Well explained what Social Discovery is. Agree this is interesting for B2B too "Viral marketing is already a thing from the past, proven and tested by many both in B2C and B2B marketing. However, some of us have begun to think about the future – and take action. Let’s have a look what a newly hyped buzzword – Social Discovery – is going to bring to the B2B professional space. Let me introduce you to ‘social discovery’ and how it can dramatically enhance social media for professionals and B2B."