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Fostering Your Brand’s Voice
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How To Get Publicity For Your Online Community @richmillington

How To Get Publicity For Your Online Community @richmillington | Online-Communities | Scoop.it

It's far easier to get publicity for your community than you might imagine.

The problem is most community managers don't try. They either lack ambition or don't know how to get coverage.

Why is publicity important for an online community?

This publicity is important. It provides two functions. First, it attracts new members. Second, it increases the sense of pride amongst your members. When your community is mentioned in an external publication, members care about it.

 

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Browser Wars [Infographic] « @idaconcpts

Browser Wars [Infographic] « @idaconcpts | Online-Communities | Scoop.it
Infographic depicting usage of browsers for the period 2008 - 2011.
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12 Bloggers You Really Should Read in 2012 @DannyBrown

12 Bloggers You Really Should Read in 2012 @DannyBrown | Online-Communities | Scoop.it

The great thing about blogging is that you get to meet so many smart people.

While a post might start the conversation, the comments take it in a whole new direction altogether, and makes a post better for it.

I’ve discovered some really great bloggers through comments left on this blog, and I’d like to share 12 of them with you today.
Each one of them brings a tremendous voice and point-of-view, as well as something to learn from every time. And you can’t ask for more than that.
So, without further ado and in no particular order, here are 12 bloggers you really should read and subscribe to in 2012.

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20 Bloggers to Watch in 2012 @jadecraven

20 Bloggers to Watch in 2012 @jadecraven | Online-Communities | Scoop.it
This year, I tried to go outside of the social media echo-chamber and focus on people who are expanding beyond ...

These are 20 people who stood out to me this year. There is no ranking, nor is there a competition. If you are after more variety, I’ve included links to other round-ups at the end of this post.

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16 Quick Ways to Squeeze More ROI From Your Blog @Corey_bos

16 Quick Ways to Squeeze More ROI From Your Blog @Corey_bos | Online-Communities | Scoop.it
Learn 16 quick things you can do to a blog post after you write it to squeeze more ROI out of that content.

You're a dedicated inbound marketer putting already strapped time and resources into creating content for your blog on a regular basis.

And you deserve to get as much return as possible on that investment.

But did you know there are some things you can do on top of creating remarkable content that will make those blog posts work even harder for you?

 

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End of an Era: The Golden Age of Tech Blogging is Over « @jowyang

End of an Era: The Golden Age of Tech Blogging is Over « @jowyang | Online-Communities | Scoop.it

That’s right. We’re at the end of an important period. The tech blogosphere as we know it, is over.

I asked some of the foremost tech blogger of their opinion, and found four clear trends on why the Golden Era of Tech Blogging is over, here are the trends that are shaping this change:

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2012: The Year of the Blog ?« @sysomos

2012: The Year of the Blog ?« @sysomos | Online-Communities | Scoop.it

Do you remember when blogs were sexy?

Think about the time before Facebook, Twitter and YouTube.

It was only five or six years ago that blogs were new and shiny, and it seemed that everyone was either enthusiastically writing one or reading lots of them.

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Twitter More Popular Than Facebook in 2011 | @EmilProtalinski

Twitter More Popular Than Facebook in 2011 | @EmilProtalinski | Online-Communities | Scoop.it
Twitter received more media coverage this year than Facebook did.

Although Facebook dominates Twitter in many areas, it lost to its smaller competitor in at least one metric for 2011. Twitter was discussed in about 50 percent of media coverage regarding social networks this year, while Facebook was only talked about 45 percent of the time, according to HighBeam Research. The report did not even bother mentioning Google+.

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4 Key Criteria to Build Your Dream Blog @dreamermanifest @problogger

4 Key Criteria to Build Your Dream Blog @dreamermanifest @problogger | Online-Communities | Scoop.it

Have you wanted to start a blog, a website or an online business, but you’re not sure where to begin?

Are you already putting in the hard yards to build one or the other or both, but you’re not sure if it’s going where you want it to go?

Building blogs and online businesses is very exciting, but it’s a very challenging endeavor as well.

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How 3 Companies Built Twitter Strategies @EHolmesWSJ

How 3 Companies Built Twitter Strategies @EHolmesWSJ | Online-Communities | Scoop.it
Southwest Airlines, Whole Foods and Best Buy have built very different Twitter strategies.

Who would have thought typing such short messages could be so tricky?

 

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Personal Information Online: How Much is Too Much? | @_topshelf

Personal Information Online: How Much is Too Much? | @_topshelf | Online-Communities | Scoop.it

Have you ever posted something on Facebook or Twitter and felt immediate regret? Scrambling to delete something that truly cannot be undone? You’re not alone.

Millions of people worldwide are constantly sharing personal and private information with friends (and strangers) on social networks. Think before you tweet and be smart about what you’re sharing.

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How to Benefit from Flash Sales without the Flashy Website @MarketingPilgrm @monetate

How to Benefit from Flash Sales without the Flashy Website  @MarketingPilgrm @monetate | Online-Communities | Scoop.it
Call 'em Flash Sales or Daily Deals, there's been a lot of debate about the continued viability of these deep discount sites.

How many of you have thought about running your own flash sales inside your own retail site?

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Composition of a Corporate Social Media Team « @jowyang @christineptran

Composition of a Corporate Social Media Team « @jowyang @christineptran | Online-Communities | Scoop.it

How are today’s social media teams structured? Ever wonder who’s behind those corporate Twitter and Facebook accounts? Think there’s more to it than an intern just tweeting haphazardly?

Here’s a related graphic detailed the team roles and descriptions, all from the report on Social Business Readiness where the data above is from.

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6 Social Media Networks to Watch in 2012 plus Infographics | @jeffbullas

6 Social Media Networks to Watch in 2012 plus Infographics | @jeffbullas | Online-Communities | Scoop.it
The social media ecosystem is now so extensive and encompassing that I thought that it would be best to stand back and reflect on some significant events and evolutionary social networks that could make a difference in 2012 that are impacting how...
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15 Ways To Put Quora To Work For You @brandonuttley

15 Ways To Put  Quora To Work For You @brandonuttley | Online-Communities | Scoop.it
Can I ask you a question?...

After the initial hype surrounding Quora died down, did you stick around?

If not, you have been missing out on what I think is one of the best professional networking sites around.

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101 Wonderful Women Bloggers for 2012 @BirdsOnTheBlog

101 Wonderful Women Bloggers for 2012 @BirdsOnTheBlog | Online-Communities | Scoop.it
Blog post at Birds on the Blog : Each New Year's day we publish our mega list of women bloggers whom we love, respect and value their wisdom (in whatever form it comes).
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Community Manager: To Be Or Not To Be! @Mindjumpers

Community Manager: To Be Or Not To Be! @Mindjumpers | Online-Communities | Scoop.it
Community Managers are the voice of the brand, but their role varies across companies.

There are no set list of rules or guidelines which can a make a successful community, but all successful communities have a common ingredient – a good Community Manager.

Not only should these people shape the discussions, moderate and respond on behalf of the brand, but also adapt to the personality of the brand.

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15 Amazing Women Bloggers You Should Get to Know @jfouts

15 Amazing Women Bloggers You Should Get to Know @jfouts | Online-Communities | Scoop.it
One of the fantastic things about the growth of social media is how it has widened our window on the world.

We live in amazing times where we can create deep friendships with people we may never meet face to face, or meet people whom we’ve known through social media networks for the first time face-to-face and it’s as if we’ve lived next door to each other for years.

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10 Fundamental Tips for Social Media Community Managers @HubSpot

10 Fundamental Tips for Social Media Community Managers @HubSpot | Online-Communities | Scoop.it
Read 10 tips new community managers should use to ensure they maintain a good balance between internal and external responsibilities.

Be who you are and represent yourself online as someone you are proud of. 

Maintaining a healthy personal and professional balance is tricky, but take control of your experience on social media and don’t stop enjoying it. 

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maxOz's comment, December 27, 2011 4:21 PM
Thanks Kostas for sharing, Happy Holidays Michele
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60 Seconds: Things That Happen On The Internet Every Sixty Seconds | @ritholtz

60 Seconds: Things That Happen On The Internet Every Sixty Seconds | @ritholtz | Online-Communities | Scoop.it
60 Seconds - Things That Happen On Internet Every Sixty Seconds World Wide Web is growing at rapid pace.

On average, more than a billion new pages are added to it every day. To give you an idea of how big world wide web is, our Infographic 60 Seconds will cover some really interesting facts about websites that we use on day-to-day basis.

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12 Most Buffer-Worthy Posts For Your Christmas Holidays | @LeoWid

12 Most Buffer-Worthy Posts For Your Christmas Holidays | @LeoWid | Online-Communities | Scoop.it
Leo Widrich dishes up his most buffer worthy posts for your Christmas holidays.

Yes, can you believe it? 2011 is nearly over. Only a few days are left. I took the opportunity to check the Buffer analytics and see, which posts are well worthy to drop into your Buffer queue.

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The 50 Funniest Tweets of 2011 @HappyPlace

The 50 Funniest Tweets of 2011 @HappyPlace | Online-Communities | Scoop.it
50.Having sifted through our Twitter feed every weekday to gather our daily Tweet Picks, we've assembled a pretty comprehensive document of the year 2011.

According to the people we follow, the biggest historical milestones of 2011 were Kim Kardashian's divorce, Steve Jobs's death, Facebook's redesign and all that crap Netflix tried to pull.

We've gathered here the 50 standouts from our Tweet Picks to create a nice, succinctly worded snapshot of the year that was.

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Witnessing Half a Decade on Twitter « @jowyang

Witnessing Half a Decade on Twitter « @jowyang | Online-Communities | Scoop.it

Where is Twitter going?

As my colleague Charlene says, “Social media will be like air”. It will continue to be part of many of our digital communications.

Twitter themselves, has gone through a series of internal leadership changes, and has recently launched a new layout, and I expect them to roll-out more features similar to Facebook’s brand pages.

In the end, Tweets will become a data layer, just a way to simply pass information, much how we rely on RSS, and then fade into the background as a cultural utility.

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11 Top Twitter Statistics and Analytics Tools @cssreflex

11 Top Twitter Statistics and Analytics Tools @cssreflex | Online-Communities | Scoop.it
List of 11 Top Twitter Statistics and Analytics Tools which are very useful to analyize data.
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How to Find Your Site Mentions on Social Networks @kristihines @the_gman

How to Find Your Site Mentions on Social Networks @kristihines @the_gman | Online-Communities | Scoop.it

Are you ever curiuos about your standings on social networks?

See things like who has been sharing your content, how many shares / votes it has received, and more with the following URLs or Google search queries. Just replace domain.com with your domain!

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