Omni Channel retailing
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Omni Channel retailing
For all retailers that want to leverage distribution, communication and services across channels.
Curated by Davy Dauvergne
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Rescooped by Davy Dauvergne from OmniChannel - MultiChannel - CrossChannel Retail Strategies
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OmniChannel Retail Best Practices for Brands and Retailers

OmniChannel Retail Best Practices for Brands and Retailers | Omni Channel retailing | Scoop.it

How to be successful in implementing the OmniChannel Retail Best Practices?


Via Stephany Gochuico
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Stephany Gochuico's curator insight, June 18, 2014 5:27 AM

This research work provides retailers practical insights, real-world strategies, solutions, and recommendations to improve customer experience, increase business results and maintain competitive advantage in the retail industry.

Rescooped by Davy Dauvergne from OmniChannel - MultiChannel - CrossChannel Retail Strategies
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Why OmniChannel?

Why OmniChannel? | Omni Channel retailing | Scoop.it
Why OmniChannel? Retailing is in the turmoil of multiple channel transitions. A significant demographic shift is transforming the retail industry...

Via Stephany Gochuico
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Rescooped by Davy Dauvergne from Digital ready
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Omnichannel Marketing

Omnichannel Marketing | Omni Channel retailing | Scoop.it

Omnichannel marketing is an natural evolution of marketing practices that have advanced beyond multichannel marketing. With multichannel marketing, companies invested to ensure that they were engaging with customers and prospects on all key channels. They took steps to ensure that their activity was customized and optimized for each channel. Multichannel marketing itself is a significant undertaking and many organizations are still focused on getting this in place.


Via DD, Guislain d'Hauteville
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Guislain d'Hauteville's curator insight, March 17, 2014 11:22 AM

Good article to understand the difference between multichannel and omnichannel with impact on retailers organisation, marketing, data, IT, analitics...

Rescooped by Davy Dauvergne from OmniChannel - MultiChannel - CrossChannel Retail Strategies
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Omni-Channel Retail Conference - A new era of retail in Asia

Omni-Channel Retail Conference 4 & 5th June 2013, HKCEC, Hong Kong For more information and to attend: http://www.retailasiaexpo.com/en/ocr_overview.php

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