Strategic Influen...
Follow
Find
4.5K views | +1 today
Word of Mouth has always been a fantastic, but often under-used way of building a business or brand up.  After all, personal recommendations from friends, relatives or those whose opinions we value...
Ron Sela:

Today's Influencer Matrix

Scoop.it!
No comment yet.
With the increasing ubiquity of social media as a source connecting brands and individuals, using sources like Instagram to discover and engage with influencer…
Scoop.it!
No comment yet.
Here's a guide on how to engage influencers, bloggers and publications.
Scoop.it!
No comment yet.
We’re excited to share a ranking of the top 50 global brands with the most social influence and engagement -- what we're calling the Klout 50.
Scoop.it!
No comment yet.
Everyone talks about sharability, amplification and promotion as it regards content. However, if you want your content to consistently move the needle, partnering with influencers is the surest path to success.
Scoop.it!
No comment yet.
Influence is rapidly becoming the most important commodity in SEO and content marketing. As Google gets better at interpreting brand, authority and
Scoop.it!
No comment yet.
Reaching out to the right influencers in the right way can be a challenge -- but that doesn't make it less important. Here are some lessons I've learned.
Scoop.it!
No comment yet.
Influencer outreach is important, but not because we rely on those with an audience. Such efforts are destined to fail. Here is how to do it right.
Scoop.it!
No comment yet.
By Kerry Gorgone, {grow} Contributing Columnist
Social scoring and ROI are two hot topics for marketers, and right now they’re largely separate considerations.
Scoop.it!
No comment yet.
"Influencers are no better than anyone else endorsing you on the Internet..." Really? Put those thoughts to bed, here's why they can make a difference.
Scoop.it!
No comment yet.
Amazing monsters of influence have a distinct set of qualities. This presentation showcases the skills you can expect to find in influential monsters. Don't be…
Scoop.it!
No comment yet.
90% of the world’s data has been generated in the past 2 years; and while content marketing is approaching mass adoption, getting a message in front of the rig…
Scoop.it!
Marco Favero's curator insight, October 23, 9:00 AM

aggiungi la tua intuizione ...

  When is the best time to build a relationship with an influencer? Before you need it. Think about it.
Scoop.it!
No comment yet.
In these times of digital marketing expansion, influencer marketing is the buzz word that you come across every now and then.
Scoop.it!
No comment yet.
Instagram has truly changed the way we view the world and how we communicate. It’s time for smart brands to engage instagram influencer and respond accordingly.
Scoop.it!
No comment yet.
Twitter was born in 2006. Since then, and especially in recent years, the social media platform has rocket launched into one of the most heavily used sites on (RT @Marketmetv: Becoming an Influencer on #Twitter.
Scoop.it!
No comment yet.
Regular Twitter users know self-proclaimed social media experts gurus and ninjas are a dime a dozen. How can you sort through all the fluff?
Scoop.it!
No comment yet.
Here's How You Don't Get Burned with Influencer Marketing by Douglas Karr on Marketing Technology Blog
Scoop.it!
No comment yet.

Digest...


The notion of “influencer marketing” has developed into its own sub-category of digital marketing at large, with an estimated $240 million spent on the tactic each year. Influencers can make a huge impact with small effort, and marketers recognize that truth.

 

As our record-breaking traffic numbers show, one shout-out from an influencer has the unique power to launch a company (or their content) into the spotlight. For smaller companies, these endorsements can make or break businesses, and it feels like a seismic earthquake with rippling effects for the company mentioned.

Scoop.it!
iNeoMarketing's curator insight, September 14, 8:18 PM

Hold that thought until you read the adjacent post!

For five years, Clever Girls has been running successful influencer marketing campaigns (from hiring bloggers, to engaging influencers on Twitter, Facebook, Pinterest and Instagram).

Scoop.it!
No comment yet.
I’ve put a lot of time and effort into influencer marketing. Here are some action items I’ve put in play that are paying off.
Scoop.it!
No comment yet.
Nice platform for #influencermarketing “@Sortlist: How do you influence an influencer? - http://t.co/vMoiONjJE3 #socialmedia via @brewbom”
Scoop.it!
When marketers talk about the power of Twitter, what they're really talking about is the power of people - Twitter Influencers.
Scoop.it!
No comment yet.
What you say and do on Twitter influences someone. Want to know how to do it better? 25 signs you are on your way to increase your influence on Twitter.
Scoop.it!
No comment yet.
Increasing numbers of marketers are enthusiastic about the power of influencer marketing – and not just in the B2C marketing world.
Scoop.it!
No comment yet.
Are influencers as scarce as marketers once thought? Not in the age of social media and user-generated content.
Scoop.it!
No comment yet.

Scoop it Creator

Ron Sela

FOLLOW US