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4 Trends in Social Listening [Infographic]

4 Trends in Social Listening [Infographic] | Omni Channel Retail Scoop | Scoop.it
Listening is one of the hardest skills to master – whether in person or online. Social listening is a somewhat new term related to social media measurement, defined by WikiPedia as “active monitoring of social media channels for information about a company or organization, usually tracking of various social media content such as blogs, wikis, newssites, micro-blogs such as Twitter, social networking sites, video/photo sharing websites, forums, message boards, blogs and user-generated content in general as a way to determine the volume and sentiment of online conversation about a brand or topic.
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JCPenney Developed “Shopping Companion” App For Apple Watch Users

JCPenney Developed “Shopping Companion” App For Apple Watch Users | Omni Channel Retail Scoop | Scoop.it
Recognizing that fifty percent of their 86 million customers are Apple iPhone users, leading department store, JCPenney has created an app for those...
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Neiman Marcus Taps FedEx For Same Day Shipping Service I Luxury Daily

Neiman Marcus Taps FedEx For Same Day Shipping Service I Luxury Daily | Omni Channel Retail Scoop | Scoop.it

Department store chain Neiman Marcus is ensuring Father’s Day presents get to their recipients on time with a new same-day shipping service.

The retailer is teaming with FedEx in 18 markets to offer speedy deliver for in-stock merchandise. Neiman Marcus will likely come to the aid of some procrastinators, making a deeper connection between store and thankful customer.


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How Beacons Are Changing the Shopping Experience

How Beacons Are Changing the Shopping Experience | Omni Channel Retail Scoop | Scoop.it
The missing piece in the mobile marketing puzzle is falling into place.
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Gap Getting the Omni-Channel Experience Dialed in

Gap Getting the Omni-Channel Experience Dialed in | Omni Channel Retail Scoop | Scoop.it
Until recently, I’ve never shopped gap.com, but Gap’s new CEO Art Peck gets me. He understands the role of digital in today’s omni-channel world, hence the company’s decision to create an executive role focused on customer experience.
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In-Store Retail and Mobile News for the Week of 6.11.15

In-Store Retail and Mobile News for the Week of 6.11.15 | Omni Channel Retail Scoop | Scoop.it
Point Inside's weekly round-up of in-store and mobile news for 6.11.15
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Top 5 Reasons Why Omni-Channel Retail Fails

Top 5 Reasons Why Omni-Channel Retail Fails | Omni Channel Retail Scoop | Scoop.it
The store was once the most prominent channel to connect with your customers, and mistakes were being made in their engagement strategy.
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RFID Demand Up with Rise of Omni-Channel Retailing | Technology & Automation content from Material Handling & Logistics

RFID Demand Up with Rise of Omni-Channel Retailing | Technology & Automation content from Material Handling & Logistics | Omni Channel Retail Scoop | Scoop.it
RFID Demand Up with Rise of Omni-Channel Retailing - http://t.co/eo2i5jqXwF via @MHLeditor
Philip Brown's insight:

Real-time, accurate inventory is a requirement to fully leverage omnichannel capabilities....this may finally create the tipping point for RFID

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How to Improve Customer Experience by Quantifying Multichannel Issues?

How to Improve Customer Experience by Quantifying Multichannel Issues? | Omni Channel Retail Scoop | Scoop.it

Customer experience is the number one guideline when it comes to improving and optimizing a website and data can give you valuable insights about it.


Via Vanrijmenam, Edward Chenard
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RetailWire Discussion: Google tests hands-free payments

RetailWire Discussion: Google tests hands-free payments | Omni Channel Retail Scoop | Scoop.it
RetailWire Discussion: At its I/O developer conference last week, Google revealed a prototype of a "Hands Free" payment feature that will allow customers to pay without taking out their wallet or phone. Do you see "hands-free" convenience as the future of payments? What concerns will consumers have or should have?
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Google + Levi’s Come Together to Tackle Wearable Technology | Levi Strauss

Google + Levi’s Come Together to Tackle Wearable Technology | Levi Strauss | Omni Channel Retail Scoop | Scoop.it
Today, at Google I/O 2015, Google’s Advanced Technology and Projects (ATAP) group unveiled Project Jacquard and named the Levi’s® brand its first official
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Delivering Value($) with BI & EBR

Delivering Value($) with BI & EBR | Omni Channel Retail Scoop | Scoop.it
Data analysis and reporting has become an important part of retail. Most retailers use some form of Business Intelligence (BI) or Exception Based Reporting (EBR) as their “go to” tools for analysis. EBR and BI has only been evolutionary for the retail industry, it has been less revolutionary. I have found that there are 6 failure points that often create an inability to deliver. They are (1) the quantity of time needed to analyze reports, and (2) the reliance on specific skills and talents to interpret the analysis to gain insights from the reports. If you identify the right insig
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A Woman's Perspective: 15 Thoughts on the AppleWatch

A Woman's Perspective: 15 Thoughts on the AppleWatch | Omni Channel Retail Scoop | Scoop.it
I've been surprised by the number of people to say I'm the only person they know with the AppleWatch. More interestingly, a couple of people have commented that I'm the only woman they've seen with it. Since I got my watch in the first shipment (at least for those of us who aren't journalists or celebrities) on April 24, I have a month's worth of observations I thought I'd share:
Guys always have their phone in a pocket.  They know when they're getting a call or text. If I'm wearing a dress or slim fit pants, my phone's in my handbag where I don't feel it vibrate. And on the streets
Philip Brown's insight:

Great review of the Apple Watch.

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Beacon Analytics in Retail – 4 Essential Metrics for Retailers

Beacon Analytics in Retail – 4 Essential Metrics for Retailers | Omni Channel Retail Scoop | Scoop.it
To ensure success, it is highly critical that retailers have a solid understanding of the metrics involved in data-driven decision making. Learn about 4
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Five Omnichannel Fundamentals For Driving Foot Traffic | L2

Five Omnichannel Fundamentals For Driving Foot Traffic | L2 | Omni Channel Retail Scoop | Scoop.it

A critical shift has occurred in the path to purchase: half of U.S. retail sales are now influenced by digital channels. As shoppers increasingly make decisions online before purchasing in-store, the digital experience must play a central role in driving consumers from clicks to bricks and back again.

This represents a sizable challenge for retailers, many of which are burdened by legacy technology systems and hobbled by a lack of integration between e-commerce and brick-and-mortar teams. Nonetheless, retailers that delay creating more holistic digital-physical customer experiences will find it increasingly difficult to compete with both Amazon and their more digitally advanced peers.


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'Instant Digital Gratification': 15 Stats You Need to Know [Infographic]

'Instant Digital Gratification': 15 Stats You Need to Know [Infographic] | Omni Channel Retail Scoop | Scoop.it
Customer Behavior - Consumers today demand instant digital gratification. Check out these recent must-know stats that explore marketing through the lens of instant digital gratification.
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Automakers, Dealers Need to Consider ‘Omni-Channel Approach’

Automakers, Dealers Need to Consider ‘Omni-Channel Approach’ | Omni Channel Retail Scoop | Scoop.it
With customers shopping online more and more, most dealers are already very familiar with the term multi-channel, as the ways shoppers search for cars online are increasing daily, as well as the devices they use.
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Omnichannel or Bust: The Retailer's Road to a Customer's Heart

Omnichannel or Bust: The Retailer's Road to a Customer's Heart | Omni Channel Retail Scoop | Scoop.it
Consumers know what it takes to experience memorable shopping. Retailers have to make the experience happen. Unequivocally.
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Collaborative customer journey mapping for retail success

Collaborative customer journey mapping for retail success | Omni Channel Retail Scoop | Scoop.it
The rise of omni-channel has seen a parallel increase in co-created customer journey mapping, writes Karen Spear.
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First Look: Twitter Upgrades Analytics With Audience Insights

First Look: Twitter Upgrades Analytics With Audience Insights | Omni Channel Retail Scoop | Scoop.it
Twitter gives marketers an enhanced tool for understanding their audience on the social network, including demographics, interests, purchasing behavior and television viewing preferences.

Via David Blundell
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David Blundell's curator insight, June 1, 8:20 AM

Twitter´s come over all Facebook and now offers audience insights as part of their analytics dashboard. There´s an interesting section on Mobile Footprint in there . . .

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Amazon Ups the Ante With Free Same-Day Delivery | L2: The Daily

Amazon Ups the Ante With Free Same-Day Delivery | L2: The Daily | Omni Channel Retail Scoop | Scoop.it
Amazon has grown into the greatest force reshaping retail thanks to not only massive product selection and low prices but also superior fulfillment capabilities. The company has used cheap ...
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How wearables will shape the future of mobile payments

How wearables will shape the future of mobile payments | Omni Channel Retail Scoop | Scoop.it
Three finance executives discuss the essential role wearable technology will play in the evolution of mobile payments.
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25 Retail & eCom Highlights from Mary Meeker's Internet Trends Report

25 Retail & eCom Highlights from Mary Meeker's Internet Trends Report | Omni Channel Retail Scoop | Scoop.it
Retailers among top 15 public internet co's: In 1995, 0; In 2015, 4 (Alibaba, eBay, Amazon, JD.com).
This is the first year hours/day spent on mobile aren't less than desktop + other.
Print ad spend is disproportionate to time spent. But digital spend overall is almost in proportion now. Catch-up remains primarily in mobile.
Desktop ad spend growth is decelerating, even as companies allocate more marketing budget to digital.
Ad formats optimized for mobile: Pinterest cinematic pin, Vessel 5-second, Facebook carousel and Google local inventory. 
Buy buttons optimized for mobile are
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Real Innovators Don’t Fear Failure | MIT Sloan Management Review

Real Innovators Don’t Fear Failure | MIT Sloan Management Review | Omni Channel Retail Scoop | Scoop.it
One way to learn, argue Paul J.H. Schoemaker (Wharton School) and Steven Krupp (DSI), is to “try to fail fast, often and cheaply in search of innovation.”
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Best Practices for Growing into the Chief Innovation Officer Role - webinar June 10

Best Practices for Growing into the Chief Innovation Officer Role - webinar June 10 | Omni Channel Retail Scoop | Scoop.it

For most companies, having a named Chief Innovation Officer (CINO) or equivalent is very new – if they have one at all. For these leaders, the levers for success are still uncertain, and evolving quickly. Join this live IM Channel One web event on June 10th when we present 5 emerging “leadership styles” for today’s CINOs and offer insights on how to use these styles to maximum effect. During this live IM Channel One Roundtable Discussion, hosted by Imaginatik, the expert panel will discuss the challenges of being a Chief Innovation Officer and provide insights to the different Chief Innovation Officer leadership styles, and how they can be mastered and blended for maximum effect and ROI.


Via Bonnie Hohhof, Edward Chenard
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