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How to Create Great Advertising with Storytelling | Smart Marketing Strategy

How to Create Great Advertising with Storytelling | Smart Marketing Strategy | Writing, Blogging & Storytelling | Scoop.it
Why storytelling is such an effective advertising technique and how to tell compelling stories in your smart marketing strategy.
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Writing, Blogging & Storytelling
Advance your PR career with an online Master's Degree in Public Relations
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Basic Website Usability Tips for PR Pros | Masters Public Relations

Basic Website Usability Tips for PR Pros | Masters Public Relations | Writing, Blogging & Storytelling | Scoop.it
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How to Make the Full Use of Google Authorship Profile

How to Make the Full Use of Google Authorship Profile | Writing, Blogging & Storytelling | Scoop.it
Google Authorship and Author Rank:Learn how to verify Google authorship and its importance in SEO.

Via Level343
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Level343's curator insight, March 1, 2013 4:23 PM

Just in case you've been living under a rock, here's another visit down Google's authorship road...

Neil Ferree's curator insight, March 2, 2013 5:06 PM

6 to 9 months from now if your http://bit.ly/RichSnippet is the source of awesome content that gets shared on the top socials by other "vetted" users • you've done yourself righteous

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Need Blogspiration? Here’s Where PR Pros Can Find Their Blogging Muse | Masters Public Relations

Need Blogspiration? Here’s Where PR Pros Can Find Their Blogging Muse | Masters Public Relations | Writing, Blogging & Storytelling | Scoop.it
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5 TED talks all brand storytellers must watch | Articles | Home

5 TED talks all brand storytellers must watch | Articles | Home | Writing, Blogging & Storytelling | Scoop.it
Gifted storytellers offer their insights into what makes a great story, and the author provides takeaways for communicators.
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5 Surprising Marketing Trends for 2013 - Forbes

5 Surprising Marketing Trends for 2013 - Forbes | Writing, Blogging & Storytelling | Scoop.it
It feels like every January we see list after list of business forecasts for the year to come. More often than not these lists feel a bit repetitive and not all that inspiring.
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The 10 Most Popular Writing Resources Being Used By Students

The 10 Most Popular Writing Resources Being Used By Students | Writing, Blogging & Storytelling | Scoop.it
According to Turnitin, these are the 10 most popular writing resources and sites that university and college students use in their writing.
OnlineMastersPR's insight:

For PR students - try slideshare.net & scribd.com. Stay far away from answers.com & answers.yahoo.com.

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The Ultimate Business Blogging How To Guide

The Ultimate Business Blogging How To Guide | Writing, Blogging & Storytelling | Scoop.it
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Tons of links to helpful articles

 

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Why Blogs Are Critical To Business 2013 | Heidi Cohen

Why Blogs Are Critical To Business 2013 | Heidi Cohen | Writing, Blogging & Storytelling | Scoop.it
While blogs have been around since the late 1990s (weblogs anyone?), they’ve started gaining increased importance for business.
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Facebook for Online PR - 3 Examples of Social Media Public Relations In Action | Mastering Facebook, Google+, Twitter

Facebook for Online PR - 3 Examples of Social Media Public Relations In Action | Mastering Facebook, Google+, Twitter | Writing, Blogging & Storytelling | Scoop.it
Picture this: your company has exciting news to share with customers, shareholders, suppliers and your target market.
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Blogging: Content Is Not King | Heidi Cohen

Blogging: Content Is Not King | Heidi Cohen | Writing, Blogging & Storytelling | Scoop.it

On blogs, format is king, not content. Without reading a word of content, 94% of people distrusted a site based on its format according to research of online health sites by Elizabeth Sillence, Pam Briggs, Lesley Fishwick and Peter Harris. Therefore, blog format commands readership while content converts visitors into loyal readers. Increase your blog’s trustworthiness and hence its readership by improving your blog format. Here are thirty-one elements to get your blog on track while ensuring your 360° brand is integrated into every aspect of your blog structure and content....


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Content Curation Guide for SEO - What, How, Why

Content Curation Guide for SEO - What, How, Why | Writing, Blogging & Storytelling | Scoop.it
Curation Content is a Content Marketing tactic that SEOs should learn and use. This guide will tell them all they need to know about Content Curation: what it is, how to do it, and why to do it for the highest benefit of their campaigns.

Via timethief
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timethief's curator insight, February 28, 2013 1:12 PM

Everything you every wanted to know about SEO and the five content curation types, aggregation and curation tools, and how to use them to attract readers and to generate sharing in social networks. 

Alan Keen's curator insight, April 10, 2013 7:12 PM

This is an excellent resource. If you've never considered SEO tactics like these then now would be a good time to start learning.

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Why Google+ Is the Best Social Platform for Content Marketers

Why Google+ Is the Best Social Platform for Content Marketers | Writing, Blogging & Storytelling | Scoop.it
Play along with me here for a minute. Imagine some drunk wandering down the sidewalk at 3 in the morning. He's got a cigarette dangling from his lip and
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Single on Valentine’s Day? It’s Not You, It’s Your Bad Grammar | Masters Public Relations

Single on Valentine’s Day? It’s Not You, It’s Your Bad Grammar | Masters Public Relations | Writing, Blogging & Storytelling | Scoop.it
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How to Create Great Advertising with Storytelling | Smart Marketing Strategy

How to Create Great Advertising with Storytelling | Smart Marketing Strategy | Writing, Blogging & Storytelling | Scoop.it
Why storytelling is such an effective advertising technique and how to tell compelling stories in your smart marketing strategy.
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Persuasive Storytelling – 4 Truths of Storytelling | Masters Public Relations

Persuasive Storytelling – 4 Truths of Storytelling | Masters Public Relations | Writing, Blogging & Storytelling | Scoop.it
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7 secrets of a master digital storyteller — Get In Front Communications

7 secrets of a master digital storyteller — Get In Front Communications | Writing, Blogging & Storytelling | Scoop.it
Is your company embracing the power and influence of #storytelling as a #marketing and #branding model? http://t.co/uYJcJTAV
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42 Content Marketing Ideas for 2013

42 Content Marketing Ideas for 2013 | Writing, Blogging & Storytelling | Scoop.it
Many marketers are searching for innovative ideas for 2013. In that spirit, here's a list of content marketing ideas you may want to execute for next year.
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