Online Blogging
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The Wonderful World of Online Blogging - Some of My Favorites
Curated by dano Mangle
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Matt Cutts: No More SEO Benefits for Guest Blogging

Matt Cutts: No More SEO Benefits for Guest Blogging | Online Blogging | Scoop.it

Matt Cutts announced through his blog that the few have ruined it for the many. Due to the widespread user-abuse, guest blogging will no longer have the same SEO impact within Google algorithms.


Via Bonnie Burns
dano Mangle's insight:

This is why we can't have nice things! 

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Bonnie Burns's curator insight, February 4, 2014 12:05 PM

 “Ultimately, this is why we can’t have nice things in the SEO space: a trend starts out as authentic. Then more and more people pile on until only the barest trace of legitimate behavior remains. We’ve reached the point in the downward spiral where people are hawking ‘guest post outsourcing’ and writing articles about how to automate guest blogging.” Cutts goes on to say, “So stick a fork in it: guest blogging is done; it’s just gotten too spammy.”

Olivia Grey's curator insight, February 5, 2014 2:43 AM

I think this is a very challenging situation for SEO professional as with this anouncement link building gets more tough.

 

Thierry Benchetrit's curator insight, February 7, 2014 2:13 AM

Voilà qui risque de changer l'attrait de la curation et du blogging...

 

http://techneb.com/shop/ - gadget & cadeau techno 

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Craze Supplement | The Supplement that went from Zero to Hero in One Year

dano Mangle's insight:

I knew this craze supplement seemed too good to be true. It turns out it could be dangerous and COULD have "meth-like" qualities...

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Nick Offerman Reads Tweets From Young Female Celebrities Vol. 8

Nick Offerman Reads Tweets From Young Female Celebrities Vol. 8 | Online Blogging | Scoop.it
Nick Offerman soaks up the collected knowledge from Katy Perry, Miley Cyrus, and more.
dano Mangle's insight:

Genius. Pure Genius.

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Web Usability: Long landing page nets 220% more leads than above the fold call-to-action | MarketingExperiments Blog

Web Usability: Long landing page nets 220% more leads than above the fold call-to-action | MarketingExperiments Blog | Online Blogging | Scoop.it
In this MarketingExperiments blog post, hear about how a below the fold call-to-action lead to a 220% increase in leads for SIerra Tuscon.

 

Hypothesis: If we increase the value proposition throughout the copy on the homepage and decrease friction with a long-form page layout, then users will be more likely to convert.

 

Navigation was omitted (“Web Usability: When should you avoid navigation?“) and a long-form format was used to include all of the information a visitor might want to know on the first page.

The value proposition was also emphasized in the headline and the body copy to boost exclusivity, appeal and credibility.

 

Essentially, this is a single-column, long-form structure with the call-to-action down at the bottom. The treatment is nearly twice the length of the control and the call-to-action is at the bottom of the page.


Via marketingIO
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marketingIO's curator insight, April 18, 2013 10:02 AM

This was an eye-opener for us, as it goes completely against everything that we've done. You can't debate the results, and just goes to show the value of experimentation. You definitely want to click through to gain a greater understanding.


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  • iNeoMarketing merges marketing automation with content marketing for a powerful lead management solution, configured and managed by our knowledgeable, experienced staff.  Contact us.
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Best XBox Games 360 | The Top 5 XBox Games

dano Mangle's insight:

Xbox 360 games are still a hot topic for me. Xbox One is just too expensive so I hop ethey keep releasing games or at least the current game selections keep getting cheaper. 

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Planning Your First Vegas Trip

dano Mangle's insight:

Great article about what to do (aside from just gambling) when you get to Vegas your first time.

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5 Ways to Personalize Emails and Enhance Open Rates | Eloqua Blog

5 Ways to Personalize Emails and Enhance Open Rates | Eloqua Blog | Online Blogging | Scoop.it

Key excerpt...

 

The best-performing emails include subject lines personalized with the recipient’s name and an added value point, such as location.

How are marketers able to personalize their communication? It all comes down to segmentation, keeping things simple, and focused on the customer. Here are some tips to help you improve your email personalization:

Segment your list separately by social data, such as birthdays, likes, etc.Craft templates that enable you to trigger personalized emails on the fly.Don’t get too excited — per the chart, exclamation points don’t necessarily translate to brownie points with your recipients.Test and track the effectiveness of calls to action (CTAs) and repeat successful messaging.Align your email verbiage with your social language to keep your communications consistent.
Via marketingIO
dano Mangle's insight:

Great Article!

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marketingIO's curator insight, April 18, 2013 9:49 AM

Test, Test, Test!


  • See the article at blog.eloqua.com
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  • If you like this scoop, PLEASE share by using the links below.
  • iNeoMarketing merges marketing automation with content marketing for a powerful lead management solution, configured and managed by our knowledgeable, experienced staff.  Contact us.
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jQuery 2.0 Released | Official jQuery Blog

jQuery 2.0 Released | Official jQuery Blog | Online Blogging | Scoop.it
You asked for it, you got it: jQuery 2.0 has arrived! As promised, this version leaves behind the older Internet Explorer 6, 7, and 8 browsers. In return it is smaller, faster, and can be used in JavaScript environments where the ...
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