The reliance on content in marketing strategies has been phenomenal, and this leaves us to realize the importance of email. E-mail was and will remain a critical passage for tailored content to be shared with clients, colleagues, and prospects. Yes, social media can greatly communicate one’s expertise to the public, but it will never replace the significant function of e-mail marketing in sales lead generation.
It’s about time you give some love to Google+, a social media platform set to attract more people not only because of its new dressed up interface, but also by the recent features added.
Google+ is obviously betting big on photos as it launches its ability to “auto awesome” images uploaded to it. Its mobile app came through with its refreshing updates as well. All in all, it has been a very active month for Google+ and the new wave of features is projected to increase its social networking share.
Now here’s an infographic ready to turn anyone who’s willing to make the jump an instant Google+ savvy user.
Twitter Tips Top 10 Twitter Tips If you are asking yourself these questions: What does Twitter do…and is it for me? Where do I start and who will I follow, who will follow me? What do I post on Twitter, and how long will it all take?
Sigrid de Kaste's insight:
Still under-rated and undervalued as a great online tool...
Business 2 Community How to Create a Google Plus Page that Drives Traffic to your Website Business 2 Community How to Create a Google Plus Page that Drives Traffic to your Website image g 300x3002 The latest stats show Google Plus has 359+ million...
"While the email newsletter model has changed and adapted to the times, it’s continued to thrive. People love curated content, and they appreciate the lean-back experience of having interesting information delivered to them." Pete Sheinbaum the former CEO of Daily Candy offers some guidelines.
McDonald’s is launching its first mobile advertising campaign that leverages Facebook and Twitter to serve up a rich media experience as part of a multichannel marketing push to promote a new line of chicken wings.
More and more, cops are using social media as a tool to investigate crimes and reach out to their communities. And it's not just a fad of funny tweets or YouTube surveillance videos — some are saying it's becoming a necessary tool for policing.
Sigrid de Kaste's insight:
What a 'cool' idea for Police to tap into Social Media!!
While we don't share as much personal information on YouTube as on other social networks, if you're conscious of online privacy, you may want to take a look at your privacy settings See also: How to Lock Down Facebook Privacy We've taken a quick...
Recently, Search Metrics released a white paper on their findings for Google’s SEO Ranking Factors in 2013. It displays the correlation between particular metrics such as ‘Facebook Likes’ and ‘Backlinks’ and the rank ability of a page within Google.
Also available in the 70 page document are comparisons with 2012’s data, where that data is available. Not to many marketers surprise, a lot has changed. According to Search Metrics, it’s time to get social! In this article I graze upon some of the most important areas as well as my thoughts on what Google is playing it – for better and worse.
The data from search metrics is based on research and is not 100% factual. Nor are my opinions factual, but rather opinions and statements based on what I believe to be happening.