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The Future of Marketing and The 14 Types Of Influencers [Infographic]

The Future of Marketing and The 14 Types Of Influencers [Infographic] | Online Journalism | Scoop.it
It’s no secret that today’s constantly connected consumers have grown distrustful of – or flat out ignore – traditional advertising, and that marketers need to adapt. A paltry 24 percent of online ...

Via Ron Sela
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Ron Sela's curator insight, September 18, 2013 7:07 AM

The Future of Marketing and The 14 Types Of Influencers [Infographic]

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Teaching Social Media to Future Journalists

Teaching Social Media to Future Journalists | Online Journalism | Scoop.it
The Social Media for Journalism Curriculum is about teaching social media to future journalists to enhance their reporting and build their personal brand.
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Nothing like printed Instagram photos to bring...

Nothing like printed Instagram photos to bring... | Online Journalism | Scoop.it
Nothing like printed Instagram photos to bring social media full circle #ebaynow (Photo: Nothing like printed Instagram photos to bring social media full circle #ebaynow http://t.co/FtKgw3kd5O)...
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Huffington Post to end anonymous comments

Huffington Post to end anonymous comments | Online Journalism | Scoop.it
Arianna Huffington said the time has come to put names to commenters — at least on the Huffington Post.
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Chirpify, A Service That Lets You Shop By Replying “Buy” On Social Media, Raises $6M Series A | TechCrunch

Chirpify, A Service That Lets You Shop By Replying “Buy” On Social Media, Raises $6M Series A | TechCrunch | Online Journalism | Scoop.it
Chirpify, a startup aiming to simplify online commerce by bringing them to the platforms where people congregate, like Twitter, and more recently Facebook, and Instagram, has raised $6 million in Series A funding.
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The need for critical science journalism | Science | theguardian.com

The need for critical science journalism | Science | theguardian.com | Online Journalism | Scoop.it
Jalees Rehman: Too much contemporary science writing falls under the category of 'infotainment'
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Social media and the early career historian

Social media and the early career historian | Online Journalism | Scoop.it
Earlier this week, a number of #twitterstorians had a debate on Twitter about the role of social media in helping early career academics.  So, does having a Twitter account actually help you to get...

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Dr. Susan Bainbridge's curator insight, August 4, 2013 1:11 AM

This article states the reality of finding a position in HEI but also points out the chronic attitudes in HEI that resist progress.

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Data journalism awards 2013: get the full shortlist | News ...

Data journalism awards 2013: get the full shortlist | News ... | Online Journalism | Scoop.it
Find out who has been shortlisted for the 2013 DJAs.
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That's Not How You Use That: Shooting Video in Portrait Mode - Wired

That's Not How You Use That: Shooting Video in Portrait Mode - Wired | Online Journalism | Scoop.it
Wired
That's Not How You Use That: Shooting Video in Portrait Mode
Wired
Video should be shot and viewed in landscape mode — that's the “long way” instead of the “tall way,” the orientation that mimics your HDTV screen.
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When one image is worth a thousand tweets - CNN

When one image is worth a thousand tweets - CNN | Online Journalism | Scoop.it
When one image is worth a thousand tweets
CNN
It's also a window into how she'll communicate: with apps and texts and instant images and video.
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How to Build and Measure Social Media ROI - HootSuite Social Media

How to Build and Measure Social Media ROI - HootSuite Social Media | Online Journalism | Scoop.it
Discover the 3 essential steps that Tent Social took to measure social media ROI with STOCK Restaurant. (What is “Social Media ROI” and how can you use it to measure success with social?
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Ramnath Goenka Excellence in Journalism debate: Who's afraid of social media?

Ramnath Goenka Excellence in Journalism debate: Who's afraid of social media? | Online Journalism | Scoop.it
At Ramnath Goenka Excellence in Journalism debate, a panel of experts explored the pros and cons of social media and its implications on democracy. (Ramnath Goenka Excellence in Journalism debate: Who's afraid of social media?
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How to Use Google+ for Business

How to Use Google+ for Business | Online Journalism | Scoop.it

Are you using Google+ to promote your business?

 

This week I published the post ‘How to Find Your Very Own Best Time to Share on Facebook’ so that the recent decrease in Facebook reach (due to the algorithm change) can be improved. Another way to make sure that this change doesn’t affect your website or your business too much is by stepping up your efforts on other networks like Twitter, Linkedin, Pinterest, Google+, etc. I have covered several tips on how to use Pinterest and other social media, but I haven’t written much on Google+ on this blog so here’s a great infographic by BlueGlass on how to use Google+ for business which is loaded with a lot wonderful tips…


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Jeff Domansky's curator insight, January 2, 2014 1:19 AM

Mitt Ray shares basic tips to help business use Google Plus.

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» How the Different Forms of Social Media Benefits a Business

» How the Different Forms of Social Media Benefits a Business | Online Journalism | Scoop.it
There are many different forms of social media, all of which provide numerous benefits to businesses. Find out what these are and start implementing them now.
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The International Social Media Landscape 2013 [INFOGRAPHIC] - AllTwitter

The International Social Media Landscape 2013 [INFOGRAPHIC] - AllTwitter | Online Journalism | Scoop.it
The International Social Media Landscape 2013 [INFOGRAPHIC] (The International Social Media Landscape 2013 [INFOGRAPHIC] http://t.co/QLoVZ8b9hb)
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Editor & Publisher ®

Editor & Publisher: How Two Young Journalists are Highlighting Longform Journalism Written... http://t.co/RelnOJ4rmy #journo #journalism
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10 Skills of the Ultimate Social Media Marketing Monster

10 Skills of the Ultimate Social Media Marketing Monster | Online Journalism | Scoop.it
You don't earn the title of the ultimate social media marketer unless you have monster skills. What kind of skills are we talking about to become a social media monster? What kind of plans and strategies are necessary for success?

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Ron Sela's curator insight, August 5, 2013 3:18 AM

10 Skills of the Ultimate Social Media Marketing Monster

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Committing Acts of Journalism - Huffington Post

Committing Acts of Journalism - Huffington Post | Online Journalism | Scoop.it
Committing Acts of Journalism
Huffington Post
The question of who is and who isn't a journalist should no longer be in question. Modern methods enable modern reporting.
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Must-reads of the week - Columbia Journalism Review (blog)

Must-reads of the week - Columbia Journalism Review (blog) | Online Journalism | Scoop.it
Must-reads of the week
Columbia Journalism Review (blog)
Bradley Manning and journalism, Reza Aslan and Fox News, Sunil Tripathi and Reddit. By The Editors · Facebook · Twitter; Email; Print · One Page.
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Newspapers will never die - The Albany Herald

Newspapers will never die - The Albany Herald | Online Journalism | Scoop.it
Newspapers will never die
The Albany Herald
I cannot think of a time in my life when newspapers were not present.
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Visual Storytelling: Using the Right Social Media Photos to Increase Customer Engagement

Visual Storytelling: Using the Right Social Media Photos to Increase Customer Engagement | Online Journalism | Scoop.it
When it comes to using social media to promote your company, the popular cliché, “a picture is worth a thousand words” is spot-on.

Via Dr. Susan Bainbridge
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Yujue Wang 1250401's comment, August 16, 2013 8:00 PM
As the cliché said, “a picture is worth a thousand words". Putting quality picture can be a better way to demonstrate a company than a thousand words of story. This article illustrates five key points of how to make a right picture on social media to promote customer engagement. But I have one thing to add up. I think it is important to company to be honest. From a customer's view, it is more important to see a picture that can honestly show what the product is rather than see a mass of fancy pictures that has been photoshopped. The "right picture" is not only producing the best-looking picture to catching consumers’ eyes nut also delivers facts to customers. For example, sometime I bought something from online shopping site, but when the product delivered, I found it was not the same thing shows on the website picture, and most of time I may complain but I never back to that store again. So from a customer’s view, I would like to engage more with a company that tell me the truth and this is also a good way to increase customer engagement for a company.
Jessie Shi's comment, August 22, 2013 5:20 AM
Catrina Yang: I totally agree with you. Photo is obviously a good way for the company to promote its product/service because a good picture is worth a thousand words. Photo is everywhere nowadays, billboards and posters on the street, apps in smart phones and tablet PC. Company should use the appropriate photo to present its features which can improve the customer engagement
Matilda Alisi's comment, August 22, 2013 7:55 AM
Catrina Yang: pictures or images are a great way in engaging consumers however not any photo will do instead the photo or image you choose to use should always relate back to the message you are trying to get across to your consumers about your product or service you have on offer. as the cliche goes "a picture is worth 1000 words" this is true many people can engage an relate more visually compared to reading a article or blog about a product. This is a good article on the importance of customer engagement.
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How will Google Glass change journalism? | Scobleizer

How will Google Glass change journalism? | Scobleizer | Online Journalism | Scoop.it
Google Glass could have a transformative effect on journalism, especially as we watch Tim Pool from VICE use Google Glass to report on Turkish protests. But it's important to examine the shortfalls as well as all the great new ...
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After Leveson - is citizen journalism the answer? | Media ...

After Leveson - is citizen journalism the answer? | Media ... | Online Journalism | Scoop.it
Conference to discuss whether bloggers are the future, plus press regulation.
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Interesting topic!

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How Can You Identify Influencers with Social Media? - Business 2 Community

How Can You Identify Influencers with Social Media? - Business 2 Community | Online Journalism | Scoop.it
RT @PerfectJulia: How Can You Identify Influencers with #SocialMedia? - http://t.co/gbyp5N8CEi

Via Dr. Susan Bainbridge
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Rim Riahi's curator insight, August 5, 2013 1:54 AM

Influencers have always been a coveted entity in marketing and advertising. For the obvious reason that they influence people. But all of us cannot afford the Kardashians to tweet for us. Thankfully, social media has spawned new influencers, who will engage you and happily promote your tweets every now and then, once they know you well enough and trust you

Randy Hilarski's comment, August 21, 2013 11:55 AM
The Mediapreneurs of today will be a big chunk of the celebrities and influencers of tomorrow.
Randy Hilarski's curator insight, August 21, 2013 11:56 AM

The Mediapreneurs of today will be a big chunk of the celebrities and influencers of tomorrow.