Content Curation has been hijacked and has been sold as a cheap and easy solution for content marketers plagued by the growing problem of how to produce more quality content within tighter and tighter time constraints. But, just
The portion of the population that haven't bought from you or your competition yet is not waiting for a better mousetrap. They're not busy considering a, b and c and then waiting for d. No, they're not in the market....
According to MarketingSherpa research, almost three quarters of all B2B leads are not sales-ready. This is where lead nurturing campaigns come into play. Read on for more information how lead nurturing can help in the complex B2B sale.
Google+ content is slowly — but very surely — expanding its footprint inside of Google.com’s main search results. The latest integration comes via the rel=author tag that Google’s been supporting since the summer.
Content is pretty much everything online. If you have a single-page site, you have content. If you have a blog, you are publishing content. If you have social media accounts, you're publishing content.
There’s a funny saying circulating with marketers right now on the current state of Big Data: “Big Data is like teenage sex: everyone talks about it, nobody really knows how to do it, everyone thinks everyone else is doing it, so everyone claims they are doing it.”
Barbara Kremers's insight:
The promise of Big Data is significant and many predict that 2014 will be a breakthrough year for Big Data marketing. Yet many companies struggle with Small Data, let alone Big Data.
Strategy - Marketing automation offers five main opportunities to improve ROI and drive revenue. Are you taking advantage of them? Learn how marketing automation can help you segment leads, improve conversions, and ...
Content - Professional services companies that generate a large proportion of business leads via online sources grow faster and more profitably than firms without such lead capabilities, according to a new study ...
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.