Gone are the days when businesses could rely on crafty salesman alone to sell their products and services: today's customer is only a click...
Today's customer is only a click away from obtaining a huge variety of information about your brand and the things that you sell.
This highly informed customer wants you to know as much about them as they know about you.
This is because great interactions with customers begins with knowing your customers wants and needs.
Given that you aren't able to meet each and every one of them, how can you achieve this?
The answer is through research: studies in social psychology and customer satisfaction reveal consistent patterns of human behavior and the thoughts that people hold about the brands they interact with.
Help Scout showcases in this Infographic, 10 of the most important things that your customers wish you knew about them