage client expectations and make everyone happy.
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10 Ways to Use Social Media to Promote an Event | Social Media Examiner

10 Ways to Use Social Media to Promote an Event | Social Media Examiner | Online Masters in PR | Scoop.it

Are you wondering how to promote an event with social media?

 

Whether you have a small local gathering or a large conference, social media can be used to get the word out in a powerful way.

 

In this article I’ll reveal 10 creative ways to use social media to increase your chances for a gangbuster event....


Via Jeff Domansky
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Jeff Domansky's curator insight, February 28, 2013 11:13 PM

Great tips from Social Media Examiner's Michael Stelzner.

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J.D. Power and Associates Reports: Poor Social Media Practices can Negatively Impact a Businesses' Bottom Line and Brand Image

J.D. Power and Associates Reports: Poor Social Media Practices can Negatively Impact a Businesses' Bottom Line and Brand Image | Online Masters in PR | Scoop.it
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The Content Marketing Formula: 70/20/10 | Social Media Today

The Content Marketing Formula: 70/20/10 | Social Media Today | Online Masters in PR | Scoop.it
According to Content Marketing Institute's latest report, brands struggle to balance two priorities in content production: frequency and quality. In a world where individuals need more than 10.4 sources of information when ...
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Could Facebook’s “Related Posts” and Graph Search Hurt Facebook Page Likes? | Masters Public Relations

Could Facebook’s “Related Posts” and Graph Search Hurt Facebook Page Likes? | Masters Public Relations | Online Masters in PR | Scoop.it
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3 Marketing Challenges from The Bachelor

3 Marketing Challenges from The Bachelor | Online Masters in PR | Scoop.it
3 Marketing Challenges from The Bachelor (3 Marketing Challenges from The Bachelor http://t.co/azWITzAD via @hensel)
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Facebook Wall Post Cheat Sheet (Infographic) | Masters Public Relations

Facebook Wall Post Cheat Sheet (Infographic) | Masters Public Relations | Online Masters in PR | Scoop.it
Quick guide to the type of Facebook posts with the highest engagement rates.
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#PRin2012: 12 Trends That Will Change Public Relations

#PRin2012: 12 Trends That Will Change Public Relations | Online Masters in PR | Scoop.it
With 2011 nearly complete, and thoughts (and client budgets) turning to the New Year, we continue our tradition of annual PR industry progno (#PRin2012: 12 Trends That Will Change Public Relations http://t.co/U3r3vTec...
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Evolving Your SEO: Moving Toward a Content Marketing Approach - Search Engine Watch

Evolving Your SEO: Moving Toward a Content Marketing Approach - Search Engine Watch | Online Masters in PR | Scoop.it
Evolving Your SEO: Moving Toward a Content Marketing Approach
Search Engine Watch
The great thing about this approach to content marketing is that it ensures automatically that content is search-aware and aligned directly to driving business needs.
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Make QR Codes Part of Your Mobile Marketing Plan | Masters Public Relations

Make QR Codes Part of Your Mobile Marketing Plan | Masters Public Relations | Online Masters in PR | Scoop.it
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INFOGRAPHIC: The State of Content Marketing in 2012 - Huffington Post (blog)

INFOGRAPHIC: The State of Content Marketing in 2012 - Huffington Post (blog) | Online Masters in PR | Scoop.it
INFOGRAPHIC: The State of Content Marketing in 2012
Huffington Post (blog)
The commonly used phrase content is king has never been more true in 2012 and for the future.
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