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Does Social Media Impact Ecommerce Sales?

Does Social Media Impact Ecommerce Sales? | Omnichannel Retail | Scoop.it
Black Friday online sales hit a record of $1.2 billion, according to published reports. But only a very small percentage of those sales could be attributed to social media, says ...
Jeffrey Liss's insight:

And so the story continues...

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From JC Penney to Walmart, to Macy's and Kohl's, It's Going to Be A Tough Holiday Season This Year

From JC Penney to Walmart, to Macy's and Kohl's, It's Going to Be A Tough Holiday Season This Year | Omnichannel Retail | Scoop.it
I have been weighing the good and the bad for the rest of this year. After much thought, and some sleepless nights, I have concluded that for most retailers Holiday 2013 will be a very tough season.
Jeffrey Liss's insight:

Fasten your seatbelts... he makes some valid points in his justification.

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Ann Inc.: Making the Leap to Multichannel | Case Studies | Apparel Magazine

Ann Inc.: Making the Leap to Multichannel | Case Studies | Apparel Magazine | Omnichannel Retail | Scoop.it
Three years into the launch of the multichannel transformation initiative at Ann Inc.'s Matthew Siegel offers up five insights to help you down the path.
Jeffrey Liss's insight:

Good insights from Ann Inc.

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Predicting Customer Behavior with Analytics Begins with a Plan

Predicting Customer Behavior with Analytics Begins with a Plan | Omnichannel Retail | Scoop.it

Companies collect a lot of information about their customers’ behaviors. How much of that data is actually used to improve upon the customer experience? According to a recent survey by Alteryx and AbsolutData, customer analytics is used primarily for customer-focused sales and marketing activities, but much of that data is unstructured, making it hard to access, work with and blend that information into workflows.

 

Overcoming Customer Analytics Challenges

The report, Predicting Customer Behavior with Analytics, identifies three key challenges companies face as they attempt to effectively leverage customer analytics as a tool for more meaningful decisions around activities like customer profitability, churn, segmentation, and loyalty.


Via Russ Merz, Ph.D.
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Russ Merz, Ph.D.'s curator insight, July 24, 2013 4:06 PM

A useful article, with #infographic, that identifies three considerations in building and using #predictiveanalytics tools: (1) customer insight comes from many data sources; (2)  companies may realize several types of actionable benefits; and, (3) challenges prevent optimal use of customer analytics.

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Customer Service - Best Buy is best at resolving shoppers’ complaints on social media - Internet Retailer

Customer Service - Best Buy is best at resolving shoppers’ complaints on social media - Internet Retailer | Omnichannel Retail | Scoop.it
Internet Retailer - Technology/Customer Service - Best Buy is best at resolving shoppers’ complaints on social media
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Recasting the Retail Store in Today’s Omnichannel World

Recasting the Retail Store in Today’s Omnichannel World | Omnichannel Retail | Scoop.it
Jeffrey Liss's insight:

Yes omni means OMNI!

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Smoothing The ‘Kinks’ In Your Omnichannel Strategy | Loyalty360.org

Smoothing The ‘Kinks’ In Your Omnichannel Strategy | Loyalty360.org | Omnichannel Retail | Scoop.it
It’s well established that today’s consumers use multiple channels – mobile, Web, social media, in-store – when engaging with retailers.

Via Lyndsey McIntosh
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How People Use the Internet [INFOGRAPHIC]

How People Use the Internet [INFOGRAPHIC] | Omnichannel Retail | Scoop.it
Today, around the world more people have mobile phone subscriptions than have access to electricity and safe drinkable water. Today, almost a third of the world's population uses the internet (a 528.1% growth since 2000!


So what are we doing with all the time we spend online, and how do we know all that time is being spent in useful ways?

For many of us, the internet is among the first things we experience after we wake; in fact, 75% of users are online before 9 a.m. Over 75% of people in the US own a laptop, 53% a smart phone, and 31% a tablet. Email is the most common action performed by people on their laptops, while search is the top action for mobile phone and tablet users. 72% of people like to play games on their tablets while 70% use their mobile phones for social media. Where do we use these devices? 72% of people use their mobile phones while traveling, and 64% use them in restaurants and coffee shops. As for tablets, 88% of people use their devices in the living room, 79% in the bedroom.

 

Find more statistics and data at the infographic or article link.


Via Lauren Moss
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David W. Deeds's curator insight, August 4, 2013 1:00 PM

Thanks to Lauren Moss.

LETP's curator insight, August 4, 2013 8:10 PM

Some useful facts! :)

9Dotstrategies's curator insight, September 3, 2013 11:25 PM

How People Use the Internet?

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Shopping Then and Now: Five Ways Retail Has Changed and How Businesses Can Adapt – Think Insights – Google

Shopping Then and Now: Five Ways Retail Has Changed and How Businesses Can Adapt – Think Insights – Google | Omnichannel Retail | Scoop.it
Google’s Sridhar Ramaswamy explains how constant connectivity, contextual relevance and a multi-screen world are changing retail online and offline. Read more at Google's Think Insights.
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12 Digital Technologies Retailers Are Investing In

12 Digital Technologies Retailers Are Investing In | Omnichannel Retail | Scoop.it
Speciality retailers are ramping up digital technology investments to combat Amazon's increasing market share.

Via The Mann Group
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Brian Petersen's curator insight, July 16, 2013 1:13 PM

Digital and luxury research firm L2 in a recent study found that U.S. speciality retailers are making serious investments across digital and mobile channels to drive sales on those channels and in-store.