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Online Creative Social Mobile Writing, Storytelling
Creative Writing Ideas, Prompts, Exercises, Resources, Platforms, Tools & Learning Nuggets
Curated by Heiko Idensen
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Pixar's 22 Rules of Storytelling

Pixar's 22 Rules of Storytelling | Online Creative Social Mobile Writing, Storytelling | Scoop.it

This post has been making the rounds but it is so right on, I couldn't resist bringing it into this collection.


I particularly love this poster because it contains great story wisdom!


I particularly like its focus on characters. If you can focus on creating and conveying your characters well, it makes all the difference in crafting compelling biz stories.


I also like: #7 -- come up with an ending first. Yes! Figure this out first and crafting the rest of your story will be much easier. Just be willing to have a new more powerful ending emerge as you work on your story. That happens sometimes!


The only rule I don't find helpful when crafting business stories is #4 -- the simple story spine. It's OK to get you started, but in reality, our business stories are much more varied in type and structure. So don't think this rule is the entire universe of story structure.


I would also add one additional rule: craft your biz stories to inspire action. Remember that all of our business stories must include a call to action, and be structured in such a way that they inspire action in your audience. 


OK OK -- one other thing to remember -- storytelling is an art form. Knowing the rules is important for mastering the art form. But like all art, not being confined by the rules is just as important. So don't be a slave to this list.


Other than that, print these 'rules' out, tack the sheet by your computer, break a rule occasionally, and rock on!


Here's the original link: 

http://www.rsquaredcomicz.com/2012/07/07/pixars-22-rules-of-storytelling/ 


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 


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Slash Coleman & Insights on Telling Your Story -- Reinvention Summit2

Slash Coleman & Insights on Telling Your Story -- Reinvention Summit2 | Online Creative Social Mobile Writing, Storytelling | Scoop.it

The Reinvention Summit2 happened in the middle of April. It was an online conference devoted to the topic of storytelling -- both personally and professionally -- with 20 speakers and 500 participants.

 

The first Reinvention Summit was in 2010. This year I was able to listen live to some of the presentations and caught up with the other presentations after my client work.

 

I'm going to curate and review the presentations that really stood out for me. I'll do this once a week and this week will start with the presentation by storyteller Slash Coleman.

 

Enjoy the synopsis and follow the links to the Reinvention Summit if you want further information plus access to the archives.


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Seven tips in digital storytelling from the New York Times and CNN

Seven tips in digital storytelling from the New York Times and CNN | Online Creative Social Mobile Writing, Storytelling | Scoop.it

"We are in a golden age of storytelling" was the message shared by the New York Times's assistant managing editor Jim Roberts early on in a session at the News World Summit today named 'Obituary: The death of the traditional news story".


This article is slanted toward journalists. But think about it -- if you are using content, or creating content in your business to drive sales, then in many ways you are being a journalist. Especially if you attend conferences or events and report on those later to your customers/community.


So these 7 tips are pretty interesting and I bet you can incorporate many of them as your develop and promote your content. Like, 'avoid the 900-word valueless story' and 'incorporate live feeds' into your content. Hmmm -- that's an intesting one to get your head wrapped around. But that could be a lot of fun to do, especially at conferences or events.


So check these tips out. They are not your typical 'digital storytelling tips' that are a dime-a-dozen on the web. And I hope you get some good ideas!


Review written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 


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Giuseppe Mauriello's comment, June 1, 2012 1:14 AM
Hi Karen,
thank you so much for appreciation about my suggestion.
Karen Dietz's comment, June 1, 2012 5:49 PM
You are the best Giuseppe! Thank you for thinking of me :)