Big data has enabled many firsts. It was used to develop the atomic bomb that ended WWII, it was used to put a man on the moon, and now it is used every day in every way through the devices we carry around in our pockets--our mobile phones.
In Part One of our 2013 marketing forecast, we asked a number of high-level creative types for their educated predictions on how their jobs and the marketing landscape would change in 2013.Now, we’re passing the mic to the strategists.
Apport de l'économie comportementale dans les processus de décision, nouvelles technologies utilisées dans la compréhension du shopper (caméras' espion', eye-tracking mobile, tablettes numériques...) : BVA présente sa nouvelle approche des études...
Harris Interactive a optimisé la stratégie web féminin de Prisma Media grâce à une étude à la fois semio, quali et quanti. Panel on The Web, Act'Future et Axa France remportent le Trophée d'Argent et Mondadori et Ipsos le Trophée de Bronze.
As the maker of Kleenex, Kotex, Depends, Huggies, and other products, Kimberly-Clark is already a leader in most of its markets. But they were looking for the next big thing, something they could develop into another hit.
Whenever I hear the word “consumer,” a term unavoidable in marketing, a part of me winces. The label is counterproductive and misguided, suggesting hubris by putting corporate interests over customer concerns.
Les préjugés mènent la vie dure au porno féminin : et pourtant, selon une enquête menée par l’Ifop et Dorcel, les femmes ne seraient pas si allergiques au X qu’on se plait à le croire. Que veut vraiment la gent féminine en matière de sexe ?
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.