Research firm BIA/Kelsey reports that 97% of consumers use online media to shop locally. If you’re a multi-location business, this means it’s more important than ever to be visible to Web users in all your business locations.
We hear it regularly – the death knell tolling for SEO. In the past several years, we’ve been bombarded by a barrage of change in organic search, from Penguin to Panda to Hummingbird, from inbound link penalties to [not provided].
Allegedly racist and derogatory remarks made on Facebook by a number of Hertz Rent-A-Car employees about an African-American customer are described as a "violent and dehumanizing, racist attack" and have brought about lawsuit.
Make no mistake. Plenty of sites — big brands included — willingly do things in an attempt to rank better on Google that go past SEO tactics that Google itself considers acceptable. However, there’s also no better poster child for how complicated and confusing Google’s rules can be than the fact that Google has had […]
The folks at Madison Logic just released an infographic that breaks down the cost of a lead across various industries. To get to us in marketing, brands will have to pay only $35. While Healthcare leads cost almost twice that at $65.
While there are thousands of different pieces of data available in Google Analytics, unfortunately there aren’t thousands of hours in each month for us to slice and dice this data into something useful.
Guest blogging has been a large topic over the past couple years in the SEO space.In a recent video by Matt Cutts, Google's head of search spam, Matt answered the question:How can I guest blog without...
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.