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CristinaSkyBox: Sites For Educators

CristinaSkyBox: Sites For Educators | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it

Via Ana Cristina Pratas
Juan Manuel Sánchez Vargas's insight:

El talento no es nada sin concentración y resistencia.

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Betina Astride's comment, July 15, 2013 8:16 AM
;)
Katie Frank's curator insight, August 25, 2013 11:01 AM

Fantastic resource!

Lori Wilk's curator insight, December 27, 2013 12:12 PM

I like this quote. New sites have been launched since this article was written but it's a good starting point in your research  of  educational sites to explore.

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Online Learning: More Than Just a MOOC #SPANISH
Aprendizaje Online Learning más que un MOOC (massive open online course)
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Sitios web para aprender a dibujar

Aprender a dibujar se compone en una gran parte de mucha voluntad y de un considerable talento innato, pero encontrar tutoriales online y guías apropiadas para

Via Andrés Galvis Triviño
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Dibujario: Fernando de Pablo: El graphic recording más allá de las fronteras y las lenguas.

Dibujario: Fernando de Pablo: El graphic recording más allá de las fronteras y las lenguas. | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it

Aprendiendo sobre graphic recording en el bog de Fernando de Pablo. Las 10 razones por las que te atrapa.


Via Marta Torán
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Ideas para dibujar y pintar con herramientas TIC | Nuevas tecnologías aplicadas a la educación | Educa con TIC

Ideas para dibujar y pintar con herramientas TIC | Nuevas tecnologías aplicadas a la educación | Educa con TIC | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it

Lucía Álvarez publica un artículo en EducaconTIC sobre recursos y herramientas para aprender y enseñar a dibujar.

El proyecto "Aquí pintamos todos". Herramientas TIC. Artistas.

¡Buenísimo!


Via Marta Torán
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¿Estudia en Internet sin distraerse?

¿Estudia en Internet sin distraerse? | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it
Internet está repleto de gratificaciones inmediatas para procrastinar y perder el tiempo. Estudiar online supone un esfuerzo de concentración para luchar contra todo tipo de distracciones digitales. Las plataformas de e-learning experimentan con diseños anti dispersión.

Via Juan Jesús Baño Egea
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Documentos de texto en proyectos de trabajo colaborativo.-

Documentos de texto en proyectos de trabajo colaborativo.- | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it

Hay veces, especialmente cuando los documentos son muy extensos, en que nos cuesta encontrar alguna parte que, o bien queremos recalcar, o bien hemos leído en otro documento que no es nuestro y nos ha parecido interesante.
Este hecho se intensifica cuando estamos llevando a cabo un proyecto colaborativo.
O simplemente, porque queremos movernos rápidamente dentro del documento generando partes diferenciadas con diferentes epígrafes.
Para ello disponemos de una herramienta en Google Docs conocida como bookmark en inglés y marcadores en castellano.


Via Mauricio M. Escudero
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Raquel's curator insight, September 27, 11:58 AM

agregar su visión ...

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3 extensiones para mejorar el diseño de Wikipedia.-

3 extensiones para mejorar el diseño de Wikipedia.- | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it

Wikipedia lleva 4 años sin cambiar su diseño, y aunque el actual es muy funcional, podría ser más amigable con el usuario, pero gracias las extensiones de los navegadores podemos cambiar el diseño de Wikipedia e incluso añadirle funciones extra. Existen decenas de extensiones, pero aquí encontrarás las 3 extensiones para mejorar Wikipedia que me parecieron más interesantes.


Via Mauricio M. Escudero
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Demibooks® Composer - for iPads

Demibooks® Composer - for iPads | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it
Get Demibooks® Composer on the App Store. See screenshots and ratings, and read customer reviews.

Via Ana Cristina Pratas
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Ana Cristina Pratas's curator insight, September 13, 11:41 AM

FEATURES


• Portrait or Landscape layout options
• Add images and audio from iTunes, Dropbox or the Photos app
• Rich media library with thumbnails
• Add or create text
• 5 Particle Effects
• Set up complex behaviors in Effects Editor through series of If-Then statements
• Quickly build and organize pages, navigation, and table of contents
• Add web links
• Apply motion, functions and waits (delay) to media
• Make objects draggable or have them react to the accelerometer via Physics
• Preview directly on the iPad
• Import/Export books via iTunes
• Share or publicly publish your finished app
• Backup to iPad

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Video note & messaging for collaboration

Video note & messaging for collaboration | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it
Vidopop is a free service that lets you send and receive video messages instantly, watch and interact live or later.

Via Ana Cristina Pratas
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Ana Cristina Pratas's curator insight, September 13, 11:37 AM

Interesting for teachers to use in blogs or add to a LMS

Nancy Evans's curator insight, October 6, 3:59 PM

Video and audio messaging is a fast way to assess student work - post to a learning management system.  See also Voci, Jing and Vocaroo - all free and web-based.

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Creating Simple Websites With Keynote (video)

http://macmost.com/e-1029 You can use Keynote to build a simple multi-page website. When you export as HTML, the resulting files can be uploaded to a web hos...

Via Ana Cristina Pratas
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marc augier's curator insight, September 20, 1:15 PM

The great thing I learned is that you can set KeyNotes so that only the links are active. Then, you get an hypertext presentation instead of a pile of slides.

RPattinson-Daily's curator insight, September 20, 2:38 PM

Only for any Apple computers

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Guide to Google Apps for the iPad - Infographic

Guide to Google Apps for the iPad - Infographic | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it

Via Ana Cristina Pratas
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Sally Tilley's curator insight, September 12, 12:00 AM
Thanks for sharing!
Ness Crouch's curator insight, September 13, 4:02 PM

This infographic is useful because of the ideas for how it should be used and how it can be used.

Sarah Ogden's curator insight, September 15, 10:24 PM

Terrific for getting our new users organized! 

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The Secrets to Writing an Attention-Grabbing Blog Post [Infographic]

The Secrets to Writing an Attention-Grabbing Blog Post [Infographic] | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it

Do you know what elements go into a great blog post? Get the inside scoop here.


Via Lauren Moss
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Nine0Media's curator insight, April 16, 11:55 AM

#Wordpress #Nine0Media

Susan Kay Daniels's curator insight, July 18, 7:09 PM

This infographic gives us invaluable and extensive information to make our blog posts stand out and be noticed. A lot of work went into this - just check out the sources!

Warmly,

Susan

ManufacturingStories's curator insight, August 15, 2:28 PM

For more resources on Social Media & Content Curation visit http://bit.ly/1640Tbl

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La Psicología de Vygotsky - Ángel Rivière [PDF] #librogratuito ~ #PedaLógica por @alaznegonzalez

La Psicología de Vygotsky - Ángel Rivière [PDF] #librogratuito ~ #PedaLógica por @alaznegonzalez | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it

No  os perdáis el ejemplar digitalizado de La Psicología de Vygotski de Ángel Rivière, que está descatalogado y que podéis descargar de forma gratuita  víaDialnet (no hace falta estar registrados)


Via Alazne González
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Alazne González's curator insight, August 7, 10:09 AM
Resumen 

Se presenta el contexto histórico y los antecedentes familiares, culturales y sociales en los que surge la figura de Vygotski y se hace una descripción minuciosa de su obra, de sus implicaciones y contribuciones a la Psicología Científica: su teoría sobre las funciones superiores en el hombre, la actividad instrumental como unidad de análisis de estos procesos superiores, los estudios sobre génesis y desarrollo de los procesos cognitivos y las variaciones culturales, la "zona de desarrollo potencial", sus aportaciones a la pedagogía y al estudio de las deficiencias, su teoría de la organización neurofisiológica, sus aportaciones a una teoría general del desarrollo y su teoría de la génesis del pensamiento verbal y la función reguladora del lenguaje. Se citan algunas críticas a Vygotski y se formulan algunas implicaciones teóricas no formuladas explícitamente en su teoría

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Pedagogía de la exigencia: el método que lanza a la fama a un joven profesor

Pedagogía de la exigencia: el método que lanza a la fama a un joven profesor | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it
Enseña en un liceo de París a chicos carenciados que la sociedad condena
a un fracaso al cual él no se resigna. Su decisión de volver a los métodos tradicionales da resultados y atrae la atención
mediática

Via Profesor Gaston Bustos, juandoming, Cristian Pérez
Juan Manuel Sánchez Vargas's insight:

¿Es necesaria la excelencia?

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Doodleacademy, un canal de vídeos para aprender a dibujar.-

Doodleacademy, un canal de vídeos para aprender a dibujar.- | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it

Dibujar es un arte que muchos llevan en la sangre desde que nacieron, aunque, como en la mayoría de los casos, requiere de entrenamiento constante para mantener los “motores en marcha” constantemente.

Existen muchos canales en Youtube creados para ayudar a dibujar, aunque pocos me han llamado tanto la atención como éste que os presento hoy: Doodle Academy.

Se trata de una colección constantemente actualizada de vídeos que nos ayudan a dibujar animales de todo tipo con un paso a paso que muchos agradecerán. En sus inicios también se dedicaban a enseñar a dibujar frutas y objetos, aunque parece que en los últimos meses el reino animal se ha hecho protagonista del tema.


Via Mauricio M. Escudero
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SyncSpace: Un pizarrón donde dibujar e interactuar con muchos colaboradores

SyncSpace: Un pizarrón donde dibujar e interactuar con muchos colaboradores | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it

SyncSpace provee un espacio en el que podrás dibujar en tu Tablet y acercarte mediante zoom a diferentes partes del dibujo, dándoles posibilidad a múltiples usuarios de colaborar en tiempo real y ¡ a distancia !  No necesitarás compartir ningún archivo, sino que estarás compartiendo el mismo pizarrón, agregando imágenes, textos y dibujos hechos a mano.


Via Cátedra UNESCO EaD
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Blended Learning | Common Craft

Blended Learning | Common Craft | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it

Via Dennis T OConnor
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Dennis T OConnor's curator insight, September 23, 5:24 PM

Blended learning has been going on in Library Media Centers for years.  Glad to see the concept is 'new again". 

Emilie's curator insight, September 25, 8:32 AM

Une explication simple du blended learning et de la classe inversée.

Becky Roehrs's curator insight, October 11, 4:06 PM

I love Common Craft videos. You have fun while learning about complex topics. I added many of their videos to my online Internet/Web fundamentals class.  Thanfully, they keep adding more choices!

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What do you want to do? Tech tools for teachers and learners

What do you want to do?  Tech tools for teachers and learners | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it

Via Shona Whyte
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Susan's curator insight, October 1, 2:54 PM

Great!

Helen Rowling's curator insight, October 1, 7:00 PM
A great reminder that there are many tools to discover. Take time to explore...
Begoña Picado's curator insight, October 5, 2:29 PM

Really helpful!

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34 Plataformas virtuales educativas gratuitas.-

34 Plataformas virtuales educativas gratuitas.- | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it
Amig@s lectores en este apartado he recopilado las plataformas virtuales también llamadas IMS, LMS, EVEA, LCMS ya que en la actualidad existen un gran número de ellas unas gratuitas, semi-gratuitas que te dan la opción de ser premium con algo de dinero y otras privativas, muchas de ellas en un principio eran de acceso gratuito pero solo para realizar pruebas luego se vendieron de forma privada con otros nombres entre los docentes de instituciones educativas como escuelas, colegios universidades, centros de estudios y demás.Se pueden utilizar para impartir un modelo de enseñanza en la actualidad como el M-Learning y/o B-Learning ambos modelos hijos del E-Learning.Desde el inicio de WEB 2.0 todas estas plataformas educativas LMS han evolucionado incluyendo nuevas herramientas colaborativas, como blogs, foros, wikis, chats, etc.Sin más les comparto estos 30 espacios para crear su plataforma de aprendizaje.

 


Via Mauricio M. Escudero
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Raquel's curator insight, September 27, 11:58 AM

agregar su visión ...

Dr. Juan Antonio García González's curator insight, September 27, 1:35 PM

agregar su visión ...

Tatiana Herrera's curator insight, October 7, 6:37 PM

Muy interesante conocer...

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12 principios que convierten una idea en realidad

12 principios que convierten una idea en realidad | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it

Via Maite SF
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105 Free Moodle Video Tutorials

105 Free Moodle Video Tutorials | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it
105 Free Moodle Video Tutorials! We know that you love Moodle. This is why we created the following list. Show your appreciation and share it with people interested in Moodle.

Via Ana Cristina Pratas
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Tools for Teachers to Create and Manage Interactive Maps

Tools for Teachers to Create and Manage Interactive Maps | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it
Using these map creation tools you can easily create and manage interactive maps.

Via Ana Cristina Pratas
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Susan Wegmann's curator insight, September 15, 9:10 AM

Several different tools for creating maps. Great use for Social Studies, Literature, etc.

Елена Гончарова's curator insight, September 18, 1:58 PM

добавить свой понимание ...

Filipe Cálix's curator insight, October 2, 6:52 AM

A esta lista parece só faltar o Zeemaps.

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Enhance Your Creativity Through Analytics

Enhance Your Creativity Through Analytics | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it
Think data analysis and creativity are mutually exclusive? Contributor Brian Massey explains how the two can and should work together.

Via Charles Tiayon, Yves Mulkers, Suvi Salo, juandoming
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Charles Tiayon's curator insight, September 18, 9:06 PM

“Addiction Torments Addicts and their Love Ones.” This is a headline that conversion optimization specialist Mike Perla tested for the website of an addiction treatment center. The control headline was, “A Place of New Beginnings.”

Both headlines required creativity. The first is a complete story in seven words. There’s an antagonist (the Addiction), a protagonist (the addicts and loved ones), and a central conflict of torment.

The control draws on primal memories of a time when mistakes can be put behind us. (Example courtesy of Which Test Won.)

Two headlines, each based on sound creative communication principles. Shouldn’t it be sufficient to pick one and move on?

As we will find out, one of these was a “better” creative than the other when considered along with the business purpose of the website.

An Abundance Of Good Creative Ideas

Much of the literature that I read on data analysis paints a false picture of the process. The picture is that of an eggheaded data scientist scanning spreadsheets and graphs for clues to questions not yet asked.

It seems that there is some kind of mutant marketer devoid of the right hemisphere of its brain – the hemisphere associated with symbolic thought and creativity – laboring away in front of a wall of screens searching for a needle in a digital haystack.

Left brain, Right brain

This is not the way things happen, even in an eggheaded company like ours.

When we do our analysis, we begin by coming up with creative ideas about why a particular part of a website is or is not working for the business. We have the same conversations heard in companies and agencies the world over.

  • What if we changed the headline or image?
  • What if we changed the call to action on the button?
  • What if we reduced the number of fields in the form?
  • What if we made the free shipping message more evident?
  • What if we redesigned this page completely?

Like any well-trained designer or writer, we stretch ourselves creatively. We look for “corner cases,” or extreme changes. We try to incorporate non-intuitive thinking, pulling ideas out of left field and putting them on the pitcher’s mound.

In the end, we end up with a long list of good creative ideas for making a website more interesting, more engaging, better at communicating and better at making money.

Without some way of sizing these ideas up, we must simply pick the ones we like best and run with them.

A Dearth Of Data

Like the image of our eggheaded data scientist sitting in a room covered with monitors, there is a similarly false image of marketing creatives. It is the Mad Men image of bright people sitting around coming up with great ideas until BOOM the right one emerges.

To be fair, these ideas are often based on research, traditionally self-reported research such as focus groups. Unfortunately, when we are asked to explain why we buy something, we tell lies. This is human nature and a discussion for another day.

Today, the creative process is backstopped by a search for evidence. For any creative idea there is now a fossil record that can be accessed in the form of web analytics.

There are two primary kinds of analytics you can use to validate your creative ideas:

1. Behavioral analytics like those delivered by Google Analytics and Adobe SiteCatalyst. These tools track the page-to-page behavior of visitors en masse.

Behavioral data tells us how visitors navigate across our website from entry to exit.

2. User interaction analytics like those delivered by Crazy Egg and ClickTale. These tools use heatmaps and session replays to uncover the way visitors interact with specific pages.

 

User interaction analytics tell us where visitors click on a page and how far they scroll.

With these tools, we can look for evidence that our creative ideas will make a difference.

From Creative To Proof

An online business owner recently lamented, “We have the best prices and free shipping. Why aren’t people buying from us? Do I need to put up a neon sign telling them to just buy?!” In exasperation, this is exactly what he decided to do. In scientist terms, his hypothesis is, “If I make my call-to-action button more noticeable, more visitors will buy.”

How would we find evidence that the call-to-action button is the issue?

For most e-commerce sites, the “Add to Cart” or “Add to Bag” button is found on the product detail page, or just Product Page.

We can look at our behavioral database to speculate on two questions: Are visitors serious about buying? If so, are they confounded by our call-to-action?

It just so happens that our analytics packages are equipped to tell us these two things.

Google Analytics lets us look at just product pages for clues to support our creative.

In the above table, we see from the first column that the product pages represent 20.35% of all page views on the site. The other 80% will be on the home page, on category pages and on landing pages.

The third column of numbers gives us an average of the time visitors spend on product pages. It’s higher the average time spent on all pages of the site, so visitors aren’t whizzing past these pages, but they aren’t lingering, either.

The seventh column, % Exit, tells us that 17.88% of visits end on these pages. This number is below the site average, but why is this the terminus for 18% of visitors? Are our prices too high? Is our description poor or our pictures wanting? Is our call-to-action button not being seen?

The sixth column shows a bounce rate considerably higher than the site average. This means that 61.77% of visitors are leaving after seeing this page. We can deduce from this that visitors coming to this page directly aren’t being grabbed.

There is some evidence that these pages are not performing at their peak. The high bounce rate and average exit % tell us we can be doing better.

Do we see something in the way visitors are interacting with the site that we should pay attention to?

A scrollmap tells us how our visitors are scrolling.

A scroll map is one report presented by click-tracking software. The “hotter” the shaded color, the more eyes are seeing it. Where it is cool green and blue, we can be sure few are getting the chance to see that information.

Our example scroll map is typical of many of them. It’s hot near the top, but quickly gets cool “below the fold.”

The Add to Cart button is seen by a large percentage of visitors.

So, where is our call-to-action button? It’s right in the middle of a band of high attention. Hmmm. Our hypothesis that making the Add to Cart button bigger and brighter isn’t holding up too well. One thing is for sure: if we change the Add to Cart button, many people will see it.

There is something else that we see from this scroll map, though. There, in a sea of blue near the bottom of the page is a very important piece of information: “Free Shipping.”

Free shipping won’t work for you if nobody knows about it.

This tells us that there may be a better creative hypothesis available: “If we mention free shipping somewhere in the hot part of the page, more people will see it and are more likely to buy from us.”

Which should we test first? There is more “evidence” in the scroll map report that the free shipping offer is being missed by visitors than the “Add to Cart” button. I would test the free shipping hypothesis first.

Other Sources Of Proof

There are many other places we could look to bolster our hypothesis.

  • Search live chat transcripts for the word “shipping” or “free shipping.”
  • Survey our competition to see if they are offering free shipping.
  • Ask our customer service folks if they get questions about free shipping often.

Every “creative” idea can be verified or disproved by a dedicated search for proof.

When The Data Don’t Exist

I don’t know if Mike Perla had analytics evidence to support his headline hypothesis. But we know he decided to collect the data to support it.

He did a split test.

You can look at testing as a way to collect data about your hypothesis. The data from a split test is very convincing.

What did Perla find in his test?

The story headline (“Addiction torments addicts and their loved ones”) increased conversions by a whopping 184% over “A Place Of New Beginnings”.

To summarize, we can use analytics, click-tracking and other analytics data to help us choose what to test. Then we use split testing to provide the kind of data that is hard to argue with.

This is how the creative design process is supported and guided by data. Both are necessary. Designers and writers can be supported in their creative decisions by data created by the people they are designing and writing for.

What creative ideas do you need data for? Let me know in the comments and I’ll tell you where to look for support.

Hear this column

Enhance Your Creativity Through Analytics

Marc Prunier's curator insight, September 21, 3:55 AM

Improvisation, musique , art, bricolage, intuition, inspiration... sont nécessaire dans les approches big datas.

 

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Curación de contenidos. Efectividad y desinfoxicación

Curación de contenidos. Efectividad y desinfoxicación | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it
La curación de contenidos o “content curation” es una técnica que ha revolucionado completamente el panorama online.

Via Ramon Aragon
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Can I Use This Picture- A New Wonderful Flowchart for Your Class ~ Educational Technology and Mobile Learning

Can I Use This Picture- A New Wonderful Flowchart for Your Class ~ Educational Technology and Mobile Learning | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it

Via Marta Torán, Inma Contreras, Alazne González
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Marta Torán's curator insight, August 7, 3:55 AM

Sobre imágenes y derechos de copyright

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CristinaSkyBox: Sites For Educators

CristinaSkyBox: Sites For Educators | Online Learning: More Than Just a MOOC #SPANISH | Scoop.it

Via Ana Cristina Pratas
Juan Manuel Sánchez Vargas's insight:

El talento no es nada sin concentración y resistencia.

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Betina Astride's comment, July 15, 2013 8:16 AM
;)
Katie Frank's curator insight, August 25, 2013 11:01 AM

Fantastic resource!

Lori Wilk's curator insight, December 27, 2013 12:12 PM

I like this quote. New sites have been launched since this article was written but it's a good starting point in your research  of  educational sites to explore.