In education, gamification is the hellspawn of No Child Left Behind and other kinds of quant-ledlearning policies. It posits that the main role of the educator is to identify a finite set of things that students ought to learn and do, and then to make them learn and do those things by whatever means necessary. If trickery is involved, then so be it. The principal "trick" gamification deploys is to make the tasks it seeks to support feel like game activities by using scorekeepingmetaphors drawn from videogames and role-playing games to track completion. But aside from superficial similarity, is this approach really any different from handing out As and Bs, certificates and diplomas, GPAs and SAT scores?