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How to Respond to a Social Media Crisis

How to Respond to a Social Media Crisis | Omni Channel Retail Scoop | Scoop.it
Does your brand have a crisis response plan in place? Do you know what tactics to use to defend your reputation online?

Via David Blundell
Philip Brown's insight:

Good tips....add one more - plan for the crisis up front; always best to know how to swim before you get in the water!

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David Blundell's curator insight, January 16, 2014 11:17 PM

Some very good pragmatic tips on how to handle a social media crisis . . .

nzwood51x's curator insight, January 26, 2014 9:05 PM

This guy is just awesome...love his stuff.

Sieg Holle's curator insight, February 2, 2014 1:35 PM

Act do not react or hide

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7 wearable technology roles that will change the world

7 wearable technology roles that will change the world | Omni Channel Retail Scoop | Scoop.it
As the world of wearables continues to grow, Adecco has created an infographic of 7 wearable technology roles that will change the world.

Via Richard Platt, Jim Thompson
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Richard Platt's curator insight, June 28, 3:40 PM

The infographic on the webpage is like an all-in-one, definitely a good capture of what is getting traction in the world of wearables.

Marc Kneepkens's curator insight, June 28, 6:44 PM

Technology is creating more applications in wearable, IoT, cloud security and more all the time. The new jobs resulting from that are well paid and will need to be filled in the next few years. Follow the trends and be in demand.

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The Next Generation Of Retail Is Here: Three Major Myths Debunked

The Next Generation Of Retail Is Here: Three Major Myths Debunked | Omni Channel Retail Scoop | Scoop.it
This was originally posted on Forbes.com on July 14th, 2015 No matter where you look, you’ll discover a drastically different buying experience in modern-day stores. Smartphone touches are gradually replacing credit card swipes; tablet screens are taking over as in-store signage and becoming point-of-sale systems; and beacons are alerting browsing mobile shoppers to deals. The most exciting part? The retail revolution is only getting started—and it won’t be televised or show up in your Sunday circular.This era of digital change brings about promising opportuni
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Staying Relevant in Today’s Retail

Staying Relevant in Today’s Retail | Omni Channel Retail Scoop | Scoop.it
Part 12By Jorge LizanManaging Director of Lizan Retail Advisors (LRA)As part of a series of articles on The Future of Retail and Shopping Centers, I was fortunate to interview some of the clearest minds on today's retail world whose have shared with me extraordinary insights on how retail will evolve in the coming years and decades and how this will shape the shopping center of the future.In this installment we interviewed Brian Simpson, Director of Latin America of ShopperTrak, the leading global provider of retail analytics, offering solutions to more than 1000 retailers and shopp
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How 18 retailers in Central London are integrating digital in-store

How 18 retailers in Central London are integrating digital in-store | Omni Channel Retail Scoop | Scoop.it
Ah, Oxford Street, you are known by so many names…
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The Retail Tipping Point

The Retail Tipping Point | Omni Channel Retail Scoop | Scoop.it
The days of relying solely on historical data and personal intuition to make new product decisions are gone--assuming you want to be successful in the future. Democratization of new product design and selection is here to stay. This is the tipping point to which I refer. It isn’t a matter of IF you are using data and analytics, but when and where you apply the RIGHT analytics that is the real tipping point.

Via MAPICWorld
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10 things you must know about OmniChannel marketing

10 things you must know about OmniChannel marketing | Omni Channel Retail Scoop | Scoop.it
Integrated marketing communications is poised to take on a whole new meaning, a new complexity, a bewildering fluidity. Are you ready?
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Rescooped by Philip Brown from RETAIL LAB - Topics & Trends for Omni-Channel Retailers
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52% Of Retailers Use More Than 10 Pricing Strategies - Retail TouchPoints

52% Of Retailers Use More Than 10 Pricing Strategies - Retail TouchPoints | Omni Channel Retail Scoop | Scoop.it
More than half of retailers (52%) use more than 10 pricing strategies, according to Software Advice, a web-based reviewer of retail POS systems. Another 18% use either nine or 10 strategies, while 14% use seven or eight.

Via Andrea Puerari
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Top 55 Retail Concepts in July

Top 55 Retail Concepts in July | Omni Channel Retail Scoop | Scoop.it
July 2015 Retail - Now that the inclusion of tablets, touchscreens and other high-tech stations are becoming commonplace in many retail stores, the top July 2015 idea...
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Bringing the Human Touch to Omni-channel Retailing - RIS News (blog)

Bringing the Human Touch to Omni-channel Retailing - RIS News (blog) | Omni Channel Retail Scoop | Scoop.it
Consumers are more informed, savvy and vocal than ever. According to Lee Resources, 91 percent of unhappy customers will not willingly do business with the same company again.
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JCPenney Developed “Shopping Companion” App For Apple Watch Users

JCPenney Developed “Shopping Companion” App For Apple Watch Users | Omni Channel Retail Scoop | Scoop.it
Recognizing that fifty percent of their 86 million customers are Apple iPhone users, leading department store, JCPenney has created an app for those...
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Neiman Marcus Taps FedEx For Same Day Shipping Service I Luxury Daily

Neiman Marcus Taps FedEx For Same Day Shipping Service I Luxury Daily | Omni Channel Retail Scoop | Scoop.it

Department store chain Neiman Marcus is ensuring Father’s Day presents get to their recipients on time with a new same-day shipping service.

The retailer is teaming with FedEx in 18 markets to offer speedy deliver for in-stock merchandise. Neiman Marcus will likely come to the aid of some procrastinators, making a deeper connection between store and thankful customer.


Via DD
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How Beacons Are Changing the Shopping Experience

How Beacons Are Changing the Shopping Experience | Omni Channel Retail Scoop | Scoop.it
The missing piece in the mobile marketing puzzle is falling into place.
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Gap Getting the Omni-Channel Experience Dialed in

Gap Getting the Omni-Channel Experience Dialed in | Omni Channel Retail Scoop | Scoop.it
Until recently, I’ve never shopped gap.com, but Gap’s new CEO Art Peck gets me. He understands the role of digital in today’s omni-channel world, hence the company’s decision to create an executive role focused on customer experience.
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Past Prime? The Great Disruptor Amazon Is In Danger Of Being Disrupted.

Past Prime? The Great Disruptor Amazon Is In Danger Of Being Disrupted. | Omni Channel Retail Scoop | Scoop.it
As the Internet and social media evolve, brands and consumers are finding it easier than ever to reach each other, weakening Amazon's position as a middleman. Meanwhile hybrid retailers with physical locations like Macy's and Wal-Mart are growing their e-commerce businesses faster than Amazon -- and profitably.
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The retail transformation: Cultivating choice, experience, and trust

The retail transformation: Cultivating choice, experience, and trust | Omni Channel Retail Scoop | Scoop.it
A retail transformation is underway, aided by advances in core digital technologies and public policy liberalization, resulting in more informed customers.
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Do’s and Don’ts for Retailers in a Digital Age

Do’s and Don’ts for Retailers in a Digital Age | Omni Channel Retail Scoop | Scoop.it

What sets retailers up for success or failure in digital age? L2’s Digital IQ Index examines more than 200 retailers in the specialty retail, department store and big box categories. From these studies emerged a list of Do’s and Don’ts for retailers looking to thrive.


Via MAPICWorld
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Omnichannel Doesn’t Need to be Ominous

Omnichannel Doesn’t Need to be Ominous | Omni Channel Retail Scoop | Scoop.it

Companies have more information at their disposal than ever before; unfortunately, most don’t know how to make sense of all of it. They understand the purpose of the individual data sets but have…


Via Nicolas Prigent, Davy Dauvergne
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3 Critical Elements for Building a Phenomenal Company Culture

3 Critical Elements for Building a Phenomenal Company Culture | Omni Channel Retail Scoop | Scoop.it
Although this is my first stab at scaling a company, I'm no stranger to leadership and teamwork. Throughout my lifetime as an athlete, I've been on all types of teams that ranged from less-skilled but fundamentally sound and hard-working, to highly-talented yet dysfunctional and toxic.
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United States Of America : Omnichannel path to success for retailers, says report - Apparel News United States Of America

United States Of America : Omnichannel path to success for retailers, says report - Apparel News United States Of America | Omni Channel Retail Scoop | Scoop.it
It's no longer bricks-and-mortar versus e-commerce — omnichannel is the path to success. Consumers have myriad ways to shop, and retailers are
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Trending Topics in Customer Experience Report

Trending Topics in Customer Experience Report | Omni Channel Retail Scoop | Scoop.it
CX Network’s report on the ‘trending topics' in customer experience; big data, digital marketin..
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Beacon Analytics in Retail – 4 Essential Metrics for Retailers

Beacon Analytics in Retail – 4 Essential Metrics for Retailers | Omni Channel Retail Scoop | Scoop.it
To ensure success, it is highly critical that retailers have a solid understanding of the metrics involved in data-driven decision making. Learn about 4
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Five Omnichannel Fundamentals For Driving Foot Traffic | L2

Five Omnichannel Fundamentals For Driving Foot Traffic | L2 | Omni Channel Retail Scoop | Scoop.it

A critical shift has occurred in the path to purchase: half of U.S. retail sales are now influenced by digital channels. As shoppers increasingly make decisions online before purchasing in-store, the digital experience must play a central role in driving consumers from clicks to bricks and back again.

This represents a sizable challenge for retailers, many of which are burdened by legacy technology systems and hobbled by a lack of integration between e-commerce and brick-and-mortar teams. Nonetheless, retailers that delay creating more holistic digital-physical customer experiences will find it increasingly difficult to compete with both Amazon and their more digitally advanced peers.


Via DD
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'Instant Digital Gratification': 15 Stats You Need to Know [Infographic]

'Instant Digital Gratification': 15 Stats You Need to Know [Infographic] | Omni Channel Retail Scoop | Scoop.it
Customer Behavior - Consumers today demand instant digital gratification. Check out these recent must-know stats that explore marketing through the lens of instant digital gratification.
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