"What is online identity? It is the presence of one’s self in an online setting. It is the projection of one’s thoughts and ideas over the Internet, to be read and understood by many people at once. It is this existence that we have – if we choose to have it – in the virtual world, which is our online identity."
This article outlines what a online identity is, what it is used for and why it is important. A technological shift in the developed countries sees society being more dependent upon the internet for searching for information, communicating, advertising and creating businesses.
This is a great article that supports my project category, title, and offers answers to the questions that I propose to cover and answer in my prezi tutorial.
If you read this article, you’re going to understand which social media sites are best for your brand or business.
Steph Alexandra's insight:
This is a very informative write-up for those starting out in realm of online profiling. Kiss Metrics uploaded this blog that shares information on the best and most effective social media sites for the individual and the professional. By looking at questions such as "Where is my audience" and "Where are they active", and "what niche social media sites are right for me", one can gauge a sense of which sites are worthy of activating a profile.
This blog post also gives a brief intro into each public profiling site, which could be very helpful for those who are not as familiar, to choose a suitable site to create their social media profile and create an online identity.
This is a great little video clip. It talks about the importance of personal branding when creating your public identity. Within the content there are references made to creating a personal webpage, which may or may not be necessary. But the important factor is that the general points being made refer to those that I am drawing upon in my Prezi tutorial for Online Identity.
TechCrunchFind Everyone You Can't Google Or Facebook With YC's Ark People SearchTechCrunchWith a variety of layer-able filters, Ark lets you search through public profiles and the private data of your friends across Facebook, Google, LinkedIn and...
ARK.com is a search site for contacts that you may or may not have met, and want to re-connect with. This article explains how it works, and says that unlike Facebook and Google search, Ark.com "gives you a selection of filters to whittle down the web’s population."
This application offers information such as phone, email, job position, education, and relationship status to list a few. Some may be uncomfortable with their details being made so public, but there are ways in which you can limit this through the privacy settings on different sites. Otherwise, Arc acts the way a Google search would,but with more precision given it's varied category choices. Of course, you have to be a member with Arc.com to use the site, which may deter those who have other intentions, from creating a public profile.
This article is worth reading as it provides information on social networks and content sharing that my audience may like to learn about.
A digital footprint is everything that shows up when people search for you online. This blog post outlines the importance of filtering and preserving and your online reputation.It outlines the important steps of setting up privacy settings to protect your identity, as well as sharing of information on popular social media sites. It also recommends discarding abandoned blogs and accounts, filtering through any public information or comments and editing any negative language etc.
This is a highly recommended read for new and old users of the web, who have set up an online identity, be it personal or for business purposes. Always a good reminder.
Personal Privacy is harder than ever to achieve. The abundance of online information, as well as the many venues available to share personal and private information, makes it extremely difficult to protect yourself against online threats to your personal reputation and identity.
Social Media Today shares information on the e tools and methods that are at your disposal, to protect you from online information predators, while still enjoying the internet.
By maintaining awareness on how much of your personal information is available through the internet with a quick Google search, you are able to monitor your reputation and be proactive in circumstances when information may need to be removed. Limiting what you share in the beginning helps, and also using Google alerts may aid in the protection of your online identit.
This is a good article for those newer to online sharing, as it lists the simple privacy steps to consider while maintaining an online profile, without overwhelming readers.
I generally try to do some "house keeping" at the beginning of each year but, of course, it pays to implement the tips below whenever you get to it. Cyber security, or rather the lack thereof, is one of the main threats of our time. Here two simple tips that could make the difference.
This article outlines the Dos and Don'ts of managing passwords for your accounts. There is one website that will automatically encrypt a password to all of your accounts, however will only require you to sign in to each using the one (and difficult for others).
The article also explains that listing your birthday via your social channels is not a good idea, as it can be looked up on google, as well as searching for your pet's name, the school you went to etc. This is how hackers are easily able to access your information.
I found this article to be to-the-point and rather usefully. It was not confronting, and I dare say it would scare those off who are taking their first steps into online profiling.
This video is a tad repetitive, but it addresses the importance of self-branding through logs and video. Mike, the narrator, tells his viewers that they need to start generating community interest and awareness if they want to be successful in business or perhaps if they are trying to market a particular product or service. The same advice can be used for people who want to create an online social presence. They need present and interactive with an online community via social forums eg. Facebook, Twitter, Linkedin.
This article from The Guardian argues the point of whether anonymity is really a terrible idea. Points of Cyberbullying, racism and hate speeches being rampant on the internet due to anonymity is discussed, and compared to a type of cyber anonymity that allows users to have separate identities that are independent of each other.
While I am trying to show my audience the benefits to having an online identity, I believe it is important to provide articles on the topic that encourage and opinion while providing varied information.
I have provided many more Scoops that suggest steps and encourage online profile security.
The Guardian has posted an interesting article discussing whether authenticity or anonymity is important on the web. "The old web [was] a place where identity could remain separate from real life". Now "a critical mass of people only want online interactions supported by "authentic" identity." Millions of online users over the past decade want a safe place where they won't experience bad behaviour or have their identities stolen.
Facebook and Google products are the sum total of users web interaction, "and the value in creating a platform that provides confidence that a person is who they say they are, rather someone pretending to be them, is critical to a social network's success."
This article is neither for or against, but offers information on the subject, outlining that the expectation of web users has changed regarding their right to profile privacy. More so, as we have now entered a era where virtual relationships and the sharing of information is via online, which can be accessed by anyone, anywhere.
This is interesting topic point to consider for all online users with active online identities/profiles, and definitely a conversation starter.
Social media statistics are a good visual barometer for the purpose of gauging a social networks popularity and success. Digital marketing firm Mainstreethost has listed 10 surprising facts about social media that can assist in future users knowledge of how certain social media platforms work and which are most effective. With these statistics, individuals can implement a plan that will assist them to advance their public identity by increasing their community following and which sites and what times are more beneficial to engage with an online community.
With more than 100 million registered users now signed up for Instagram, the company is taking a big step forward with profiles for users on the web, available to anyone with public profiles to share, view, comment and like their images across the...
This article came out in 2012, introducing Instagram. Though it is older, the information is still relevant to those who do not know about Instagram, it's functions or purpose. This article is a quick little into on the application, explaining that you do not need a smart phone in order to access the app. You can also participate and view other peoples images via the computer.
...We love Twitter for rapid interaction, ease of use and because it’s an online gateway to hordes of potential followers (and website visitors). Followers mean popularity, which in turn means trust, which then in turn could lead to customers and brand recognition. There are numerous ways to tap into this glowing hub of activity, watch Eric Kuhn's video for some insider tips.
As Twitter is such a fast flowing social network, doing simple things can often bring you great results very quickly. For example, running a competition is going to get you noticed faster than following someone in the hope they will follow you back because a competition gives Twitter users something that they want. Twitter may be fast and furious but by investing a little effort, it will reward you, eventually. This article will explain some of the ways you can quickly gain those much sought after Twitter followers....
cc licensed ( BY ) flickr photo shared by AlphaTangoBravo / Adam Baker During my time over in Australia, there was a lot of talk about the notion of having both a “personal” and “professional” identity on social media.
This online blog features the thoughts of school administrators that want to share best practices in education. Each of the authors have have the same goal; what is best for students.
This particular blog entry discusses the issue of a private online identity vs a public one. The writer argues that all online content can be accessed and made public these days, and therefore there should be need for public and private accounts. Instead, there should be one and all content managed accordingly.
This was an interesting view point regarding public profiling.
This article explains how ,manage your online identity. "Establishing your professional identity involves more than joining networking groups to meet people, creating a Twitter account for professional conversation, and building an amazing resume to impress employers. Your overall online presence can make or break your opportunities."
In improving and maintaining your online persona the article explains the importance of making sure your personal information is reflected correctly and consistently in all of your online profiles and accounts.
A quick Google search will give you an idea of where to start honing your persona and how much work needs to be done.
This article also offers tips on showing off your credentials and also picking a user name that not only reflects your own, but also is visually appealing and stands out on a web search.
Similarly to a previous article scooped, this one covers the basics of monitoring and improving personal content for public purposes.
This visual board breaks down the benefits of using social media to boost your personal identity into fact related percentages. 51% of people are hired through Linkedin- a perfect example of why investing in a public profile and creating an online identity is useful, as well as successful. 58% of candidates were hired because they expressed themselves in a positive way through their profile, in turn giving their employers a good feeling about them.
I think that this visual chart, along with the facts, is a great resource for those thinking about creating an online identity to see.
"Social Media, Social Life: How Teens View Their Digital Lives is the latest research report from Common Sense Media's Program for the Study of Children and Media. We surveyed over 1,000 13- to 17-year-olds nationally to understand how they perceive social media (like Facebook and Twitter) affects their relationships and feelings about themselves."
"For the vast majority of teens, social and other digital communications media are a daily part of life."
Again, this statistic report shows the popularity of public profiling among teens from 13-17 years. 91% of teens have experience using social media, and 51% of teens use a social networking site daily. With such statistics we can consider the social pressures and influence that virtual communication and public profiling has on the younger generation. Though this article doesn't look at the positives and negatives of social media interaction for this particular age group, it is clear to see that having an active public profile on the web is common, if not expected of the younger generation, for the purpose of communication and web literacy.
In understanding how a younger generation operates and interprets public profiling, is to gain a better understanding of web systems, their function and purpose, and of the direction of today's society.
2013 was a year of exploration for brands on social media. From testing Vines to launching Instagram ads, many companies were dabbling in social media efforts across the Web just to see how customers would react. Now, in 2014, brands are geting serious. They’re using the wealth of data as well as the human connection that social media can provide to develop deeper relationships with customers.
Here are seven ways brands are using social media to increase customer loyalty this year....
Dashburst headlines seven ways that brands have taken to social media to increase their customer loyalty. Though this article focuses more on business branding, it is usefully to those who may be looking to market their own product or service through social media, and need suggestive ways on how to do this. This article is helpful as it lists a variety of ways to represent yourself online and successfully reach out to a community.
This is an interesting article. It explains that colleges are now seeking to be granted access to applicants Facebook account to view their profile. Whether you agree or not (I do not!), this article touches on the importance of public profiles in the modern day. If not for the reason of getting into college or on a sport team, perhaps for a job placement. This article definitely arouses some thought. I think my audience would value the read.
This short post is all about password protection for the purpose of online accounts. Many people will pick easy number codes because they are easy to remember, or derive a password from the name of a pet or a high school teacher. One simple Google search or a number pattern can allow a hacker access to all your information, in turn causing havoc to your public identity and profile.
This article may repeat a few steps that have been mentioned in previous Scoops, but this is relevant information to provide to new users of online social sites. It never hurts to drive the message home.