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Rescooped by Jacki Delecki from Tips And Tricks For Pc, Mobile, Blogging, SEO, Earning online, etc...
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Five Things You Didn’t Know About Google+ for Business!

Five Things You Didn’t Know About Google+ for Business! | online marketing | Scoop.it

Since its beginnings, Google+ has had the unfortunate label of being like a step child in the social media family. Social network titans like Facebook and Twitter have always been more popular in the past for individuals and businesses alike.

But for anyone with an online business who wants their presence made online, Google+ has actually become a necessity for online marketing.

So, if you are running a new business and are overlooking your Google+ account, it’s probably because you assume that little to no value can come of it. But that’s the furthest from the truth; Google+ can make a big difference in your overall Google rankings, as well how you engage your target customers.

1) Creating a business page can improve your search appearance:

Have you ever looked up a business you were curious in, and saw the large rich snippet image appearing to the right of the screen? This is all tied to how Google finds your business, which can be easily modified when you create a Places for Businesses page [...]


Via Arun Prasath
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Rescooped by Jacki Delecki from The MarTech Digest
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3 SEO Success Factors for 2014 - Search Engine Watch | #TheMarketingAutomationAlert

3 SEO Success Factors for 2014 - Search Engine Watch  | #TheMarketingAutomationAlert | online marketing | Scoop.it
What will successful SEO look like in 2014? It will mean allowing your audience to help you build a local presence; building a community, a socialized brand; and optimizing an experience for those who are mobile and content hungry.

 

Conclusions...

 

Quick takeaways:

Don't build a local listing. Allow your audience to help you build a local presence.Don't build a brand. Build a community, a socialized brand, one that can keep your audience in tune with you in real-time.Don't just optimize a site. Optimize an experience for those that are mobile and content hungry.
Via marketingIO
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marketingIO's curator insight, October 14, 2013 10:26 PM

If Penguin taught us anything, it's that SEO is so damn fluid. It has also taught us to stick with the basics, and you can add these 3  factors to the mix.