Online Advertising
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Facebook Advertising Excels for Certain Categories

Facebook Advertising Excels for Certain Categories | Online Advertising | Scoop.it
The effectiveness of Facebook advertising has been the subject of numerous debates among online marketers. Some say it’s effective and others say it’s just too expensive. It appears that the truth depends as much as anything on your type of business.
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The Decline of Internet Advertising - Business 2 Community

The Decline of Internet Advertising - Business 2 Community | Online Advertising | Scoop.it
Business 2 Community
The Decline of Internet Advertising
Business 2 Community
The decline in online advertising's revenue potential is not limited to Google.
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AdWords Campaign Delivers Efficient PPC

AdWords Campaign Delivers Efficient PPC | Online Advertising | Scoop.it
A Google AdWords marketing campaign can be an inexpensive, efficient and highly educational way of driving targeted pay-per-click traffic to a Web site.
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Online advertising exceeds $1bn in September | B&T

Online advertising exceeds $1bn in September | B&T | Online Advertising | Scoop.it
Online advertising spend has broke the $1bn barrier in the September quarter, putting digital on track to account for 30% of the total ad market by the end of 2013.
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