Strategic Influen...
Follow
Find
4.1K views | +6 today
 
Scooped by Ron Sela
onto Strategic Influence Marketing
Scoop.it!

All Things Workplace: 5 Ways To Increase Your Influence

All Things Workplace: 5 Ways To Increase Your Influence | Strategic Influence Marketing | Scoop.it
"You cannot antagonize and influence at the same time." J.S. Knox Alignment This is one of the great buzzwords of our time. When used consciously, it's also the key to building solid relationships as well as the foundation for being...
Ron Sela's insight:

All Things Workplace: 5 Ways To Increase Your Influence

more...
No comment yet.
Strategic Influence Marketing
Online Influence Optimization is a collection of articles, presentations and videos exploring the phenomena of social media influence and the fast-growing business of Influencer Marketing.
Curated by Ron Sela
Your new post is loading...
Your new post is loading...
Scooped by Ron Sela
Scoop.it!

Social Analytics and Influencer Marketing Platform

Sociolus helps businesses, marketers and individuals to unlock the power of social. We provide easy to interpret dashboards that allow you to understand the ...
more...
No comment yet.
Scooped by Ron Sela
Scoop.it!

What Makes a Small Business Influencer? 7 Experts Weigh In

What Makes a Small Business Influencer? 7 Experts Weigh In | Strategic Influence Marketing | Scoop.it

What makes an influencer?  Specifically, who influences the small business community?
It turns out, on one level that’s an easy answer.  But on another level, it is much more nuanced and hard to define.

more...
No comment yet.
Scooped by Ron Sela
Scoop.it!

4 Steps to Build Influence for Your Personal Brand

4 Steps to Build Influence for Your Personal Brand | Strategic Influence Marketing | Scoop.it

These days it’s not about who you know online, but rather who gets to know your personal brand.

more...
No comment yet.
Scooped by Ron Sela
Scoop.it!

5 Tools For Finding Influencers to Follow on Twitter and Attract Candidates

5 of the best tools to find influencers on Twitter - ideal for recruiters.

more...
No comment yet.
Scooped by Ron Sela
Scoop.it!

Influencer Unicorns: What Three Years of Data Tells Us About Picking Influencers

Influencer Unicorns: What Three Years of Data Tells Us About Picking Influencers | Strategic Influence Marketing | Scoop.it
As online attention becomes scarce, marketers are now looking to influencers to create thought-provoking, resonant content for their content marketing and native advertising efforts.
more...
No comment yet.
Scooped by Ron Sela
Scoop.it!

Building Influencer Lists

Building Influencer Lists | Strategic Influence Marketing | Scoop.it
The TapInfluence marketplace contains thousands of high-quality influencers.  In addition, brands and agencies can import their own private influencers into our platform.
more...
No comment yet.
Scooped by Ron Sela
Scoop.it!

20 Influential Marketers Share Their Best Productivity Hack

20 Influential Marketers Share Their Best Productivity Hack | Strategic Influence Marketing | Scoop.it
Marketers often work long hours to execute strategies that deliver results for their companies and to keep their skills current with the constantly changing ind (20 influence marketers share their most useful productivity hacks.
more...
No comment yet.
Scooped by Ron Sela
Scoop.it!

Influence Marketing: The Who, What & Where

Influence Marketing: The Who, What & Where | Strategic Influence Marketing | Scoop.it
When marketers talk about influence marketing, they naturally focus on identifying who their influencers are and then measuring their activity or potentially.
more...
No comment yet.
Scooped by Ron Sela
Scoop.it!

The Rise of Influencer Marketing: Defining Goals and Vision

The Rise of Influencer Marketing: Defining Goals and Vision | Strategic Influence Marketing | Scoop.it
Influencer marketing is tied to the hip of content marketing. Brands are now discovering just how powerful thought leaders can be.
more...
No comment yet.
Scooped by Ron Sela
Scoop.it!

Influencer Marketing - A Hot Marketing Trend - w/ Ron Sela

Influencer Marketing - A Hot Marketing Trend - w/ Ron Sela | Strategic Influence Marketing | Scoop.it

nfluencer Marketing is becoming a force to be reckoned with in the online marketing world. Marketing is changing at a rapid pace, and often without the public even realizing. How many of us make our decisions based on online information rather than from traditional advertising? A significant amount I would suggest. And this trend is …

more...
No comment yet.
Scooped by Ron Sela
Scoop.it!

Why Startups Must Build Online Influence by @Ronsela

Why Startups Must Build Online Influence by @Ronsela | Strategic Influence Marketing | Scoop.it
Understanding Social Media Influence is essential for entrepreneurs when shaping their social media strategy for companies in the early stages. Startup found(...)
more...
No comment yet.
Scooped by Ron Sela
Scoop.it!

When Influencer Outreach Crosses the Line – And How to Cross Back Over

When Influencer Outreach Crosses the Line – And How to Cross Back Over | Strategic Influence Marketing | Scoop.it
It's hard to maintain balance between friends and business partners – especially when asking for a favor. Here's how to avoid crossing the liner. (Asking friends for work favors?
more...
No comment yet.
Scooped by Ron Sela
Scoop.it!

Is Klout the new content curation magic bullet?

Is Klout the new content curation magic bullet? | Strategic Influence Marketing | Scoop.it
Klout is no longer just your most judgmental online frienemy. The social scoring service, best known for branding social users with a Klout Score that measures your individual influence online, is now branching out to help its ...
more...
No comment yet.
Scooped by Ron Sela
Scoop.it!

The Why, What, and How of Blogger Outreach for Your Clients

The Why, What, and How of Blogger Outreach for Your Clients | Strategic Influence Marketing | Scoop.it
Blogger outreach campaigns have gained popularity with big brands like Ford and eBay Deals hopping on the bandwagon. But why does blogger outreach help brands, and more importantly, how will it help your client? Overall, this post serves to gives you a why, what and how glimpse inside blogger promotion.
more...
No comment yet.
Scooped by Ron Sela
Scoop.it!

How To Increase Your Online Influence

How To Increase Your Online Influence | Strategic Influence Marketing | Scoop.it

Are you getting the results you want online? Learn how you can increase your online influence and persuade consumers to take action.

more...
No comment yet.
Scooped by Ron Sela
Scoop.it!

The 3 Key Ingredients in a Successful Influencer Pitch

The 3 Key Ingredients in a Successful Influencer Pitch | Strategic Influence Marketing | Scoop.it
Don’t ask how influencers can help your brand, ask how your brand can help influencers.
more...
No comment yet.
Scooped by Ron Sela
Scoop.it!

How to Optimize Your Content Marketing Reach with Online Influencers

How to Optimize Your Content Marketing Reach with Online Influencers | Strategic Influence Marketing | Scoop.it
Creating remarkable content is the first step to increasing content marketing reach. Finding the key influencers that will amplify content is the next step.
more...
No comment yet.
Scooped by Ron Sela
Scoop.it!

Be Memorable: 10 Practical Ways to Get Influencers' Attention

Be Memorable: 10 Practical Ways to Get Influencers' Attention | Strategic Influence Marketing | Scoop.it
Be memorable? HOW? Click to see dozens of practical examples of how others have successfully engaged with influencers in their niche.
more...
No comment yet.
Scooped by Ron Sela
Scoop.it!

Ok, I’ve found my influencers… now what?

Ok, I’ve found my influencers… now what? | Strategic Influence Marketing | Scoop.it
We’ve been perfecting the art of identifying influencers for several years here at PeerIndex. One question we’re often asked by people who have identified influencers using PiQ is “what do I do now?” It’s a good question.
more...
No comment yet.
Scooped by Ron Sela
Scoop.it!

Why A Data Scientist Should Be Your Next Marketing Hire

Why A Data Scientist Should Be Your Next Marketing Hire | Strategic Influence Marketing | Scoop.it
Why A Data Scientist Should Be Your Next Marketing Hire Huffington Post Focus on these 6 factors to improve your social influence - Many books and articles have been written about how to increase your social media skills and influence and how to...
more...
Romain DEFOY's curator insight, August 5, 12:54 AM

5 steps to using data to create meaningful marketing:


1. Create a data science team

2. Social Influence with no carrot, no sticks, no annoyance and no tricks

3. Strong relationships equals sustained engagement

4. Leverage data to improve content quality

5. Focus on these 6 factors to improve your social influence

CredibilityBandwidthRelevanceTimingChannel alignmentTrust


One important takeaway for chief marketing officers (CMOs) is to work very collaboratively with CIOs in order to develop a data driven culture of marketing. Without IT support, digital marketers will fail to realize marketing's full potential.

Rescooped by Ron Sela from iGeneration - 21st Century Education
Scoop.it!

Students Are The New Digital Influencers

Students Are The New Digital Influencers | Strategic Influence Marketing | Scoop.it
It was June. My eighth grade classroom was sweltering with the early summer heat and 32 anxious students ready to bolt through the doors towards graduation. But we weren’t discussing the graduation...

Via Tom D'Amico (@TDOttawa)
more...
Elizabeth Hutchinson's curator insight, August 3, 10:26 PM

It is really important to teach students the skill of using social media correctly. 

shawn pomatto's curator insight, August 4, 8:57 PM

the wave of technology is upon us! 

Jan MacWatters's curator insight, August 5, 3:31 AM

Good information on how students  are using the available technologies.

Scooped by Ron Sela
Scoop.it!

The Hidden Value of Influencers in B2B Content Marketing

The Hidden Value of Influencers in B2B Content Marketing | Strategic Influence Marketing | Scoop.it
In the 2014 B2B Content Marketing Trends report from Content Marketing Institute and MarketingProfs, the top challenges that B2B content marketers face
more...
No comment yet.
Scooped by Ron Sela
Scoop.it!

Influencer Outreach: How to Get More Results Out of Your Campaign

Influencer Outreach: How to Get More Results Out of Your Campaign | Strategic Influence Marketing | Scoop.it
Influencer outreach in its simplest form is the combined effort of businesses and Influencers and bloggers to produce the necessary high quality content.
Ron Sela's insight:

http://www.ronsela.com/influencer-outreach/

more...
No comment yet.
Scooped by Ron Sela
Scoop.it!

To Pay or Not Pay Industry Influencers - Part 2 with Jeff Bullas - Business 2 Community

To Pay or Not Pay Industry Influencers - Part 2 with Jeff Bullas - Business 2 Community | Strategic Influence Marketing | Scoop.it
To Pay or Not Pay Industry Influencers - Part 2 with Jeff Bullas Business 2 Community Quite often, a global influencer can have a very large platform and network that is larger than the reach of a national magazine, and even a mass media outlet...
more...
No comment yet.
Scooped by Ron Sela
Scoop.it!

What is blogger or influencer outreach, and why should you care?

What is blogger or influencer outreach, and why should you care? #marketing #socmed http://t.co/JDhJ7xlrCQ
more...
No comment yet.